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Wyświetlanie 1-10 z 89
Tytuł:
Post-Covid Media Behaviour Patterns of the Generation Z Members in Slovakia
Autorzy:
Lenghart, Patrik
Lesková, Andrea
Powiązania:
https://bibliotekanauki.pl/articles/18104989.pdf
Data publikacji:
2023-06-20
Wydawca:
Fundacja Pro Scientia Publica
Tematy:
internet consumption
generation Z
quantitative research
Opis:
Aim. The aim of the article is to identify and describe internet-consumption behavioral patterns that have been common after the Covid-19 restrictions have been lifted. Concept. In July 2022, we conducted a quantitative research based on an online survey in which 800 members for the Slovak Generation Z participated. Results. The results indicate a notable decrease in the quantity of time the Slovak Generation Z members spend daily online, when compared to the time of the Covid-19 pandemic, but the average daily time spent online never returned to the numbers typical for the pre-Covid times. Conclusion. Our data are an asset to the general knowledge base about the Slovak Generation Z internet-consumption behavioral patterns, but they are also specifically relevant for the disciplines of marketing, and mass-media communication, that view the Generation Z cohort as a part of  the global audience. Cognitive value. The article contributes to the growing knowledge-base about the internet-consumption behavioral patterns of the (Slovak) Generation Z, and as such could be  valuable for building theories about this part of the audience between the years 2020 and 2030, which will be a pivotal time for the development of marketing, internet and mass-media communication and the changes that will occur along with the change of the dominant position from the Generation Y to Generation Z, when it comes to the influence on the world’s mass-media markets, but also in other segments.
Źródło:
Journal of Education Culture and Society; 2023, 14, 1; 503-513
2081-1640
Pojawia się w:
Journal of Education Culture and Society
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Synergy of quantitative and qualitative marketing research − CAPI and observation diary
Synergia ilościowych i jakościowych badań marketingowych – CAPI i samoobserwacja
Autorzy:
Lipowski, Marcin
Pastuszak, Zbigniew
Bondos, Ilona
Powiązania:
https://bibliotekanauki.pl/articles/424881.pdf
Data publikacji:
2018
Wydawca:
Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Tematy:
marketing research
triangulation
synergy
quantitative research
self-observation
Opis:
The purpose of the publication is to indicate the need for a well thought-out combination of quantitative marketing research with qualitative research. The result of this research approach should be a fuller understanding of the research problem and the ability to interpret results more closely, while maintaining the reliability of the whole research process. In the theoretical part of the article, the essence of quantitative and qualitative research, with particular emphasis on the limitations and strengths of both research approaches, is presented. The increasing popularity of qualitative research does not absolve researchers from the prudent attitude towards the whole marketing research process − including the need to verify hypotheses or research questions. Excessive simplification in the approach to qualitative research can distort the essence of marketing research. In the empirical part of the article, the authors presented an example of combining quantitative marketing research with qualitative research − for this purpose, the results of their research will be used (scientific grant from National Science Centre). The CAPI technique (n = 1103) was used in the quantitative study, and observation diaries (n = 110) were used for qualitative research.
Źródło:
Econometrics. Ekonometria. Advances in Applied Data Analytics; 2018, 22, 1; 58-67
1507-3866
Pojawia się w:
Econometrics. Ekonometria. Advances in Applied Data Analytics
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Jak badać szkołę? – przykłady zastosowania badań jakościowych i mieszanych w analizie i interpretacji rzeczywistości szkolnej na tle dyskusji dotyczącej strategii badawczych
How to make research in school? - some examples off applying qualitative and mixed research strategies in analyzing of school environment on the basis of discussion about research strategies
Autorzy:
Karkowska, Magda
Powiązania:
https://bibliotekanauki.pl/articles/433895.pdf
Data publikacji:
2019-09-08
Wydawca:
Polska Akademia Nauk. Komitet Nauk Pedagogicznych PAN
Tematy:
methodology
mixed research
qualitative research
quantitative research
paradigm
school
strategy
Opis:
Content presented in this article is focused on the reflection of the factors determining the choice of research strategy in the analysis of school environment. Some of the elements to be examined refer to the structural and functional model of a school, others to the interpretative model. As the assumptions about the nature of school reality are completely different within these models, depending on how the school is perceived, there are different ways of designing and conducting research. It is arguable whether derived from a structural and functional model of school (the school as an environment education, positivist paradigm) only quantitative analysis are justified, and after the adoption of the interactive model (the school as a system of socio-cultural, interpretative paradigm) only qualitative research should be conducted? The choice, at the first glance, quite obvious is a matter of more complex, because the strategy of research procedure also depends on some another factors: the order in which the study is carried out, the subject and the scope of the analysis, the experience of the researcher and to some extent, to the fact who are beneficients of the results. In the first part of this article author is trying to deal with these relationships, in the second part, there are presented a few examples of analysis when using qualitative methods or strategies. Most of them are realized within the model of so-called mixed research. They are only some examples presented and they should be understood as exemplifications, not in –depth exploration. Described problems might be explained and explored in the future using other methods and techniques, as well as combining them.
