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Tytuł:
Determinants of the engagement of customers in social media
Autorzy:
Lupa-Wójcik, Iwona
Powiązania:
https://bibliotekanauki.pl/articles/1070841.pdf
Data publikacji:
2019
Wydawca:
Przedsiębiorstwo Wydawnictw Naukowych Darwin / Scientific Publishing House DARWIN
Tematy:
customer engagement
customer relationship management
social media
social media communication
social media marketing
Opis:
The article moves the problem of building customer engagement in social media. Attention is drawn to the fact that in the activities of companies in social media, it's not about building the largest community around them, but above all about making it involved. The aim of the research was to present determinants influencing fans' engagement on the example of analysis of Facebook profiles of the best interactive agencies & PR in Poland. As the main hypothesis, it was assumed that the size of Facebook profile determined by the number of fans does not affect the fans' engagement.
Źródło:
World Scientific News; 2019, 123; 29-44
2392-2192
Pojawia się w:
World Scientific News
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
ROLA MEDIÓW SPOŁECZNOŚCIOWYCH W KOMUNIKOWANIU POLITYCZNYM
THE ROLE OF SOCIAL MEDIA IN POLITICAL COMMUNICATION
Autorzy:
Posyłek, Małgorzata
Powiązania:
https://bibliotekanauki.pl/articles/512982.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Rzeszowski. Wydawnictwo Uniwersytetu Rzeszowskiego
Tematy:
social media, local election, political communication, Częstochowa,
presidential campaign, Facebook
Opis:
Starting efficient communication with a society is an indispensable element of a contemporary democratic state. Its aim comprises building and managing images of political stage participants, but first of all conducting a continuous social dialogue. An increase in media significance, mainly electronic media and a media saturation process, including satisfying the society significantly with information from mass media have caused politicians more and more often to take unconventional actions; actions aimed at election success. The development of modern technologies helped in the professionalization of election campaigns that have appeared on the Internet, adjusting tools of marketing communication to new channels of transmission. Politicians have placed great emphasis on this medium as they have noticed its power within public space and meaning in marketing actions. The process of building images of politicians has moved to highly interactive and multimedia social networks. The subject of analysis presented in this article is the course of the presidential campaign, candidates in the 2014 local election in Częstochowa on Facebook.
Źródło:
Polityka i Społeczeństwo; 2017, 15, 1; 131-144 (14)
1732-9639
Pojawia się w:
Polityka i Społeczeństwo
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Media interaktywne warunkiem skutecznej komunikacji społecznej
Interactive media as a condition of the effectiveness of social communication
Autorzy:
Badzińska, Ewa
Powiązania:
https://bibliotekanauki.pl/articles/548009.pdf
Data publikacji:
2013
Wydawca:
Uniwersytet Rzeszowski. Wydawnictwo Uniwersytetu Rzeszowskiego
Tematy:
media interaktywne  technologie telekomunikacyjne  komunikacja społeczna  środowisko wirtualne
interactive media  telecommunications technology  social communication  hypermedia environment
Opis:
Dynamiczny rozwój nowych technologii telekomunikacyjnych i interaktywnych mediów przyczynił się do znacznej popularyzacji komunikacji społecznej w środowisku wirtualnym. Proces informatyzacji, przenikanie i unifikacja światów wirtualnego i rzeczywistego wywierają istotny wpływ na przeobrażenia w dzisiejszej komunikacji. Warunkiem skuteczności współcześnie podejmowanych działań jest stosowanie innowacyjnych technik i narzędzi, personalizacja przekazu oraz prowadzenie interaktywnego dialogu z obecnymi i przyszłymi społecznościami. Celem poznawczym pracy jest zaprezentowanie wirtualnych narzędzi i różnorodnych form interaktywnych mediów w komunikacji społecznej. Przedstawiono m.in. działania i aplikacje w obszarze narzędzi Web 2.0. Praca ma charakter badawczo-analityczny.
Dynamic development of new telecommunications technology and interactive media has contributed to substantial popularization of social communication in a hypermedia environment. The process of computerization, the penetration and unification of the virtual and the real world have a significant impact on the transformation of social communication. The condition of the effectiveness of communication activities undertaken today is manifested in the use of innovative techniques and tools, custom media and conducting an interactive dialogue with current and future communities. The cognitive aim of this paper is to present the virtual tools and various forms of interactive media in social communication. The operations and applications in the area of Web 2.0 tools have been presented here among others. This paper is of research and analytical character.
