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    Wyświetlanie 1-7 z 7
    Tytuł:
    The role of map legends in the process of map use. Conclusions from an exploratory study
    Autorzy:
    Gołębiowska, Izabela
    Powiązania:
    https://bibliotekanauki.pl/articles/2034522.pdf
    Data publikacji:
    2010-06-01
    Wydawca:
    Uniwersytet Warszawski. Wydział Geografii i Studiów Regionalnych
    Tematy:
    map legend
    map use
    think-aloud method
    Opis:
    Map and geospatial information is an essential tool in many fields of human activities. Although cartographers were extensively involved in cognitive map design research during the second part of the 20th century, the map use process as well as the significance of individual map design elements have not been studied in sufficient depth. The article discusses the results of a controlled experiment. The exploratory study aimed to simulate the execution of some problem-solving tasks based on the information derived from thematic maps with differently designed legends, viz.: list-legend, grouping-legend and natural-legend. On the basis of think-aloud protocols, it has been confirmed that some differences in map reading depend on the legend used.
    Źródło:
    Miscellanea Geographica. Regional Studies on Development; 2010, 14; 341-348
    0867-6046
    2084-6118
    Pojawia się w:
    Miscellanea Geographica. Regional Studies on Development
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Terminological and conceptual dilemma: strategies and processes as elicited through verbal reports on reading
    Autorzy:
    Konieczna, Anna
    Powiązania:
    https://bibliotekanauki.pl/articles/917838.pdf
    Data publikacji:
    2011-01-01
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Tematy:
    Strategies
    Processes
    Verbal protocol
    Verbal report
    Think aloud
    Reading
    Opis:
    The paper analyses the ways in which the terms processes and strategies are defined within literature reporting verbal protocols on reading. The main argument presented concerns the fact that distinguishing between the two terms in not always based on the same criteria.
    Źródło:
    Glottodidactica. An International Journal of Applied Linguistics; 2011, 37, 1; 85-93
    0072-4769
    Pojawia się w:
    Glottodidactica. An International Journal of Applied Linguistics
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Methodological considerations in studying awareness during learning. Part 2: Second Language Acquisition
    Autorzy:
    Nakamura, Daisuke
    Powiązania:
    https://bibliotekanauki.pl/articles/430183.pdf
    Data publikacji:
    2013
    Wydawca:
    Polska Akademia Nauk. Czytelnia Czasopism PAN
    Tematy:
    awareness
    retrospective verbal report
    think-aloud protocol
    second language acquisition
    Opis:
    This paper considers methodological issues of awareness during adult second language acquisition (SLA). Specifically, the paper deals with (a) the issue of instructional orientations, (b) the issue of biases in knowledge measurement, and (c) the issue of reactivity in the online think-aloud protocol. Detailed reviews of prominent SLA research that has investigated the possibility of implicit SLA reveal (1) that the instruction on implicit learning does not guarantee that learners engage in the implicit learning mode, (2) that the majority of SLA research has employed only tests of “explicit learning” such as untimed grammaticality judgment, and (3) that there is some evidence that the online think-aloud protocol causes negative reactivity particularly when it is metalinguistic in nature.
    Źródło:
    Polish Psychological Bulletin; 2013, 44, 3; 337-353
    0079-2993
    Pojawia się w:
    Polish Psychological Bulletin
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Some applications of translation to psycholinguistic research
    Autorzy:
    Włosowicz, Teresa Maria
    Powiązania:
    https://bibliotekanauki.pl/articles/577139.pdf
    Data publikacji:
    2012
    Wydawca:
    Polska Akademia Nauk. Czytelnia Czasopism PAN
    Tematy:
    multilingualism
    translation
    think-aloud protocols
    foreign language comprehension
    mental representation
    Opis:
    The purpose of the present article is an analysis of the possible applications of translation to psycholinguistic research. It is argued that it offers valuable insights into foreign language processing, especially comprehension, the mental representation of words, the interaction of different kinds of information and, last but not least, affective states. However, the use of translation also has some limitations which should be taken into account and, if necessary, it should be combined with other research tools.
