- Tytuł:
- Chatbots for customer service on hotels’ websites
- Autorzy:
-
Lasek, M.
Jessa, S. - Powiązania:
- https://bibliotekanauki.pl/articles/94849.pdf
- Data publikacji:
- 2013
- Wydawca:
- Szkoła Główna Gospodarstwa Wiejskiego w Warszawie. Wydawnictwo Szkoły Głównej Gospodarstwa Wiejskiego w Warszawie
- Tematy:
-
reservation systems
hotel chatbots
hotels' websites
touristic services
human-computer interaction
economic value of chatbots
systemy rezerwacji
chatboty hotelowe
wirtyny inernetowe hoteli
usługi turystyczne
interakcja człowiek-komputer
wartość ekonomiczna chatbotów - Opis:
- In this article we present an analysis of implementations of a chatbot - a program which simulates an intelligent conversation with webpage visitors, dedicated to hotels and guesthouses (hotel chatbot, in short: HC). We obtained unique data from five various webpages exhibiting various configurations, containing a total of 17413 user statements in 4165 conversations. HC informative function was confirmed for more than 56% of the conversations. Moreover, 63% of users prefer to interact with HC if it suggests at least one clickable option to choose as an alternative to typing. The results indicate that the implementation of speech synthesis increases the percentage of users who decide to start a conversation with the HC and it may have a positive impact on the percentage of users that book rooms online.
- Źródło:
-
Information Systems in Management; 2013, 2, 2; 146-158
2084-5537
2544-1728 - Pojawia się w:
- Information Systems in Management
- Dostawca treści:
- Biblioteka Nauki