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Wyświetlanie 1-10 z 192
Tytuł:
Application of Social Network Inferred Data to Churn Modeling in Telecoms
Autorzy:
Gruszczyński, W.
Arabas, P.
Powiązania:
https://bibliotekanauki.pl/articles/308695.pdf
Data publikacji:
2016
Wydawca:
Instytut Łączności - Państwowy Instytut Badawczy
Tematy:
churn reduction
classification
social networks
Opis:
The subject of this work is the use of social network analysis to increase the effectiveness of methods used to predict churn of telephony network subscribers. The social network is created on the basis of operational data (CDR records). The result of the analysis is customer segmentation and additional predictor variables. Proposed hybrid predictor employs set of regression models tuned to specific customer segments. The verification was performed on data obtained from one of the Polish operators.
Źródło:
Journal of Telecommunications and Information Technology; 2016, 2; 77-86
1509-4553
1899-8852
Pojawia się w:
Journal of Telecommunications and Information Technology
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Communicating a Company’s CSR Activities Through Social Networks: A Theoretical Framework
Autorzy:
Grzesiuk, Kalina
Powiązania:
https://bibliotekanauki.pl/articles/653235.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
CSR
communication strategies
social networks
Opis:
Companies which decide on socially responsible activities usually take into consideration benefits including the marketing effects of CSR programmes. However, in order to achieve that, the information about the socially responsible activities of companies must be spread and reach the audience of the company. That includes stakeholders related to the company that might be interested in receiving information about the social initiatives undertaken by the company. These stakeholders are connected with the firm through the network of social ties (SN). The main goal of this article is to present a theoretical framework of roles that these networks of social ties play in the effective communication of CSR activities. This paper is divided into three parts. The first one concerns the problem of how to communicate the involvement of a company in social initiatives. The second one contains the description of possible communication processes and strategies. The last one presents the analysis of the social networks perspective and its main characteristics and, in conclusion, it summarizes the main benefits a company can gain by applying the SN concept to CSR communication in the area of attribution and information spread through various channels.
Źródło:
Annales. Etyka w Życiu Gospodarczym; 2017, 20, 4
1899-2226
2353-4869
Pojawia się w:
Annales. Etyka w Życiu Gospodarczym
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Zaufanie jako składowa i uwarunkowanie kapitału społecznego: ukraińskie doświadczenie kształtowania
Confidence as a Component and Prerequisite of Social Capital: Ukrainian Experience of Forming
Autorzy:
Khoma, Natalia
Powiązania:
https://bibliotekanauki.pl/articles/519463.pdf
Data publikacji:
2014
Wydawca:
Uniwersytet Mikołaja Kopernika w Toruniu. Wydawnictwo UMK
Tematy:
confidence
social capital
social networks
social solidarity
Opis:
Confidence as a basic premise of social capital formation is analyzed in this article. Risks of losing confidence for society sustainable development are proved. The place of confidence in the structure of social capital is determined. The processes of confidence change by Ukrainians during the revolutionary events of 2013–2014 is researched.
Źródło:
Historia i Polityka; 2014, 11(18); 67-73
1899-5160
2391-7652
Pojawia się w:
Historia i Polityka
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Composite Structure of Personal Networks, Age, and Well-being in Poland
Autorzy:
Nowak, Krzysztof
Duda, Tomasz
Powiązania:
https://bibliotekanauki.pl/articles/430742.pdf
Data publikacji:
2010
Wydawca:
Polska Akademia Nauk. Czytelnia Czasopism PAN
Tematy:
successful aging
personal networks
social networks
social support
happiness
Opis:
Traditionally aging research focused on the disintegration of social ties, however it has recently been observed that whom we contact has a larger impact on well-being (Cacioppo et al., 2009). The authors used data from the Social Networks II module of the International Social Survey Programme to investigate the role of social network components in successful aging. A factor analysis on 1221 Polish participants revealed 4 factors that were interpreted as: close, medium, and distant family, and friends. Well-being variables were most strongly related to contact with distant family, while SS variables were most strongly related to friends. Given SS was strongly related to distant family, while perceived SS was strongly related to close family. All family contacts decreased with age, though only distant family contacts were proactively managed. These results indicate the importance of distant family in Poland, in contrast to other countries.