    Źródło:
    Linguistica Silesiana; 2012, 33; 127-145
    0208-4228
    Pojawia się w:
    Linguistica Silesiana
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Zastosowanie protokołów głośnego myślenia w badaniach kartograficznych
    Application of Think Aloud Method in Cartography
    Autorzy:
    Gołębiowska, I.
    Powiązania:
    https://bibliotekanauki.pl/articles/204258.pdf
    Data publikacji:
    2011
    Wydawca:
    Polskie Towarzystwo Geograficzne
    Tematy:
    protokoły głośnego myślenia
    badania empiryczne
    użytkowanie map
    think aloud
    empirical study
    map use
    Opis:
    Protokoły głośnego myślenia są metodą badawczą stosowaną do pozyskania informacji na temat procesów poznawczych w trakcie procesu czytania mapy. W badaniach z wykorzystaniem tej metody uczestnicy głośno wypowiadają myśli oraz opisują swoje rozumowanie w trakcie rozwiązywania postawionego przed nimi zadania. Cały proces poznawczy jest nagrywany (np. kamerą cyfrową), a uzyskany materiał badawczy w postaci protokołów głośnego myślenia podlega analizie pod kątem stosowania różnych kategorii wypowiedzi. Protokoły głośnego myślenia jako metoda, która pozwala na obserwację nie tylko rezultatów, ale przede wszystkim procesu rozwiązywania problemu, są wykorzystywane w różnych dziedzinach nauki, np. w psychologii i pedagogice. W latach dziewięćdziesiątych XX wieku metoda znalazła szersze zastosowanie w kartografii i jest wykorzystana np. w badaniach nad strategiami uczenia się treści mapy stosowanymi przez różnych użytkowników (o różnym poziomie znajomości zasad redakcji map lub osoby widzące, niewidome i niedowidzące), a także w badaniach użyteczności map. Metoda protokołów głośnego myślenia jest bardzo czasochłonna – na etapie zbierania danych, w trakcie kodowania i analizy protokołów. Niektóre niedogodności mogą być ograniczone, ale są również utrudnienia, które należy traktować jako nieodłączną jej cechę. W artykule zostały omówione niektóre problemy, które mogą być rozwiązane w trakcie planowania badań z zastosowaniem protokołów głośnego myślenia. Należy do nich wybór osoby eksperymentatora, jest on bowiem często dokonywany wbrew zaleceniom metodologicznym. Inną ważną kwestią jest skrócenie czasu analizy zebranych danych. Można to osiągnąć przez zastosowanie specjalnego oprogramowania, np. TRANSANA, MacSHAPA lub ELAN, które może być pomocne na różnych etapach opracowania i analizy nagrań. Ostatnią sprawą jest stosowanie innych metod razem z protokołami głośnego myślenia. Metody takie mogą dostarczyć danych uzupełniających. W artykule podano przykłady pokazujące, jak kartografowie rozwiązywali omawiane problemy metodologiczne w swoich badaniach. Poszukiwanie metod badawczych stosowanych w innych dziedzinach nauki i dostosowanie ich do problemów badawczych kartografii korzystnie wpływa na rozwój kartografii jako dyscypliny naukowej. Pozwala to na rozwinięcie warsztatu metodycznego i jednocześnie na skuteczniejsze uzyskiwanie odpowiedzi na stawiane pytania badawcze.
