- Tytuł:
- Modern strategies of highly competitive organization of hotel chain
- Autorzy:
- Pandyak, Ihor
- Powiązania:
- https://bibliotekanauki.pl/articles/1201799.pdf
- Data publikacji:
- 2016-12-07
- Wydawca:
- Uniwersytet Gdański. Instytut Geografii
- Tematy:
-
hotel chain
hotel services
brand
international hotel operators - Opis:
- Analyzed were the ways of interpreting key terms of the hotel industry, it was found that the degree of their definition accuracy is connected with the level of development of the industry. The main assets and their role were identified in the formation of competitive advantages of hotel enterprises. The human potential of the hotel business is the main source of competitive advantage and generation of economic rent.The peculiarities of competition within hotel chains in the target market were investigated. It was shown that network organization of hotel business plays a decisive role in the creation, development and control of competencies. Identified and analyzed were the main types and organizational structure of the hotel chains.
- Źródło:
-
Journal of Geography, Politics and Society; 2016, 6, 4; 72-76
2084-0497
2451-2249 - Pojawia się w:
- Journal of Geography, Politics and Society
- Dostawca treści:
- Biblioteka Nauki
Artykuł