Źródło:
Polish Psychological Bulletin; 2010, 41, 4; 182-189
0079-2993
Pojawia się w:
Polish Psychological Bulletin
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Wykorzystanie mediów społecznościowych przez uczelnie wyższe i studentów w świetle badań własnych
Autorzy:
Buchnowska, Dorota
Powiązania:
https://bibliotekanauki.pl/articles/420171.pdf
Data publikacji:
2013
Wydawca:
Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:
social networks
social media
universities
Facebook
fanpage
Opis:
For several years, social networking sites are growing in popularity in Poland. That is why, more and more organizations take action known as social media marketing. This also applies to universities. The situation on the market of higher educational services forces universities to enterprising behavior. Just as business organizations, usually universities take actions on Facebook, the most popular social networking site, which is used by nearly 70% of Polish Internet users. The purpose of this article is to analyze and evaluate the activity of Polish universities and their students on Facebook, to compare the activity of public and private universities, and to identify activities that universities should take on this portal. The analysis is based on the author’s own research: exploration of university’s sites (fanpages) on Facebook (conducted from January 2012) and a survey carried out among the students of two Polish universities.
Źródło:
Nauki o Zarządzaniu; 2013, 2(15); 36-50
2080-6000
Pojawia się w:
Nauki o Zarządzaniu
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Mobile social networks for live meetings
Autorzy:
Wrzeszcz, M.
Kitowski, J.
Powiązania:
https://bibliotekanauki.pl/articles/305231.pdf
Data publikacji:
2012
Wydawca:
Akademia Górniczo-Hutnicza im. Stanisława Staszica w Krakowie. Wydawnictwo AGH
Tematy:
social networks
social networking websites
mobile devices
Opis:
In this article, we present an idea of combining social networking websites and modern mobile devices abilities to transfer social networking activity to a higher level. Nowadays, these devices and websites are used to offer ability of remote communication (phone calls, message exchange etc.), which potentially can be used to notify people about meetings in the real world. Since the current social network models do not provide enough information for such notification (social networking websites are examples of social networks) a new social network model that will be suitable for the above mentioned application is proposed and a new social platform that base on mobile devices is introduced. This platform can notify users when their friends are nearby. The paper presents the model and the simulation that verifies the approach.
Źródło:
Computer Science; 2012, 13 (4); 87-100
1508-2806
2300-7036
Pojawia się w:
Computer Science
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Migration of Ukrainian Nationals to Portugal: Changing Flows and the Critical Role of Social Networks
Autorzy:
Fonseca, Maria Lucinda
Pereira, Sónia
Esteves, Alina
Powiązania:
https://bibliotekanauki.pl/articles/498619.pdf
Data publikacji:
2014
Wydawca:
Polska Akademia Nauk. Czytelnia Czasopism PAN
Tematy:
migration
social networks
feedback
Ukraine
Portugal
Opis:
In a short period of time, Ukrainians became the second largest foreign community living in Portugal. Without historical ties linking the two countries, the ‘migration industry’ as well as positive feedback and assistance provided through pioneers’ social networks were decisive for the constitution and rapid expansion of the flow. However it slowed down in only few years and the economic crisis affecting Portugal since 2008 has introduced new limits to a possible future expansion. The goal of the paper is to provide insights with respect to the evolution of the flow, particularly looking at mechanisms of assistance and feedback provided and received within social networks, including the role of the ‘migration industry’. We explored quantitative and qualitative data collected through questionnaires applied to 306 Ukrainians and interviews conducted with 31 Ukrainians in the Lisbon Metropolitan Area in 2011 and 2012. The research confirms the importance of assistance received through social networks at different stages of the preparation of the move, upon arrival and throughout the settlement process in Portugal. We conclude that negative opinions on the present economic opportunities in Portugal have replaced initial positive perceptions about labour market opportunities and this information is being transmitted through social networks to Ukrainians back in Ukraine. We suggest that the significant decrease of the inflow can probably be explained by negative feedback and a more limited willingness to assist the migration of others. Future trends in the migratory flow of Ukrainian citizens to Portugal as well as the permanence of these immigrants in the country are uncertain. On the one hand, migrants are struggling to live through the crisis, while the recent social upheaval in Ukraine pushes them to leave.