Źródło:
Nierówności Społeczne a Wzrost Gospodarczy; 2013, 35; 24-41
1898-5084
2658-0780
Pojawia się w:
Nierówności Społeczne a Wzrost Gospodarczy
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New Dimensions of the Political Communication. Chances and Limits
Autorzy:
Sasińska-Klas, Teresa
Powiązania:
https://bibliotekanauki.pl/articles/2023537.pdf
Data publikacji:
2012-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
new media
social media
political communication
Opis:
Media and communication are subjects which are closely related. For quite some time in each public debate references are made to an increasing dependence between media and communication processes. Explicit attention is paid to a changing context of the communication process, and especially the process of political communication. The role of media in the process of public communication is, on the one hand, quite traditional; that is to inform the public, popularize information and mobilize citizens to action, all in the name of the public good. On the other hand, it is also noticeable that modern media play new roles such as providers of entertainment, scandals, sensation, enjoyment. All this brings a question: which of these functions tell us about the future of the media, and – consequently – how do they change the process of political communication in the public sphere? And is this what we want?
Źródło:
Polish Political Science Yearbook; 2012, 41; 341-353
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Government communication on Social Media during Coronavirus pandemic: a citizen perception analysis
Autorzy:
Nisch, Stefan
Powiązania:
https://bibliotekanauki.pl/articles/2130263.pdf
Data publikacji:
2020
Wydawca:
Instytut Studiów Międzynarodowych i Edukacji Humanum
Tematy:
social media
government communication
coronavirus
pandemic communication
Opis:
During the coronavirus pandemic, one of the main communication channels used to inform citizens was social media. Social media enables people to communicate with each other by removing time and spatial constraints to share knowledge, experience, opinions and ideas. This study provides insights about how government communication through social media is perceived by the citizens during the coronavirus. To analyze this matter, 306 German citizens were asked in an online survey about how they perceived government social media communication. Key findings include the following: (1.) Ci- tizens mainly get information about the coronavirus pandemic on social media channels, (2.) Citizens perceive social media as a communication channel during the corona pandemic between useful and essential and, (3.) Social media is mainly chosen by the citizens as a communication channel because of the possibility to interact with others. These findings will help governments develop future strate- gies to foster communication addressing its citizen via social media channels more efficiently.
Źródło:
Humanum. Międzynarodowe Studia Społeczno-Humanistyczne; 2020, 1(36); 73-82
1898-8431
Pojawia się w:
Humanum. Międzynarodowe Studia Społeczno-Humanistyczne
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
NOWA KOMUNIKACJA POLITYCZNA: TWITTER ANDRZEJA DUDY
NEW POLITICAL COMMUNICATION: ANDRZEJ DUDA’S TWITTER ACCOUNT
Autorzy:
Pietrzyk, Bartosz
Powiązania:
https://bibliotekanauki.pl/articles/512909.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Rzeszowski. Wydawnictwo Uniwersytetu Rzeszowskiego
Tematy:
Andrzej Duda
Twitter
media communication
social media
Opis:
Social media has created new formats and forms of social activity. Production, receipt of information and communications have integrated themselves introducing a new type of communication activity. The role of social media is so important that any social group can go past them indifferently. This situation also applies to politics. Portals such as Twitter, in addition to the innovative communication formula, have established „one-man relations.” The purpose of this work is to determine the formula by which Andrzej Duda runs his Twitter account. The analysis identifies the collection of the most frequently discussed topics, the most popular news, and ways of using the site by Andrzej Duda. The study used quantitative and qualitative methods, including horizontal analysis and content analysis taking into account the media context and hypertextual structure. The main purpose of the description is a thorough quantitative analysis taking into consideration aspects of qualitative analysis (categories, topics, relationships).
Źródło:
Polityka i Społeczeństwo; 2017, 15, 4; 167-179 (13)
1732-9639
Pojawia się w:
Polityka i Społeczeństwo
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Evaluation of the possibility of predicting social reactions using in-depth analysis of information published on web-portals
Autorzy:
Rostek, Katarzyna
Młodzianowski, Piotr
Powiązania:
https://bibliotekanauki.pl/articles/1827120.pdf
Data publikacji:
2019-05-12
Wydawca:
Uniwersytet Przyrodniczo-Humanistyczny w Siedlcach
Tematy:
Decision making
Social media
Social communication
Statistics
Opis:
Based on a literature analysis of the applicability of econometric and analytical models in the forecasting of social responses it was concluded that a dominating role is played by conditions and rules deriving from statistical physics. These models examine the straight behaviour and reactions of group members in a specific situation. There are no models where the behaviour of participants is related to phenomena occurring in their environment (closer and further) and dynamically changing states of this environment (in particular the information environment). A model for the study of the web information impact on social responses has been proposed to complement the identified research gap. The model has been evaluated on the basis of investment decisions made at the Warsaw Stock Exchange. The conducted analyzes show the usefulness of the model and the possibility of its further development in the wider context of social applications.
