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Wyświetlanie 1-10 z 348
Tytuł:
ADAM BODNAR CITIZENS OMBUDSMAN – AN EXAMPLE OF SUCCESSFUL ADVOCACY CAMPAIGN
Autorzy:
Wojciechowska, Ewelina
Powiązania:
https://bibliotekanauki.pl/articles/643026.pdf
Data publikacji:
2016
Wydawca:
Fundacja Copernicus na rzecz Rozwoju Badań Naukowych
Tematy:
advocacy campaign
civic campaign
advocacy
ombudsman
social campaign
Opis:
The Polish Senate approved the election of Dr Adam Bodnar for the position of Ombudsman on 7th of August 2015. It happened because of the social campaign "Adam Bodnar Citizens' Ombudsman," which was held by a non-governmental organization called Citizens Network Watchdog Poland. This text is a detailed description of this campaign on the basis of data collected from qualitative research. The author has prepared a basic SWOT analysis of this case study. This article is an example of a successful advocacy campaign, which was conducted by a non-governmental organization and has led successfully to exert real influence on the decisions of politicians, who themselves decide who will be the new Ombudsman for the term 2015-2020. This article was written in cooperation with Citizens Network Watchdog Poland for the program Pracademia.
Źródło:
The Copernicus Journal of Political Studies; 2016, 2
2299-4335
Pojawia się w:
The Copernicus Journal of Political Studies
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Permanent campaign in Poland – causes, elements, importance
Autorzy:
Zaręba, Agnieszka
Powiązania:
https://bibliotekanauki.pl/articles/514810.pdf
Data publikacji:
2016
Wydawca:
Uniwersytet Śląski. Wydział Nauk Społecznych
Tematy:
permanent campaign
political campaign
political communication
Opis:
A permanent campaign is one of the elements of political communication. It can be observed as a process since at least 2004. The aim of this analysis is the description of the phenomenon of the permanent campaign in Poland in terms of its genesis, elements and importance. The permanent campaign inPoland depends on several factors. First of all, its existence is possible thanks to the development of new media, political advising, and media visibility of politician’s activity. The permanent campaign has lasted in Poland since 2004. It is connected with the development of political consulting and the appearance for the first time in Poland of specific media performances, such as inquiry committees. They were a kind of media attraction for viewers. An important element of the permanent campaign is the functioning of a multi-dimensional conflict between the rulers and the opposition. Antagonism is usually based on a different system of values, is difficult to eliminate, is profitable for both sides of the conflict, because it arouses the interest of the media and the audience’s attention.
Źródło:
Political Preferences; 2016, 13; 97-113
2449-9064
Pojawia się w:
Political Preferences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Impact of negative political campaigns on the effectiveness of communication (cognition, emotions and voting behavior)
Autorzy:
Světlík, Jaroslav
Powiązania:
https://bibliotekanauki.pl/articles/514501.pdf
Data publikacji:
2016
Wydawca:
Uniwersytet Śląski. Wydział Nauk Społecznych
Tematy:
political campaign
negative political campaign
political advertising
negative advertising
Opis:
Negative political advertising and its effectiveness has always been the concern of not only political scientists, but also sociologists and marketing experts. This specific form of advertising is also increasingly used in the Czech political environment. The author focused on the answers to such questions as: what are the effects of this form of political advertising from the perspective of persuasive linear models, which are actually based on cognition, emotion and conative/voting behavior. Based both on international research carried out in this area and facts from Czech republic, he notes that voters perceive this form of advertising as one that offers them more information, attracts a greater degree of attention and more trust than in the case of positive advertising. Taking into account emotional effects, this form of political advertising is often followed by disgust, fear and other negative reactions. These are, however, strong incentives that subsequently bring some negative effects in voter`s conative/behavioral activities. These include in particular the reluctance to vote, negative public sentiment and escalating political cynicism. In the evaluation of the effectiveness of negative political campaigns what should also be taken into account is their cultural environment. What could be effective in the US may not be very effective in countries with different cultural values shaped their historical development and by existing cultural dimensions of these countries.
Źródło:
Political Preferences; 2016, 13; 125-138
2449-9064
Pojawia się w:
Political Preferences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Values versus Interests Dynamics of Parliamentary Campaigns
Autorzy:
Rafałowski, Wojciech
Powiązania:
https://bibliotekanauki.pl/articles/514437.pdf
Data publikacji:
2018
Wydawca:
Uniwersytet Śląski. Wydział Nauk Społecznych
Tematy:
party strategy
electoral campaign
campaign dynamics
emotions in politics
inequality
Opis:
The paper explores the dynamics of parliamentary campaigns in Europe. Results obtained in the fields of pharmacology and psychology indicate that the emotional tension among the electorate rises as the election day draws closer. Therefore, parties should adjust their campaigning strategies accordingly. I am attempting to verify whether these dynamics influence the proportion between interest and value-related appeals within party communication. Using newly collected data from the Comparative Campaign Dynamics Project, I demonstrate that there is no general tendency towards the increasing saliency of either of the dimensions. However, the relationship under scrutiny becomes strong and robust after the moderating effects of inequality have been accounted for. Most strikingly, as the election draws closer, parties tend to focus more attention on economic issues only if the country experiences high or rising rates of inequality.
