- Tytuł:
-
Netnografia, czyli etnografia wirtualna – nowa forma badań etnograficznych
Netnography, or virtual ethnography, as a new form of ethnographic research - Autorzy:
- Jemielniak, Dariusz
- Powiązania:
- https://bibliotekanauki.pl/articles/468698.pdf
- Data publikacji:
- 2013
- Wydawca:
- Polska Akademia Nauk. Instytut Filozofii i Socjologii PAN
- Tematy:
-
netnography
virtual ethnography
anthropology of virtual communities
qualitative methods - Opis:
- This article examines the method of virtual ethnography – or “netnography” – as used by scholars of organization and management studies. It describes the main problems organizational anthropologists may face when conducting research online. The issues discussed include cultural heterogeneity of virtual communities, the non-fundamental differences of virtual ethnography and ethnography, specifics of interactions, nativity, problems of observation, trouble with anthropological reflexivity, as well as the topics of trust and identity enactment.
- Źródło:
-
Prakseologia; 2013, 154; 97-116
0079-4872 - Pojawia się w:
- Prakseologia
- Dostawca treści:
- Biblioteka Nauki