Źródło:
Zeszyty Naukowe Uniwersytetu Przyrodniczo-Humanistycznego w Siedlcach; 2018, 45, 118; 5-14
2082-5501
Pojawia się w:
Zeszyty Naukowe Uniwersytetu Przyrodniczo-Humanistycznego w Siedlcach
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Self-Government Activity On Social Media As An Information Source To Cover Local Issues: Slovak And Ukrainian Journalists’ Views
Autorzy:
Harmatiy, Olha
Kravčák, Peter
Powiązania:
https://bibliotekanauki.pl/articles/2150856.pdf
Data publikacji:
2021
Wydawca:
Univerzita sv. Cyrila a Metoda. Fakulta masmediálnej komunikácie
Tematy:
Social media sourcing
Social media
Media. Local news
Government communication
Slovakia
Ukraine
Opis:
For the media, local self-government organizations are an important source of information when the public needs to know about local matters. In turn, for local self-governments, the media is one of the most useful means of communicating with residents. Citizens’ understanding and awareness of local self-government and local issues are particularly important within decentralization resulting in the enhancement of local authorities' capacity. Under these conditions, local self-governments are becoming key communicators within their communities and are significant sources of information for local news reporting. It is evident that governments should use all available modern communication tools, including social media. The data from surveyed journalists from two countries – the Slovak Republic, where decentralization processes have already taken place, and Ukraine, which is still developing them – proves that local governments’ social presence serves as an information source to cover local issues. The survey findings show that journalists integrate local governments’ social media sourcing into their professional practices. Using local self-governments’ sites on social media as journalistic sources provides journalists with important opportunities for extending their agenda, informing and updating people, and reflecting life at the local level.
Źródło:
Media Literacy and Academic Research; 2021, 4, 1; 134-144
2585-8726
Pojawia się w:
Media Literacy and Academic Research
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
NATO jako podmiot komunikowania politycznego
NATO as an actor of political communication
Autorzy:
Arendarska, Justyna
Powiązania:
https://bibliotekanauki.pl/articles/514399.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Śląski. Wydział Nauk Społecznych
Tematy:
NATO
political communication
strategic communication
mediatization
social media
Opis:
The article raises the issue how the North Atlantic Treaty Organisation communicates with the broad public and how the organisation creates its image in the social media. The paper presents quantitative and qualitative content analysis of the communication that was published on the official NATO account on Twitter in the first three months of 2017. The aim of the study was to determine who is the main recipient of the communication, and what kind of language is used by the sender. In the main hypothesis author claims that the language and format of the communication does illustrate the effect of mediatization on communication processes in online media. The author proved that even the language and format of the communication on security issues are formatted according to the requirements of online media and thus, are affected by the mediatization processes.
Źródło:
Political Preferences; 2017, 17; 183-202
2449-9064
Pojawia się w:
Political Preferences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Social Media as a Contemporary Communication Tool Between a City and its Users – a Theoretical Approach
Autorzy:
Sędkowski, Michał
Powiązania:
https://bibliotekanauki.pl/articles/1023076.pdf
Data publikacji:
2019-12-30
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
social media
urban governance
policy communication
Opis:
Social media have become a standard in contemporary communication. That is especially true for business which jumped at the opportunity to connect with current and prospective customers allowing them to integrate with their favourite brands and products even further. This trend, however, seems to be absent in the public domain. Local authorities notice social media but attempt to use it in a one-to-many format, which is incompatible with the interactive nature of the new medium. Cities can strongly benefit from an active presence in the social sphere as it opens new paths to co-governance and better communication.
Źródło:
International Studies. Interdisciplinary Political and Cultural Journal; 2019, 24, 2; 41-56
1641-4233
2300-8695
Pojawia się w:
International Studies. Interdisciplinary Political and Cultural Journal
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Online Conference of Young Scientists „Media and Social Communication – The 1st Edition. Coronavirus – Challenges of Modern Society” (May 15–16, 2020).
