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Wyszukujesz frazę "socio-economic potential of cities" wg kryterium: Temat


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Tytuł:
Socio-economic potential of cities belonging to the Polish National Cittaslow Network
Autorzy:
Wierzbicka, Wioletta
Powiązania:
https://bibliotekanauki.pl/articles/19233502.pdf
Data publikacji:
2020
Wydawca:
Instytut Badań Gospodarczych
Tematy:
Polish National Cittaslow Network
socio-economic potential of cities
differentiation of cities
Opis:
Research background: Modern cities often struggle with the problem of selecting an optimal model of development, which is adjusted to their needs and resources. A kind of response to this was the founding of the Cittaslow network, bringing together cities developing according to the slow city model. The Polish National Cittaslow Network was established in April 2007. The founders of the network were four cities from the Warmińsko-Mazurskie Province (Biskupiec, Bisztynek, Lidzbark Warmiński and Reszel). The aim of the Polish National Cittaslow Network is to promote and spread the idea of good life by implementing in the cities appropriate solutions in the field of environmental policy, infrastructure, quality of urban life, hospitality and social cohesion. Currently, 28 cities belong to the Polish National Cittaslow Network. These cities are joined by a common idea and common goals adopted to improve the quality of the residents' life. However, each city has a different history, tradition, natural values, and also has a different socio-economic potential. Purpose of the article: The aim of the study was to assess the differentiation of the socio-economic potential of cities belonging to the Polish National Cittaslow Network. Methods: The research covered all member cities of the network. The synthetic index was used to assess the socio-economic potential of cities. The grouping of cities was carried out using the hierarchical Ward method. Findings & Value added: Differences in the socio-economic potential of the cities which belong to the Polish National Cittaslow Network are moderate. This is confirmed by the values of the synthetic index of this potential in each of the cities as well as coefficient value of its variation. Differences between the member cities were also verified by the results of grouping. As many as 7 groups were distinguished, including 2 composed of single entities. The conclusions arising from this research are as follows. Firstly, the slow city development model should be individually adapted to the capabilities of each city or group of cities similar to each other in terms of the socio-economic potential level. Secondly, the recommendations proposed in this study can make a useful contribution to discussions on the possible implementation of the slow city model in Poland, and its adaptation by individual cities. Furthermore, the research outcome can serve as a set of recommendations for Cittaslow member cities in other countries.
Źródło:
Oeconomia Copernicana; 2020, 11, 1; 203-224
2083-1277
Pojawia się w:
Oeconomia Copernicana
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Socio-economic conditions as a factor of revealing cities’ marketing potential
Autorzy:
Vikhoreva, Mariya
Jakobson, Anatol
Powiązania:
https://bibliotekanauki.pl/articles/1016128.pdf
Data publikacji:
2020-12-24
Wydawca:
Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
Tematy:
marketing
marketing of territories
marketing potential
ranking of cities
socio-economic conditions
types of marketing
Opis:
The object of the study are the socio-economic conditions of cities as the basis of marketing potential. The purpose of the study is to identify the role of socio-economic conditions in revealing the marketing potential of cities. The main methods used for the study are matching, comparison, ranking. Our conclusion is that socio-economic conditions cannot always be perceived as the basis for revealing the marketing potential of a city, which is proved by independent studies of the authors, as well as by the analysis of data obtained in the course of other studies. It was possible to establish that socio-economic conditions do not guarantee permanent population growth for cities: the affordability of a basic set of goods and services, a competitive level of income, the availability of higher education institutions and the saturation with health and cultural facilities are not necessarily highly rated by real and potential local residents. This allows us to speak about the need for marketing efforts to attract consumers of a territorial product (socio-economic conditions of a city), it is not enough to have any advantages – it is important to be able to draw attention to them, to ensure the formation of the necessary attitudes regarding the socio-economic conditions of life in cities. Therefore, we are speaking about the need to take into account the nature of consumer demand for the socio-economic conditions of cities and the use of the appropriate type of marketing. The authors have examined a number of examples of applying city types of marketing, such as conversion, incentive, supportive, synchromarketing, remarketing and demarketing.
Źródło:
Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego; 2020, 34, 4; 126-137
2080-1653
Pojawia się w:
Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego
Dostawca treści:
Biblioteka Nauki
Artykuł
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