Źródło:
Rocznik Pedagogiczny; 2018, 41; 193-212
0137-9585
Pojawia się w:
Rocznik Pedagogiczny
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Multicultural Wrocław: between creation, imagination and reality
Autorzy:
Dolińska, Kamila
Makaro, Julita
Powiązania:
https://bibliotekanauki.pl/articles/703472.pdf
Data publikacji:
2019
Wydawca:
Polska Akademia Nauk. Czytelnia Czasopism PAN
Tematy:
multiculturality
Wrocław
ethnic differentiation
quantitative research
urban narrative
Opis:
Some consider the multiculturality of Wrocław to be its obvious and socially legitimised “property”, whereas others view it as controversial and refutable construct. In the paper, we would like to investigate the multiculturality of the Lower Silesia’s capital taking into account its internal differentiation, which is mostly due to the adjudicating authorities – city authorities, its citizens and researchers - as well as observable dynamics. Hence, we propose to inspect the following: firstly, the real differentiation of the social structure of Wrocław’s inhabitants and its transformations related mostly to the influx of Ukrainians, who change the ethnic cityscape; secondly, the politics of municipal authorities regarding the promotion and strengthening of the city’s image as the multicultural, open and tolerant “meeting place”, as well as initiatives inscribed therein and other observable, contradictory events; thirdly, the evaluation of Wrocław’s multiculturality and its selected aspects performed by the city’s inhabitants and revealed in the research on this phenomenon in 2011 and in two editions of Social Diagnosis of Wrocław (2014 and 2017).
Źródło:
Nauka; 2019, 3
1231-8515
Pojawia się w:
Nauka
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
A Quality School from the Perspective of Parents Expectations
Autorzy:
Dačevová, Radmila
Němec, Jiří
Powiązania:
https://bibliotekanauki.pl/articles/24964661.pdf
Data publikacji:
2023-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
expectations
family
primary school
teacher
quantitative research
questionnaire
Opis:
A child's entry into primary school is an important life event for parents that is accompanied not just by the child’s expectations but also those of the parents themselves. We have attempted to interpret them in the present study, which presents the results of a quantitative research investigation conducted through random multi-stage stratified sampling based on analysing relevant surveys and building on the authors' previous qualitative investigations. The sample studied was 504 parents of pupils in Years 1 and 2 who attended selected primary schools in the 2020/2021 school year. The main data collection tool was an online questionnaire that mapped primary school choice strategies and parents' expectations of the school, schooling, and teachers. These factors were then examined in relation to the variable choice of an educational program and parents' attitudes toward education (an academic approach versus a personalistic one). We found that parents' expectations of school choice are principally divided according to whether respondents believe school should fulfil the more traditional role of education or whether they prefer their children to develop their personalities and seek an alternative educational program or school for their offspring.
Źródło:
The New Educational Review; 2023, 74; 32-42
1732-6729
Pojawia się w:
The New Educational Review
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Oczekiwania współczesnych studentów wobec uczelni wyższych – prezentacja wyników prowadzonych badań
Polish student’s expectation on the higher education in the light of surveys
Autorzy:
Wroczyńska, Agata
Powiązania:
https://bibliotekanauki.pl/articles/14967279.pdf
Data publikacji:
2013
Wydawca:
Kancelaria Sejmu. Biuro Analiz Sejmowych
Tematy:
quantitative research
Polska
labour market
higher education
employment
Opis:
The paper overviews the outcomes of quantitative research concerning the factors determining the educational decisions made by the high school graduates, prospective students, students, as well as and university graduates in Poland. The first part presents implications of the widened access to higher education and the employability prospects for future graduates. Next, the author discusses the results of selected surveys. The special focus of these surveys is placed on the importance of future career prospects in the students’ decision making process (in other words, to what extent the candidates take into account their future employability while applying to a particular university or faculty).
Źródło:
Studia BAS; 2013, 3(35); 249-272
2080-2404
2082-0658
Pojawia się w:
Studia BAS
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Methods Used in Undergraduate Study Programmes for Tourism and Sustainability at the University of Latvia
Autorzy:
Bērziņa, Kristīne
Ilze, Medne
Powiązania:
https://bibliotekanauki.pl/articles/1390623.pdf
Data publikacji:
2016
Wydawca:
Wyższa Szkoła Bankowa w Poznaniu
Tematy:
tourism
tourism education
sustainability
quantitative research methods
qualitative research methods
Opis:
Globalisation in education sector, intense competition between universities in Latvia, increase in requirements of applied teaching from private companies, growing exactingness from students – it all makes base to improve University curricula using different active teaching techniques for better knowledge capture. In the case study of University of Latvia tourism study programme authors included practice of active teaching method application used to improve student understanding and competences including research, surveys, observations, shadowing, monitoring and register of the tourist tracks, expert interviews and industry seminars, discussions and interviews with industry stakeholders, field trips, different tourism sector enterprise and organisation visits inspections, colloquiums, research result presentations in seminars and conferences, knowledge enhancing for sustainability, best practices and systems used by other countries. Many of active learning methods are as additional activities for students not included in the compulsory part of studies, therefore it is needed to establish an additional separate entity for tourism and sustainability activities for applied teaching and research at university – Tourism and Sustainability Research Laboratory. Separate research entity gives possibility to involve interested students from different study programmes and cooperation with other faculties.