Autorzy:
Sztyber, Marlena
Powiązania:
https://bibliotekanauki.pl/articles/2057310.pdf
Data publikacji:
2021-01-19
Wydawca:
Polskie Towarzystwo Komunikacji Społecznej
Tematy:
event
media
social communication
COVID-19
Źródło:
Central European Journal of Communication; 2020, 13, 3(27); 466-467
1899-5101
Pojawia się w:
Central European Journal of Communication
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Conceptual approaches to the definition of the term «fact»
Autorzy:
Komova, Maria
Powiązania:
https://bibliotekanauki.pl/articles/473842.pdf
Data publikacji:
2018
Wydawca:
Uniwersytet Marii Curie-Skłodowskiej. Instytut Informacji i Bibliotekoznawstwa
Tematy:
fact definition
mass media
social communication
Opis:
Different significant features, which correlate with the word «fact», are actualized through the peculiarities of the notional system of different branches of scientific knowledge. There is no single common scientific interpretation of the term «fact». The purpose of the research is to investigate the semantic structure of the term «fact», to formulate and substantiate its definition. Definition wording of the social-communication term «fact» involves identifying its taxonomic relations: the place of the notion among other notions and semantic (hierarchical, causal-consequential) connections between them, realized through the logical systematic of the notion. To detect essence of the notion of «fact» should be investigated universal properties and relations of objective realization forms of this phenomenon– the general structures which build categorical scheme. The theoretical and methodological basis of the research consist of scientific theories and concepts which form the fundamental scientific positions in philosophy, social communication, mass media, terminology. The philosophical theory of cognition generates factual concepts by studying the processes of obtaining knowledge about the essence of things, natural and social phenomena. The basic platforms of philosophical generalizations concerning the epistemological nature of the facts include: correlation of objective reality and language; dependence of human cognitive activity and language creation; the relations of objective reality and judgments about it. The social and communication aspects of the factual concepts are focused on the investigation of the functional characteristics of the fact in mass media creativity and editing, correlation of the fact with the objective reality and human consciousness. Specificity of the study requires the use of basic notions of the theory of the term, application of methods for terminological analysis: analysis of the semantic structure of the term «fact»; detection of the term relevance to the requirements of uniqueness and accuracy; establishment of the term signifies; categorical analysis of the notion. By creating a system of knowledge about the essence of the fact it is possible to provide modeling of social-communication term «fact»: the establishment of significant properties, connections and relations, allocated in notions definitions which are related with notion of the fact by generic-species relations: genitive notion – fact, specific notions – phenomena, processes, events. The semantic structure of species notions includes the meaning of «changing a particular object». This changing is a factor of the cognitive process and their transference to the consumer of information by means of social communications is a component of the knowledge management system since it is conscious and purposeful. Comparison of the logical relations between notion of «fact» and notions, which are connected to it by causal-consequential relations, is relevant. Social-communication notion of «fact» has close causal-consequential relations with the notion of «information»: the fact is an origin of information in a diversity of interpretation versions. Changes in space and time lead to appearance as a consequence of, which is reproduced by sign equivalents of a particular sign system. Conducted research makes it possible to conclude that for the social communications sphere we consider the following scientific definition to be reasonable: the fact is an obvious change of the objective reality in space and time, objectified and interpreted by the system of social communications for human cognitive activity. The fact reveals a complex, systemic phenomenon, realized in space and time and manifests in the triad of interconnected and interdependent signs, which have epistemological, dialectic, social and communicative aspects.
Źródło:
Informatio et Scientia. Information Science Research; 2018, 1(1); 17-29
2544-9664
Pojawia się w:
Informatio et Scientia. Information Science Research
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Wpływ mediów społecznościowych na komunikację naukową: strategie przeciwników GMO na Facebooku
Autorzy:
Zielińska, Iwona
Powiązania:
https://bibliotekanauki.pl/articles/645399.pdf
Data publikacji:
2017
Wydawca:
Polska Akademia Nauk. Instytut Slawistyki PAN
Tematy:
GMO
science communication
social media
Facebook
Opis:
The influence of the social media on science communication: strategies of GMO opponents on FacebookThe aim of the article is to discuss a growing role of the social media in science communication. Unlike in traditional mass media – TV, radio, press – the Web 2.0 tools allow to convey a much wider representation of opinions on science and technology, including those opposing or questioning the mainstream research. This paper presents the strategies of communication used by one of the biggest Polish anti-GMO groups on Facebook (“GMO To Nie To”) to raise their arguments and gain public support. It concludes that the use of new communication tools such as the social media introduces inevitable changes in the dynamic of science communication, which opens new research opportunities. Wpływ mediów społecznościowych na komunikację naukową: strategie przeciwników GMO na FacebookuCelem artykułu jest wskazanie na rosnącą rolę mediów społecznościowych w komunikacji naukowej. W przeciwieństwie do mediów tradycyjnych – telewizji, radia i prasy – narzędzia, jakie oferuje Web 2.0, pozwalają na reprezentację daleko bardziej różnorodnych opinii na temat nauki i technologii, również tych, które przeciwstawiają się powszechnie uznawanym wynikom badań lub je kwestionują. W dalszej części artykułu wskazane zostały strategie komunikacyjne największej na polskim Facebooku grupy skupiającej przeciwników GMO („GMO To Nie To”), stosowane, by zyskać wsparcie dla swoich racji i argumentów. Artykuł kończy się konkluzją, że wykorzystanie nowych narzędzi komunikacyjnych, np. mediów społecznościowych, wprowadza nieuchronne zmiany w dynamice komunikacji naukowej, co otwiera jednocześnie nowe możliwości badawcze.
