Temat: wywiad konkurencyjny - Katalog OPAC zbiorów

Skocz do pozycji: 1.

Tytuł:: Innowacyjne zastosowanie systemów competitive intelligence do wspomagania twórczości organizacyjnej
Innovation approach to use of competitive intelligence systems to support organizational creativity
Autorzy:: Bartuś, Kamila
Powiązania:: https://bibliotekanauki.pl/articles/591730.pdf
Data publikacji:: 2015
Wydawca:: Uniwersytet Ekonomiczny w Katowicach
Tematy:: Warunki stosowalności CI
Wywiad konkurencyjny
Competitive Intelligence
Conditions of applicability of the CI
Opis:: Niniejszy artykuł opisuje innowacyjne zastosowanie Competitive Intelli¬gence do wspomagania twórczości organizacyjnej. Dlatego aby pokazać jego możliwości scharakteryzowano koncepcję Competitive Intelligence. Pozwoliło to zaproponować wa¬runki stosowalności Competitive Intelligence w twórczości organizacyjnej. Wynikiem końcowym przedstawionych dociekań jest wskazanie korzyści ze stosowania tego podej¬ścia przez przedsiębiorstwo.
: This article describes the innovation approach to use of Competitive Intelli¬gence to support organizational creativity. Therefore, in order to show its features cha¬racterized the concept of Competitive Intelligence. This made it possible to propose condi¬tions for applicability of the Competitive Intelligence in organizational creativity. The end result is an indication of inquiry outlined the benefits of this approach by the company.
Źródło:: Studia Ekonomiczne; 2015, 212; 5-13
2083-8611
Pojawia się w:: Studia Ekonomiczne
Dostawca treści:: Biblioteka Nauki

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Skocz do pozycji: 2.

Tytuł:: Customer product review summarization over time for competitive intelligence
Autorzy:: Amarouche, Kamal
Benbrahim, Houda
Kassou, Ismail
Powiązania:: https://bibliotekanauki.pl/articles/950925.pdf
Data publikacji:: 2018
Wydawca:: Sieć Badawcza Łukasiewicz - Przemysłowy Instytut Automatyki i Pomiarów
Tematy:: feature extraction
fuzzy logic
competitive intelligence
opinion mining
opinion summarization
sentiment analysis
SentiWordNet
ekstrakcja cech
logika rozmyta
wywiad konkurencyjny
eksploracja opinii
podsumowanie opinii
analiza nastrojów
Opis:: Nowadays, Customer’s product reviews can be widely found on the Web, be it in personal blogs, forums, or ecommerce websites. They contain important products’ information and therefore became a new data source for competitive intelligence. On that account, these reviews need to be analyzed and summarized in order to help the leader of an entity (company, brand, etc.) to make appropriate decisions in an efective way. However, most previous review summarization studies focus on summarizing sentiment distribution toward different product features without taking into account that the real advantages and disadvantages of a product clarify over time. For this reason, in this work we aim to propose a new system for product opinion summarization which depends on the time when reviews are expressed and that covers the sentiments change about product features. The proposed system firstly, generates a summary based on product features in order to give more accurate and efficient information about different features. secondly, classify the product based on its features in its appropriate class (good, medium or bad product) using a fuzzy logic system. The experimental results demonstrate the effectiveness of the proposed system to generate the real image of a product and its features in reviews.
Źródło:: Journal of Automation Mobile Robotics and Intelligent Systems; 2018, 12, 4; 70-82
1897-8649
2080-2145
Pojawia się w:: Journal of Automation Mobile Robotics and Intelligent Systems
Dostawca treści:: Biblioteka Nauki

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Skocz do pozycji: 3.

Tytuł:: The perception of business wargaming results among strategic and competitive intelligence community
Autorzy:: Kowalik, Adam
Powiązania:: https://bibliotekanauki.pl/articles/2032975.pdf
Data publikacji:: 2021
Wydawca:: Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
Tematy:: business wargaming
competitive intelligence
strategic simulations
wargaming biznesowy
wywiad konkurencyjny
symulacje strategiczne
Opis:: Introduction/background: Achieving a market success is not an easy task for companies. To win in the market companies apply numerous strategic, market and competitive intelligence methods including business wargaming which is considered as one of the most advanced methods. Aim of the paper: The main aim of this paper is to investigate the perception of business wargames practices among strategic and competitive intelligence professionals with special emphasis on results of business wargames. Materials and methods: To achieve the aim of the paper the online survey was conducted among the members of a leading global professional association “Strategic and Competitive Intelligence Professionals”. The survey was sent to 12566 emails from SCIP database. The responses were collected anonymously via Survey Monkey in April-May 2017. As a result 227 responses were collected. Results and conclusions: The results of the study suggest that according to respondents business wargaming allows to achieve results on each of the proposed 5 levels of results representing the cause-effect chain of translating business wargaming effects into business benefits, i.e. insights, recommendations, implementation, competitive situation, measurable benefits. Moreover, the respondents indicate that the business wargaming can be considered a relatively attractive analytical method in terms of its effectiveness. The costs of business wargaming are rated as slightly lower or significantly lower than the benefits. Business wargaming is also assessed as better than any other method of generating insight. The research suggests that the more difficult the conditions for competition, the more commonly the business wargaming method is used. Respondents predict that the use of this method will increase in the future.
Źródło:: Organizacja i Zarządzanie : kwartalnik naukowy; 2021, 2; 69-81
1899-6116
Pojawia się w:: Organizacja i Zarządzanie : kwartalnik naukowy
Dostawca treści:: Biblioteka Nauki

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