Źródło:
Political Preferences; 2018, 19; 31-51
2449-9064
Pojawia się w:
Political Preferences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The Impact of the Media in Election Campaign During the COVID-19 Pandemic: The Case of Kosovo
Autorzy:
Fetoshi, Arben
Shahini-Hoxhaj, Remzie
Powiązania:
https://bibliotekanauki.pl/articles/20311771.pdf
Data publikacji:
2023-10-17
Wydawca:
Polskie Towarzystwo Komunikacji Społecznej
Tematy:
media
election campaign
permanent campaign
political parties
COVID-19 pandemic
Opis:
During the COVID-19 pandemic in Spring 2021, Kosovars overthrew the national government, which generated a snap parliamentary election. The pandemic affected the election campaign with the restrictions of movement amid strict lockdowns. The pandemic revealed the significance of media usage for political parties and the impact of the pandemic on the relationship between traditional and social media. This article explores the extent to which new and transitional media shaped the election campaign during the Kosovan pandemic. Drawing on media monitoring and surveying, the article found that media—regardless of the quality and frequency of their use by political parties and candidates—do not have a determining role during the pandemic election campaign. Under the conditions of ever-greater use of social media, the article finds that voting preferences and affinity towards specific political parties and candidates is a long-term process that cannot be changed by the quality of the election campaign. On the other hand, regardless of their use, the potential impact of social media turns out to be conditioned by the usage duration and the ability of political entities to interact with the audience.
Źródło:
Central European Journal of Communication; 2023, 16, 1(33); 59-78
1899-5101
Pojawia się w:
Central European Journal of Communication
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Instrumentalizm działań marketingowych w kampaniach wyborczych
INSTRUMENTALISM OF MARKETING ACTIVITIES IN ELECTION CAMPAIGNS
Autorzy:
Narloch, Monika
Powiązania:
https://bibliotekanauki.pl/articles/418348.pdf
Data publikacji:
2012
Wydawca:
Akademia Marynarki Wojennej. Wydział Nauk Humanistycznych i Społecznych
Tematy:
POLITICAL MARKETING
ELECTION CAMPAIGN
DIRECT CAMPAIGN
PUBLIC RELATIONS
ADVERTISING
MARKETING STRATEGY
Opis:
Political marketing implements to the policy many tools by which communication becomes easier and the effectiveness of the political marketing activities increase. This article is an attempt to describe the most popular tools which are use in the modern election campaigns.
Źródło:
Colloquium; 2012, 4, 1; 29-44
2081-3813
2658-0365
Pojawia się w:
Colloquium
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Costs of political campaigns in Slovakia
Autorzy:
Pčolinský, Vladimír
Powiązania:
https://bibliotekanauki.pl/articles/471071.pdf
Data publikacji:
2009
Wydawca:
Polskie Towarzystwo Komunikacji Społecznej
Tematy:
campaign costs
election legislation
political advertising
campaign eff ectiveness
cost structure
Opis:
Modern democratic election campaigns in Slovakia have almost 20 years of tradition. The aim of the article is to familiarize the reader with brief analysis of legislative framework of all types of election campaigns (presidential elections, parliamentary elections, the European Parliament elec- tions, self-governing region elections, municipal elections and referendum) together with structural analysis of election costs in parliamentary elections in 2006. At the same time, we evaluated the ef- fectiveness of election costs from various points of view: costs of the election campaign for 1 obtained vote; costs of the election campaign for 1 obtained seat in the Parliament; overall income from the state budget for the political party in relation to means invested in a campaign.
Źródło:
Central European Journal of Communication; 2009, 2, 2(3); 329-338
1899-5101
Pojawia się w:
Central European Journal of Communication
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Negative Political Online Banners: An Experimental Study
Negatywne polityczne banery internetowe: badania eksperymentalne
Autorzy:
Cwalina, Wojciech
Drzewiecka, Milena
Powiązania:
https://bibliotekanauki.pl/articles/522925.pdf
Data publikacji:
2014
Wydawca:
Uniwersytet Warszawski. Ośrodek Analiz Politologicznych
Tematy:
Political marketing
hypermedia campaign
negative campaign
third-party advertising
online banners
Opis:
Modern and technologically advanced political marketing campaigns are making increasing use of the Internet. Although now one can observe a growing interest in particular in Web 2.0 (social networking, YouTube, etc.), it is also the “old” online tools (e.g. banner ads) which play an important role in marketing strategies. The article presents the results of an experiment whose purpose was to evaluate the effect of a negative political banner on the image and support for the attacked party. The results indicate that the negative banners decrease ratings of the attacked party image. However, these changes depend on both the intentionality use of the particular Web page on which a banner was placed, as well as on the level of Internet “experience” of affected individuals.