Źródło:
Adeptus; 2017, 10
2300-0783
Pojawia się w:
Adeptus
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
ROLA MEDIÓW SPOŁECZNOŚCIOWYCH W KSZTAŁTOWANIU POSTAW SPOŁECZNYCH
THE ROLE OF SOCIAL MEDIA IS SHAPING SOCIAL ATTITUDES
Autorzy:
Deluga, Włodzimierz
Powiązania:
https://bibliotekanauki.pl/articles/479275.pdf
Data publikacji:
2017-12-20
Wydawca:
Uniwersytet Zielonogórski. Instytut Inżynierii Bezpieczeństwa i Nauk o Pracy. Polskie Towarzystwo Profesjologiczne.
Tematy:
media społecznościowe
postawy społeczne
komunikacja
internet
social media
social attitudes
communication
Opis:
Człowiek jako istota społeczna dąży do tworzenia więzi z ludźmi, na co dzień buduje z nimi re-lacje oraz posiada chęć przynależności do określonych grup. W tym względzie istotną rolę pełni komunikacja. Za sprawą rozwoju nowych technik, w tym internetowych, możliwe stało się udo-stępnienie informacji nieograniczonej ilości użytkowników. W niniejszym artykule przedsta-wiono istotę i pojęcie mediów, kształtowanie osobowości odbiorców mediów, specyfikę me-diów społecznościowych, a także wyniki badań ankietowych. Wymienione kwestie stanowią treść tego opracowania.
Man as a social being strives to create relationships with people, builds relations with them on a daily basis and has the will to belong to specific groups. In this respect, communication plays an essential role. Through the development of new techniques, including Internet techniques, it became possible to share information with an unlimited number of users. This article presents the essence and concept of the media, the shaping of personality of the media receivers and the specificity of social media, as well as the results of survey researches. These issues constitute the content of this work.
Źródło:
Problemy Profesjologii; 2017, 2; 35-47
1895-197X
Pojawia się w:
Problemy Profesjologii
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Social media jako narzędzie ewangelizacji i komunikacji w Kenii
Social Media as a Tool for Evangelization and Communication in Kenya
Autorzy:
Makuła, Maciej
Powiązania:
https://bibliotekanauki.pl/articles/512416.pdf
Data publikacji:
2019-12-30
Wydawca:
Wydawnictwo Diecezjalne Adalbertinum
Tematy:
social media
Africa
evangelization, communication
church
Opis:
The Catholic Church in Africa develops, the number of believers grows, as does the number of priestly and religious vocations. That is why it is important to research the new communication trends in Africa in order to help the Catholic Church in its evangelization mission. Young priests, consecrated and lay people in Africa more and more often take advantage of social media in their work. The research was conducted using a questionnaire method and a free interview method. In order to execute the research in a precise and reliable manner, a trip to Kenya and Nairobi for a few weeks was organized. The research question was to determine how the Catholic Church in Kenya could make better use of social media for information, promotion and evangelization purposes. The research would be a contribution to the professionalization of published content in social media by people actively involved in the Catholic Church in Kenya.