Źródło:
Studia Periegetica; 2016, 15(1); 133-143
1897-9262
2658-1736
Pojawia się w:
Studia Periegetica
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Ilościowe metody badań widzów krakowskich teatrów
Autorzy:
Zdebska-Schmidt, Joanna
Powiązania:
https://bibliotekanauki.pl/articles/639872.pdf
Data publikacji:
2011
Wydawca:
Uniwersytet Jagielloński. Wydawnictwo Uniwersytetu Jagiellońskiego
Tematy:
audience research, theatre management, Cracow theatres, quantitative, research methods, theatre audience
Opis:
Quantitative research methods of theatre audience in CracowThe article undertakes the problems of theatrical audience research. It describes the spectator’s role in the process of creating a performance, but most of all it stresses the spectator’s value as an institution’s customer, thus justifying the necessity of undertaking such research. The article describes the theoretical foundations of quantity audience research based on social and marketing research and shows it’s utilization on the example of three theatres in Kraków: Bagatela Theatre, Ludowy Theatre and KTO Theatre.
Źródło:
Zarządzanie w Kulturze; 2011, 12, 3
2084-3976
Pojawia się w:
Zarządzanie w Kulturze
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Relationships Between Miles and Snow Strategic Types and Organizational Performance in Polish Production Companies
Autorzy:
Ingram, Tomasz
Kraśnicka, Teresa
Wronka-Pośpiech, Martyna
Głód, Grzegorz
Głód, Wojciech
Powiązania:
https://bibliotekanauki.pl/articles/465604.pdf
Data publikacji:
2016-01-15
Wydawca:
Akademia Leona Koźmińskiego w Warszawie
Tematy:
Miles and Snow Strategic Types; organizational performance;
quantitative research results
Opis:
Purpose: Miles and Snow’s conception of strategic types is the most popular and extensively studied typology of strategic choices. Consequently, in recent years it has been related to organizational performance measures. Despite numerous studies conducted in different environmental and organizational settings, the research results of relationships between strategic types and organizational performance are ambiguous. In this paper, we seek to advance the knowledge regarding how a chosen strategic type affects organizational performance measures in the transition economy of Poland. Methodology: Using quantitative research results, on the basis of data from 96 organizations we statistically test four research hypotheses. Findings: Research results reveal the existence of “clear” strategic types in majority of companies but highlight moderately strong relationships between declared strategic type and organizational performance. In turn, they suggest that Prospector and Analyzer strategic types promise slightly higher performance than Reactor and Defender types. Originality: This research project on strategic types in SMEs in a transition economy is one of few dealing with this topic that have been conducted in Eastern European countries to date.
Źródło:
Journal of Management and Business Administration. Central Europe; 2016, 1; 17-45
2450-7814
Pojawia się w:
Journal of Management and Business Administration. Central Europe
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Adult Participation in Evening Secondary Schools: The Findings of Empirical Research in the Greek Islands
Autorzy:
Papadimitriou, Achilleas
Powiązania:
https://bibliotekanauki.pl/articles/28409259.pdf
Data publikacji:
2023
Wydawca:
Uniwersytet Dolnośląski DSW. Wydawnictwo Naukowe DSW
Tematy:
adult participation
evening schools
Greek islands
quantitative research
principal component analysis
Opis:
The study of adult participation in education and the examination of the factors that influence their final decision is one of the most critical issues in the field. This article summarises the findings of empirical research on adult engagement in evening schools in Greece, with an emphasis on evening schools in the Greek islands. Evening schools started in Greece around 60 years ago. These schools, now part of the secondary education system, are primarily aimed towards those who work during the day (mostly adults). Their goal is to provide the opportunity for adults who, for some reason, interrupted their studies in Gymnasium (lower secondary/middle school) or Lyceum (upper secondary/high school) to complete it. There has never been a study on residents of Greek islands who participate in educational programmes of this nature. The presented research investigates factors that impact adult participation in all evening schools administratively situated in Greek islands. Between February and May 2022, 268 adult students participated in the study by completing a survey questionnaire that was quantitatively evaluated using SPSSs. The sample comes from all the islands where evening Lyceums operate. To determine the elements that influence participation, the data was submitted to component analysis using the Principal Component Analysis (PCA) approach. Four of the discovered factors are deemed critical (self-assessment, attitudes towards education, educational perspective and expectations), while others seem somewhat relevant and have a role.
Źródło:
Teraźniejszość – Człowiek – Edukacja; 2023, 25, 1(93); 9-32
1505-8808
2450-3428
Pojawia się w:
Teraźniejszość – Człowiek – Edukacja
Dostawca treści:
Biblioteka Nauki
Artykuł
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