Źródło:
Central and Eastern European Migration Review; 2014, 3, 1; 115-130
2300-1682
Pojawia się w:
Central and Eastern European Migration Review
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The Identity of Consumers in Social Networks Italian Internet Users and New Experience of Consumption
Autorzy:
Russo, Giovanna
Powiązania:
https://bibliotekanauki.pl/articles/1929967.pdf
Data publikacji:
2012-10-01
Wydawca:
Polskie Towarzystwo Socjologiczne
Tematy:
identity
consumption
social networks
experience
Performance
Opis:
Recent technological innovations (Web 2.0) in today’s society mean that a major socio-anthropological change is occurring. On the net, audiences can experience new forms of participation, share information and entertainment practices, and establish new relationships. This paper describes the main characteristics of Web 2.0 with specific reference to the Italian context and categories of users who use social networks (and their motivations), using the latest national survey data. This paper analyzes changes in the identity and culture of consumption,which thanks to social media are today expressed according to the logic of experience and performance. Through social media, performative consumption represents one of the most suitable way to describe the multiple aspects of the contemporary consumer’s identity.
Źródło:
Polish Sociological Review; 2012, 179, 3; 401-412
1231-1413
2657-4276
Pojawia się w:
Polish Sociological Review
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Facebook a polityka. Wykorzystanie serwisów społecznościowych przez polskie partie polityczne
Facebook and politics. The use of social networks by Polish political parties
Autorzy:
Porębski, Leszek
Karasek-Kędzior, Kinga
Powiązania:
https://bibliotekanauki.pl/articles/1953248.pdf
Data publikacji:
2015-03-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
political parties
social networks
political communication
Opis:
The paper presents results of the research project that explored the mode in which Polish political parties use their Facebook profiles. The findings of the analysis prove that interactive and multimedia aspect of social networking is employed only in a limited degree. Party profiles are not used as a platform of the information on party activity distribution. Even basic contact data is not available on each of analyzed profiles. Moreover, as was expected, there is no clear association between the technical sophistication of the specific party profile and the position of the party on political market. Parties which are leaders of the ICT (Information and Communication Technologies) use are not dominating in terms of both possessed resources and the role played in parliamentary politics.
Źródło:
Athenaeum. Polskie Studia Politologiczne; 2015, 45; 176-190
1505-2192
Pojawia się w:
Athenaeum. Polskie Studia Politologiczne
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The Adopption for Social Networks and Lonlinesses of the Teacher Candidates
Autorzy:
Bayraktar, Duygu Mutlu
Hopcan, Elif Polat
Hopcan, Sinan
Powiązania:
https://bibliotekanauki.pl/articles/25745215.pdf
Data publikacji:
2013-10-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
Social networks
Adoption
Loneliness
Teacher Candidates
Opis:
The purpose of this study is to determine the relationship between the adoption of the social networks by teaching candidates and their loneliness. With this purpose in mind, 133 students from education faculties were involved in this study. In the study, the UCLA Loneliness Scale and the Social Networks Adoption Scale were applied to the students. After using the SPSS 18.0 program, the results from the scales were deduced using the Pearson Correlation, Independent t-Test, and One-Way Analysis of Variance (ANOVA). A significant relationship between students’ scores of loneliness and the usage of online social networks was revealed. The conclusion is that the loneliness scores of the students increase according to the frequency students use social networks. In addition, it can be said that the loneliness situation of students and their adoption of social networks does not change according to the universities in which they study.
Źródło:
Kultura i Edukacja; 2013, 5(98); 129-141
1230-266X
Pojawia się w:
Kultura i Edukacja
Dostawca treści:
Biblioteka Nauki
Artykuł
Wyświetlanie 1-10 z 192

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