Źródło:
Studia Ełckie; 2019, 21, 4; 471-488
1896-6896
2353-1274
Pojawia się w:
Studia Ełckie
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
ISIS Communication Strategy
Autorzy:
Styszyński, Marcin
Powiązania:
https://bibliotekanauki.pl/articles/642027.pdf
Data publikacji:
2016
Wydawca:
Uniwersytet im. Adama Mickiewicza w Poznaniu
Tematy:
“Islamic State”
communication strategy
social media
Opis:
The present paper concerns studies on innovative communication and propaganda strategies of the main jihadist group called “the Islamic State of Iraq and Syria” (ISIS). In fact, media and Internet agitations enabled to reinforce ideological and operational influences of that organization and they affected different militants in the world who joined the battlefield in Syria and Iraq or carried out terrorist attacks in the West. Analysis of propaganda techniques reflects the following topics: liturgical speeches, official media channels, social medias and encrypted communication. Besides, the research demonstrates different audiences of ISIS communication strategy, which aims at affecting emotions and at stimulating opinions and reactions. The indoctrination concerns traditional, liturgical speeches delivered in Arabic by ISIS leader, Abu Bakr al-Baghdadi who targets local populations in mosques. Moreover, it also reflects new technologies such as radio and TV stations, official websites or social medias that include sophisticated programs, high quality pictures, graphics and videos. However, the paper also deals with some advanced computer and Internet technologies, which enable to protect identities of jihadists who follow important conversations about ISIS objectives.
Źródło:
Przegląd Strategiczny; 2016, 9; 171-180
2084-6991
Pojawia się w:
Przegląd Strategiczny
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The impact of social media on fulfilling identity needs of a person – the case of China
Autorzy:
Łuszczek, Krzysztof
Chen, Chen
Powiązania:
https://bibliotekanauki.pl/articles/1876195.pdf
Data publikacji:
2021-06-30
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
identity
social media
interpersonal communication
China
Opis:
In order to live a normal life, a person must answer the question about themselves - about their image, worldview, capabilities. Typically, one’s identity is built on the basis of the opinions of the environment. A person either compares themselves with it or uses the opinions of people who are important to them. In this way, the person builds their own inner continuity, which provides them with a sense of stability. It is a dynamic process which very often determines the colour and complexity of human life. Today, the closest environment are more and more often the social media. Especially for young people, they are becoming an important source of information about themselves and the world. Yet to what extent do social media offer opportunities for authentic manifestation of one’s self, and to what extent do they become a space for creating parallel identities? Young users are eager to use social media, which influence their lives and identities. The problem is illustrated with the example of China, a large and original social media market.
Źródło:
Edukacja Międzykulturowa; 2021, 14, 1; 258-270
2299-4106
Pojawia się w:
Edukacja Międzykulturowa
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Rozwiązania komunikacji elektronicznej przedsiębiorstw dla społeczności internetowych – analiza i ocena
Enterprise e-solutions for internet communities communication − analysis and evaluation
Autorzy:
Łysik, Łukasz
Kutera, Robert
Machura, Piotr
Powiązania:
https://bibliotekanauki.pl/articles/432127.pdf
Data publikacji:
2014
Wydawca:
Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:
electronic communication
social media
internet communities
virtual communities
social media integration
Opis:
This article presents the issue of communication proces development between organization and its Internet communities. In the article the authors also describe technical solutions needed to make this proces possible. The main aim of the article is to present and verify a universal model that can help evaluate e-solutions for Internet communities. To achieve the main objective the paper discusses key issues of electronic communication, B2C relations and Internet communities as the main targeted audience of contemporary organization. Literature studies and practical experience of the authors are the background for the presented model.
Źródło:
Informatyka Ekonomiczna; 2014, 1(31); 330-339
1507-3858
Pojawia się w:
Informatyka Ekonomiczna
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Między starym a nowym: źródła wiedzy licealistów o polityce w procesie socjalizacji
Between the Old and the New: High School Students’ Sources of Knowledge about Politics in the Process of Socialization
Autorzy:
Jakubowski, Jakub
Powiązania:
https://bibliotekanauki.pl/articles/15835129.pdf
Data publikacji:
2021-06-15
Wydawca:
Uniwersytet im. Adama Mickiewicza w Poznaniu
Tematy:
political socialization
youth
media
social media
internet
political communication
Opis:
The process of political socialization takes place on many levels and depends on various factors, such as family, peer group or school. The basic catalog of them includes the media as well. The main ob[1]jective of the article is to diagnose their role in the process of social adjustment in the area of politics of high school youth from the region of Wielkopolska. The surveys conducted among high school students helped examine a number of factors: sources of knowledge about politics, media formats on the Internet as well as the most important actors playing the role of opinion leaders in the process of political socialization of young people. The study proved that young people display features of media use characteristic of “traditional” mass communication tools (such as television), but also a tendency to use new forms of media, characteristic of “generation Z”. At the same time, significant differences in this respect were observed on the grounds of gender and the declared approach to the religion by young people from Wielkopolska region.
