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Wyświetlanie 1-5 z 5
Tytuł:
STATISTICAL ANALYSIS THROUGH CUSTOMER RELATIONS IN IRONMONGERY BUSINESS
Autorzy:
Güler, Fazıl
Taskın, Erdogan
Powiązania:
https://bibliotekanauki.pl/articles/450486.pdf
Data publikacji:
2010
Wydawca:
Uniwersytet Gdański. Wydawnictwo Uniwersytetu Gdańskiego
Tematy:
Customer Relations, Customer Expectations
Marketing Concept
Marketing Research.
Opis:
The first purpose of this study is to underline the importance of the responsibilities of the employees for quality customer relations with regard to the ironmongery aspect of the industrial and commercial life. The second purpose of this study is to discover the understanding of the employees towards their own customer relations exhibited during the performance of sale and to reveal the determinant factors that may affect the probability and success of the ironmongery business. Ironmongery business have been focusing on the priorities such as range of goods, supply of materials, and working with low inventories and reducing the transportation costs in consideration to the current economic and market conditions. In this study, we aim to discover the views, opinions and remarks of sale representatives, employees and business owners working at each point of contact with the customers in as “the most reliable” manner as possible in order to reveal the understanding related to customer relations in the ironmongery industry.
Źródło:
International Journal of Emerging and Transition Economies (IJETE); 2010, 3, 2; 209-224
1308-2701
Pojawia się w:
International Journal of Emerging and Transition Economies (IJETE)
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
What do German bank customers want? The importance of customer expectations and the failure of the integral customer advisory service
Autorzy:
Hastenteufel, Jessica
Kiszka, Sabrina
Powiązania:
https://bibliotekanauki.pl/articles/1201255.pdf
Data publikacji:
2020
Wydawca:
Akademia Górniczo-Hutnicza im. Stanisława Staszica w Krakowie. Wydawnictwo AGH
Tematy:
customer expectations
customer satisfaction
customer loyalty
integral customer
advisory service
Opis:
Banks and financial service providers are currently facing numerous challenges due to the ongoing cheap money policy of the European Central Bank, an increasingly regulated market environment and a rapidly progressive digitization. The ongoing decline in interest income and the stagnating of a banks commission income are currently leading to a reduction of a banks total income. In addition, there is digitization that brings numerous new competitors into the market and changes the core business models of banks. As a result, the general conditions in the financial sector change fundamentally and continue to do so in the near future. Moreover, the behaviour and expectations of bank customers have changed in a way that factors such as “convenience”, “flexibility” and “speed” have become increasingly important for them. For this reason, we will start with a theoretical overview of the status quo and the current challenges banks are facing and then present the results of our customer survey to highlight the current expectations of bank customers. Based on this, we formulate recommendations for banks on how to meet their customers’ expectations.
Źródło:
Managerial Economics; 2020, 21, 1; 7-47
1898-1143
Pojawia się w:
Managerial Economics
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Improving Products Considering Customer Expectations and Life Cycle Assessment (Lca)
Autorzy:
Pacana, Andrzej
Siwiec, Dominika
Powiązania:
https://bibliotekanauki.pl/articles/27323567.pdf
Data publikacji:
2023
Wydawca:
Stowarzyszenie Menedżerów Jakości i Produkcji
Tematy:
LCA
life cycle assessment
quality
customer expectations
mechanical engineering
ocena cyklu życia
jakość
oczekiwania klientów
inżynieria mechaniczna
Opis:
Dynamically identifying key product changes is a challenge for enterprises. It is even more complicated if companies strive for the sustainable development of their activities. Therefore, the aim of the article was to develop a method to help predict the direction of product improvement, taking into account its quality level and environmental impact during the life cycle (LCA). The method was based on the design phase of LCA and the process of obtaining and processing customer expectations. Techniques supporting the developed method were: a questionnaire, a seven-point Likert scale, a standardised list of criteria for assessing the product life cycle, the WSM method, and a scale of relative states. The product analysis was carried out according to modified criteria states, which were evaluated according to: i) customer satisfaction (quality criteria), ii) environmental impact of LCA (environmental criteria), and iii) importance of quality and environmental criteria for customers. The originality of the method is to support the product improvement process to make it environmentally friendly within LCA and, at the same time, satisfactory to customers in terms of quality. The method will be used mainly by SMEs that want to initially predict the environmental impact of a product, including taking into account customer expectations.
