Autor: Cieśliński, Wojciech B. - Katalog OPAC zbiorów

Skocz do pozycji: 1.

Tytuł:: The designing of customer management strategies using ICT tools in Pure Jatomi
Autorzy:: Idzikowski, Wojciech
Cieśliński, Wojciech B.
Powiązania:: https://bibliotekanauki.pl/articles/431891.pdf
Data publikacji:: 2014
Wydawca:: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:: customer value management
sports association
electronic communication
Opis:: The article presents the model of designing a customer management strategy using business ICT tools within a global sports association named Pure Jatomi. First, the basic categories essential for reaching a target of the project are explained (this section presents the results of literature analysis).Next, the general model of designing a customer management strategy (shown as a process map as well, developed on the basis of results of empirical investigation) is shown. Finally, ICT tools which enable acceleration of CLV growth (CLV = Customer Lifetime Value) are presented.
Źródło:: Informatyka Ekonomiczna; 2014, 4(34); 85-100
1507-3858
Pojawia się w:: Informatyka Ekonomiczna
Dostawca treści:: Biblioteka Nauki

Artykuł

Skocz do pozycji: 2.

Tytuł:: Computer-aided training design as a factor in sports training process management
Autorzy:: Kosendiak, Jan
Cieśliński, Wojciech B.
Powiązania:: https://bibliotekanauki.pl/articles/431976.pdf
Data publikacji:: 2014
Wydawca:: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:: design
process training
information system
Opis:: The paper presents the training system design process as a part of the management system. The authors describe the essential characteristics of the design process. The process of training design involves series of successive steps which result in a set of data forming the training cycle project. It contains a set of assumptions, conditions, objectives and measures that lead to the objectives achievement. The project should be dedicated to a particular sportsman and not to a training group or a sports discipline, as well as it should not include detailed solutions, especially as for training means selection. The paper presents also the 7-step algorithm of the training system design process. The last section of the paper presents the software simplified algorithm and comments on its use.
Źródło:: Informatyka Ekonomiczna; 2014, 4(34); 16-24
1507-3858
Pojawia się w:: Informatyka Ekonomiczna
Dostawca treści:: Biblioteka Nauki

Artykuł

Skocz do pozycji: 3.

Tytuł:: E-AZS platform model – the concept of application of information and communications technology in sports enterprises
Autorzy:: Cieśliński, Wojciech B.
Witkowski, Kazimierz
Migasiewicz, Juliusz
Rokita, Andrzej
Perechuda, Kazimierz
Chomiak-Orsa, Iwona
Powiązania:: https://bibliotekanauki.pl/articles/432184.pdf
Data publikacji:: 2014
Wydawca:: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:: ICT platform
process approach
sports enterprise
monitoring of the flow of data
information and knowledge
Opis:: The article presents the research concerning the description of the possible application, in sports enterprises, of an ICT system supporting the exchange of data, information and knowledge between the management, trainers providing training services, and the clients of the sports enterprise, namely the athletes.
Źródło:: Informatyka Ekonomiczna; 2014, 4(34); 9-15
1507-3858
Pojawia się w:: Informatyka Ekonomiczna
Dostawca treści:: Biblioteka Nauki

Artykuł

Skocz do pozycji: 4.

Tytuł:: Value of a football club in the context of social media
Autorzy:: Chynał, Piotr
Wojciech B., Cieśliński
Perechuda, Igor
Powiązania:: https://bibliotekanauki.pl/articles/431974.pdf
Data publikacji:: 2014
Wydawca:: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:: Value
economic value
football clubs
social media
Opis:: The paper presents an approach to the valuation of specific sports businesses – commercial football clubs in the context of social media factors. The authors show specific value definitions from philosophical to financial approaches. Research shows us that to understand and measure the value of football clubs is not as simple as in non-sports companies. The problem lies inside of intangible assets that from an accounting viewpoint do not constitute all the factors which build the value of the club. One of those factors is social media and their influence on football business.
Źródło:: Informatyka Ekonomiczna; 2014, 4(34); 47-57
1507-3858
Pojawia się w:: Informatyka Ekonomiczna
Dostawca treści:: Biblioteka Nauki

Artykuł

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