Źródło:
Studia Edukacyjne; 2021, 61; 113-129
1233-6688
Pojawia się w:
Studia Edukacyjne
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Tworzywo bez właściwości - technologia cyfrowa jako metamedium
MATERIAL WITHOUT QUALITIES - DIGITAL TECHNOLOGY AS A METAMEDIUM
Autorzy:
Skladanek, Marcin
Powiązania:
https://bibliotekanauki.pl/articles/636990.pdf
Data publikacji:
2011
Wydawca:
Uniwersytet Jagielloński. Wydawnictwo Uniwersytetu Jagiellońskiego
Tematy:
DIGITAL MEDIA
DIGITAL TECHNOLOGY
MEDIA CULTURE
METAMEDIUM
SOCIAL COMMUNICATION
Opis:
Today, we witness two generative forces of digital media culture meeting flexible, open, easy-to-use digital technology and large-scale social communication, sharing of in- formation, knowledge and media representations. These two forces are equally important in media convergence and divergence, but also tightly coupled. This paper traces the root of 'metamedium' concept, developed in late 70s by Alan Kay, to show that at the beginning two crucial aspects of digital revolution were intentionally connected within the project of creating 'personal dynamic media'. Thinking of digital technology as a 'material without qualities' - as a open to any transformation, mutation and extension metamedium - has significant impact on new media discourse. Not only because it reveals essential difference between 'old' and 'new media', but also because it exposes solid ground for practices od media hybridization, innovation or - using Lev Manovich notion - process of 'deep remixability'.
Źródło:
Przegląd Kulturoznawczy; 2011, 1(9); 37-45
1895-975X
2084-3860
Pojawia się w:
Przegląd Kulturoznawczy
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Fascynacja informacjami z zakresu paranauki i pseudonauki w mediach społecznościowych podczas globalnej pandemii
Fascination of Para- and Pseudoscience-Related Information in Social Media During Global Pandemic
Autorzy:
Jedlińska, Paulina
Powiązania:
https://bibliotekanauki.pl/articles/37495743.pdf
Data publikacji:
2023
Wydawca:
Polskie Towarzystwo Komunikacji Społecznej
Tematy:
media społecznościowe
pseudonauka
ezoteryka
komunikacja społeczna
social media
pseudoscience
esotericism
social communication
Opis:
Niniejszy artykuł jest analizą problematyki związanej z definiowaniem pseudonauki i pokrewnych pojęć oraz przedstawia wpływ globalnej pandemii na wzrost zainteresowania użytkowników internetu tematami okultystycznymi, ezoterycznymi i związanymi z czarostwem. W kontekście tego zagadnienia przywołano wydarzenia historyczne dotyczące podejścia badaczy do tematyki czarów, w tym tzw. polowań na czarownice, które wywoływały ogólnoświatowe zainteresowanie magią. Artykuł prezentuje również wzmożone zainteresowanie tymi tematami, które zostało wywołane przez religię wicca, wprowadzającą je na nowo, jednak w pozytywnym kontekście. Warto podkreślić, że dopiero rozwój internetu spopularyzował konta i profile czarownic na tak dużą skalę oraz obszary związane z pseudonauką w zakresie czarostwa. Ostatnia część artykułu oscyluje wokół tematyki wpływu globalnej pandemii na rozwój zainteresowania powyższymi zagadnieniami. Wnioski wskazują na znaczący wzrost liczby osób obserwujących kanały związane z pseudonauką.
This article is an analysis of the issues related to the definition of pseudoscience and related terms, and presents the impact of the global pandemic on the growth of Internet users’ interest in occult, esoteric and witchcraft-related topics. In the context of this issue, the author cites historical events regarding researchers’ approach to the subject of witchcraft, including the so-called witch hunts that sparked worldwide interest in magic. In addition, the article also illustrates the increased interest in these topics, which was triggered by the religion of wicca, which introduced them anew, but in a positive context. It is worth noting that it was only the development of the Internet that popularized accounts and profiles of witches on such a large scale, as well as areas related to the pseudo-science of witchcraft. The last part of the article oscillates around the topic of the impact of the global pandemic on the development of interest in the above issues. The conclusions indicate a significant increase in the number of people watching channels related to pseudoscience..