Źródło:
System Safety : Human - Technical Facility - Environment; 2023, 5, 1; 19-27
2657-5450
Pojawia się w:
System Safety : Human - Technical Facility - Environment
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Concept of a model to predict the qualitative-cost level considering customers’ expectations
Koncepcja modelu przewidywania poziomu jakościowo-kosztowego z uwzględnieniem oczekiwań klientów
Autorzy:
Siwiec, Dominika
Pacana, Andrzej
Ulewicz, Robert
Powiązania:
https://bibliotekanauki.pl/articles/27315208.pdf
Data publikacji:
2022
Wydawca:
Politechnika Częstochowska
Tematy:
predict
product quality
customer expectations
DEMATEL method
Weighted Sum Model
przewidywanie
jakość produktu
oczekiwania klienta
metoda DEMATEL
model sumy ważonej
Opis:
The main problem of modern entrepreneurs is the adequate recognition of customer expectations based on current products. The purpose of the study is to propose the concept of a model to predict the qualitative-cost level of this modified product. The idea of the concept depends on determining the product that will be satisfactory for the customer, i.e., satisfied simultaneously in turn of quality and cost of purchase. A questionnaire is used to obtain customer expectations. Then, according to the DEMATEL method, the relations between these criteria are determined. Next, the weights (importance) of the criteria are estimated by arithmetic average. Additionally, according to the Likert scale, these criteria' initial quality (customer satisfaction) is assessed. Based on these, the quality of the product is estimated by using the WSM method. The calculated product quality is combined with the real cost of its purchase in the qualitative-cost analysis (AKJ). According to the results of the qualitative-cost analysis, the expected product of the customer is predicted. This process is supported by the Relative States Scale. The proposed conception can be used to verify any product. Therefore, it can be useful for different entities offering products to the customer and striving to meet their expectations (satisfaction). The originality is the simultaneous prediction of the expected level of product quality and the cost of its purchase and the ability to determine customer satisfaction at this qualitative-cost level.
Głównym problemem współczesnych przedsiębiorców jest odpowiednie rozpoznanie oczekiwań klienta na podstawie aktualnych produktów. Celem opracowania jest zaproponowanie koncepcji modelu do przewidywania poziomu jakościowo-kosztowego produktu według modyfikacji produktu. Idea koncepcji polega na określeniu satysfakcjonującego dla klienta produktu, który będzie jednocześnie zadawalający pod względem jakości i kosztu jego zakupu. Kwestionariusz wykorzystuje się do pozyskania oczekiwań klienta. Kolejno, według metody DAMATEL określane są relacje pomiędzy kryteriami. Następnie stosując średnią arytmetyczną szacowane są wagi (ważność) kryteriów. Dodatkowo, według skali Likerta oceniana jest wstępna jakość (satysfakcja klienta) z tych kryteriów. Na ich podstawie szacowana jest jakość produktu zgodnie z metodą WSM. Obliczona jakość produktu łączona jest z rzeczywistym kosztem ich zakupu w analizie kosztowo-jakościowej (AKJ). Według poziomu kosztowo-jakościowego przewidywany jest produkt oczekiwany przez klienta. Wybór wspierany jest skalą stanów względnych. Proponowana koncepcja może być stosowana do weryfikacji dowolnych produktów. Dlatego może być użyteczną dla różnych podmiotów oferujących produkty klientowi i dążących do spełnienia ich oczekiwań (satysfakcji). Oryginalnością jest jednoczesne przewidzenie oczekiwanego poziomu jakości produktu i kosztu jego zakupu oraz możliwość określenia satysfakcji klienta z tego poziomu jakościowo-kosztowego.
Źródło:
Polish Journal of Management Studies; 2022, 26, 2; 330--340
2081-7452
Pojawia się w:
Polish Journal of Management Studies
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Approach to predict product quality considering current customers’ expectations
Autorzy:
Siwiec, Dominika
Pacana, Andrzej
Bednárová, Lucia
Powiązania:
https://bibliotekanauki.pl/articles/27313593.pdf
Data publikacji:
2022
Wydawca:
Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
Tematy:
predict
product quality
decision support
naïve Bayesian classifier
weighted sum model
customer expectations
przewidywanie
jakość produktu
wspomaganie decyzji
naiwny klasyfikator Bayesa
metoda sumy ważonej
oczekiwania klientów
Opis:
Purpose: The purpose was to develop an approach to predict product quality considering current customers' expectations. Design/methodology/approach: The approach includes integrated techniques, i.e.: SMART(-ER) method, a questionnaire with the Likert scale, brainstorming (B&M), WSM method, and Naïve Bayes Classifier. This approach refers to obtaining customers' expectations for satisfaction from the current quality of products and the importance of these criteria. Based on the satisfaction of customers, the quality of the product was estimated and classified. Then, the quality of the product was predicted for current customers. Findings: It was shown that it is possible to predict product quality based on current customer expectations, and so based on the current existing product. Research limitations/implications: The proposed approach does not include the possibilities of determining the expected quality of the product. The approach focuses on predicting customers' satisfaction with the current quality of the product. Therefore, if there is a need for improvement actions, further analyzes should be carried out to determine which criteria should be modified and how. Practical implications: The presented approach can be used for any product. Therefore, it is a useful tool for any kind of organization, which strives to meet customer satisfaction. Despite the possibility to predict the quality of the product, the proposed approach can indicate at an early stage to the organization that it is necessary to make improvement actions. Social implications: It is possible to reduce the waste of resources by predicting that improvement actions are necessary. Moreover, the approach supports an entity (e.g., expert, enterprise, interested parties) in predicting current customers' satisfaction. Originality/value: Originality is predicting product quality based on current customers' expectations. A new combination of quality management techniques, decision support, and machine learning was implemented.
Źródło:
Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska; 2022, 155; 461--472
1641-3466
Pojawia się w:
Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
Dostawca treści:
Biblioteka Nauki
Artykuł
    Wyświetlanie 1-5 z 5

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