Nowoczesne i technologicznie zaawansowane polityczne kampanie marketingowe w coraz większym stopniu wykorzystują możliwości Internetu. Chociaż obecnie szczególnie wzrasta zainteresowanie Web 2.0 (sieci społecznościowe, YouTube, itp.), to jednak również „stare” online’owe narzędzia Internetowe są istotnym elementem strategii marketingowych. Artykuł przedstawia wyniki eksperymentu testującego skuteczność negatywnego baneru politycznego w zmianie ocen wizerunku i poparcia dla zaatakowanej w nim partii. Uzyskane wyniki wskazują, że negatywne banery obniżają oceny wizerunku zaatakowanej partii. Przy czym zmiany te zależą zarówno od intencjonalności korzystania ze strony Web, na której umieszczony był baner, jak również od internetowego „doświadczenia” badanych.
Źródło:
Kwartalnik Naukowy OAP UW "e-Politikon"; 2014, 9; 188 - 214
2084-5294
Pojawia się w:
Kwartalnik Naukowy OAP UW "e-Politikon"
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Models of political consulting in Poland, 1989–2009, in a comparative perspective
Autorzy:
Biskup, Bartłomiej
Powiązania:
https://bibliotekanauki.pl/articles/470955.pdf
Data publikacji:
2011
Wydawca:
Polskie Towarzystwo Komunikacji Społecznej
Tematy:
Polska
political consulting
political campaign
electoral campaign
political marketing
political communication
Opis:
Alongside the breakdown of authoritarian regimes and the restitution of democratic order in Poland and other Central East European countries, the fi rst open election campaigns accom- panied by political consultants emerged. Since the beginning of the transition, the role of consultants as well as consultants themselves have been going through constant changes bound up with modernizing the political scene and system and ways of leading political campaigns. The present article seeks to interrogate the categories of political consulting models we have been facing in Poland and refers them to worldwide tendencies. This study analyses the ways in which political consultants have arisen, their institutional adherence, methods of action, roles in the political communication process, as well as changeovers and development tendencies to this extent. The article provides a comparative analysis of three campaign models defined by Farrell, Kolodny and Medvic and the types of political consultants reviewed by the scope literature. This study concludes with a prognosis of the development of political consulting tendencies in Poland in a worldwide context.
Źródło:
Central European Journal of Communication; 2011, 4, 2(7); 227-240
1899-5101
Pojawia się w:
Central European Journal of Communication
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Campaigns and Electioneering: Reflecting on the 2015 General Elections in Nigeria
Autorzy:
Akubor, Emmanuel Osewe
Powiązania:
https://bibliotekanauki.pl/articles/2015749.pdf
Data publikacji:
2020-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
campaign
electioneering
Nigeria
elections
democracy
Opis:
Historically, campaigns are recognized as a vital part of electioneering since it contains the ideas that the candidate wants to share with the voters, especially regarding policy issues and the administration’s focus. It aims to get those who agree with their ideas to support them when running for a political position. The message often consists of several talking points about policy issues. However, a study of Nigeria’s situation, with specific reference to the 2015 Campaigns and Electioneering, revealed that the main content of campaigns was hate speeches. Therefore, this paper seeks to bring out the main issues of campaigns in Nigeria’s electoral system and why it has often led to electoral violence over the years. The qualitative method is used for this particular research. Data obtained from primary and secondary sources were deployed to carry out the study with an analytical and narrative historical approach. It includes historical, descriptive, and analytical approaches based on gathered evidence. This research’s primary source is based on field investigations conducted in the Nigerian area and surrounding territories. Among other things, the data collection process includes semi-structured interviews with selected individuals. The research also uses historical documents from the national archives, relying on previous research conducted on society, administrative development, and documentary data taken from newspaper accounts, diaries, letters, and verbal reports. This research’s position is that campaigns over the years in Nigeria, unlike what is obtainable in some parts of the world where policy issues form the backbone of campaign message have basically on persons, character assassination, violence, and abusive (hate) speeches. The paper argues that this campaign strategy often leads to electoral violence before, during, and after elections. The paper, therefore, concludes that only issue-based campaigns can guarantee peaceful and credible elections in Nigeria.
Źródło:
Polish Political Science Yearbook; 2020, 4 (49); 72-86
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Wyświetlanie 1-10 z 348

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