Źródło:
Com.press; 2023, 6, 2; 122-143
2545-2320
Pojawia się w:
Com.press
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Social media in communication and mediation… of socio-scientific problems on the example of AIDS
Autorzy:
Potyrała, Katarzyna
Czerwiec, Karolina
Ludwik, Anna
Michniewska, Anna
Powiązania:
https://bibliotekanauki.pl/articles/472542.pdf
Data publikacji:
2016
Wydawca:
Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
Tematy:
social media
scientific communication
SSI
AIDS
HIV
Źródło:
Annales Universitatis Paedagogicae Cracoviensis. Studia ad Didacticam Biologiae Pertinentia; 2016, VI; 120-129
2083-7267
2450-3487
Pojawia się w:
Annales Universitatis Paedagogicae Cracoviensis. Studia ad Didacticam Biologiae Pertinentia
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Media społecznościowe: współczesne środowisko edukacyjne czy „cyfrowe tsunami”?
Autorzy:
Różański, Andrzej
Powiązania:
https://bibliotekanauki.pl/articles/614351.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Marii Curie-Skłodowskiej. Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej
Tematy:
education
social media
communication
edukacja
media społecznościowe
komunikacja cyfrowa
Opis:
For several years, cyber communication has been an integral part of a social awareness. At first, it was treated as something irrelevant – a tidbit which then became a trend which later on became an integral part of (virtual) reality. During that time it has gone through several phases of dynamic development to finally transform into (cyber) environment which is perceived by modern-day teenagers as something natural. Digital exchange of information has entered into almost every element of our lives – especially education – processes of teaching and learning. It has also caused quite considerable changes – not only in technological areas but also in social and professional segments of our lives.
Od kilkudziesięciu lat komunikacja cyfrowa na dobre zagościła w świadomości społecznej. Początkowo traktowana była jako ciekawostka, moda, z czasem stała się trendem, aż w końcu rzeczywistością (wirtualną). W tym czasie przechodziła kolejne fazy dynamicznego rozwoju, aby osiągnąć stan, w którym dzisiejsi nastolatkowie świat wirtualny utożsamiają z naturalnym środowiskiem. Cyfrowa wymiana informacji wkroczyła do wszystkich dziedzin naszego życia, nie omijając szeroko pojętej edukacji, procesów nauczania/uczenia się, przyczyniając się do niemałej rewolucji – nie tylko tej technologicznej, ale przede wszystkim społeczno-zawodowej.
Źródło:
Annales Universitatis Mariae Curie-Skłodowska, sectio J – Paedagogia-Psychologia; 2017, 30, 2
0867-2040
Pojawia się w:
Annales Universitatis Mariae Curie-Skłodowska, sectio J – Paedagogia-Psychologia
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
An analysis of selected factors behind the development of the post-truth phenomenon in politics in the contemporary world
Autorzy:
Porzuczek, Emilia
Powiązania:
https://bibliotekanauki.pl/articles/2204932.pdf
Data publikacji:
2022
Wydawca:
Uczelnia Łazarskiego. Oficyna Wydawnicza
Tematy:
post-truth phenomenon
social media
media theory
political
communication
Opis:
This article aims to present key factors that can substantially influence the development of the post-truth phenomenon in politics. The work illustrates a number of reasons for the falling importance of truth and facts in politics in contemporary times. Moreover, this text shines a spotlight on the significant role of social media websites in terms of political events in the post-truth era. The analysis outlines various factors that have considerably contributed to the growth of the post-truth phenomenon in politics in the 21st century. The article addresses issues strongly related to the media theory and political communication. It should be noted that post-truth continues to be a burning and dangerous problem, which can shape the media landscape and affect the political realities around the world.
Źródło:
Myśl Ekonomiczna i Polityczna; 2022, 2(73); 63-78
2081-5913
2545-0964
Pojawia się w:
Myśl Ekonomiczna i Polityczna
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Przestrzeń medialna Ukrainy: postkomunistyczne doświadczenie
The media space of Ukraine: the post-communist experience
Autorzy:
Havrylyuk, Viktoriya
Jachimowski, Marek
Powiązania:
https://bibliotekanauki.pl/articles/489510.pdf
Data publikacji:
2018
Wydawca:
Polskie Towarzystwo Naukowe w Żytomierzu
Tematy:
information space
media system
communication
television
on line media
social media
Opis:
Based on a review of the extensive related literature, the changes that have taken place in the media and information space of Ukraine since Soviet times for the first twenty years of independence of that state have been shown in this article. The authors of the publication try to show the multiple conditions affecting the shaping of these spaces: from historical, social, political and economic to technological. They also indicate global phenomena that also influence the processes that shape contemporary periodic media and mediated communication of Ukraine.
Źródło:
Studia Politologica Ucraino-Polona; 2018, 8; 132-144
2312-8933
Pojawia się w:
Studia Politologica Ucraino-Polona
Dostawca treści:
Biblioteka Nauki
Artykuł
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