    Think aloud method is the source of in-depth information on the processes that take place in the mind of a subject. The approach is applied when a researcher wants to understand why and how decision-making is being conducted. Applying the think aloud method, research subjects are asked to voice their thoughts while working on a given problem. The thinking aloud is recorded, transcribed, then (with help of independently working coders) segmented and coded. The think aloud method has been applied in various disciplines, e.g. psychology, education and knowledge engineering. It has been also applied in cartography since the last decade of the 20th century. The method has been used in order to get to know map learning strategies applied by various users (professionals vs. cartographically inexperienced, sighted vs. blind and visually impaired) or in map usability testing. The method is valuable to monitor not only the results of the tasks, but also the entire process of map use, acquisition of information from a map, strategies of problem solving. But the method is time- and labour-consuming, at the stage of data collection, particularly during coding and analysis of protocols. Some drawbacks of the method can be limited, but there are shortcomings that have to be treated as an inherent feature. Selected issues that should be resolved while designing the research with think aloud method are discussed in the article. The choice of the research assistant is often made against the methodological recommendation – it is a researcher, an author of the study. The another issue is a reduction of time used for an analysis, it can be achieved by an application of a special purpose software. Tools, like TRANSANA, MacSHAPA or ELAN, can help a researcher at various stages of the conducted study. The final issue discussed in the article, is an application of other methods that provide complement data. Examples showing how cartographers faced the discussed methodological issues are also presented. Cartographers keep searching for the new methods. The application of techniques from other disciplines, e.g. eye-tracking or think aloud methods, enriches cartography as science discipline and helps better answering for stated research questions and problems.
    Źródło:
    Polski Przegląd Kartograficzny; 2011, T. 43, nr 4, 4; 341-353
    0324-8321
    Pojawia się w:
    Polski Przegląd Kartograficzny
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Kompozycja legendy mapy a sposoby identyfikacji symboli
    Legend Layout Versus Strategies of Legend and Map Integration
    Autorzy:
    Gołębiowska, I.
    Powiązania:
    https://bibliotekanauki.pl/articles/204439.pdf
    Data publikacji:
    2012
    Wydawca:
    Polskie Towarzystwo Geograficzne
    Tematy:
    legenda mapy
    użytkowanie mapy
    protokoły głośnego myślenia
    map legend
    legend layout
    think aloud method
    Opis:
    W artykule omówiono wyniki badania empirycznego, w którym analizowano relacje między legendami o różnej kompozycji a sposobem integracji informacji z mapy i legendy (sposobem rozpoznania znaczenia symboli) w trakcie użytkowania mapy. Badano również zakres treści odczytywanej z legendy oraz zmianę procedur integracji informacji z mapy i legendy wraz z poznawaniem treści mapy.
    The legend is critical to proper reading and interpretation thematic map. A legend is a symbol dictionary that explains the signs used in a map, but it also serves several other functions. Furthermore, it is important to understand how information is acquired from a legend and a map. Pickle et al. (1995), when analyzing statistical maps, indicated two strategies that a map user can apply to reading a legend: the map-to-legend strategy (an orientation to the map, then matching the interesting objects to the legend) or the legend-to-map strategy (study the legend, and then locating the read objects on the map). The goal of the reported here analysis is to identify some of the variables that affect legend reading process, namely the strategies of integration information from a legend and a map. The research applies legends of thematic maps with nominal and ordinal information. The information from map and legend is integrated in various ways, e.g. in two above mentioned strategies, and intuitive (relying on the own knowledge or just guessing the meaning of sign). To achieve above mentioned goals the experiment was designed. It aims to simulate the execution of three problem-solving tasks based on the information derived from maps with differently designed legends. Hence the independent variable is the legend design: 'list legend', 'grouping legend' and 'natural legend' with the most clear characteristics of the map language (fig. 6). The think-aloud method was applied: subjects were asked to voice their thoughts during the tasks executions. Based on the coded think-aloud protocols the triangular graphs were developed (fig. 9). The graphs show percentage of recognized symbols using each strategy. Users of natural legend applied legend-to-map strategy the most often, and hardly ever used map-to-legend strategy. There were even some subjects who used intuitive strategy for most recognized signs. The natural legend resulted in the most frequent usage of intuitive strategy among the three tested legend designs. Whereas the map-to-legend was applied the most often by users of list legend. The first task resulted in the use of legend based strategy for most recognized symbols. Solving the second task subjects applied map-to-legend strategy more frequently than in the first task, although many subjects applied each strategy in similar frequency. In the last task most subjects used only legend-to-map strategy. The strategy applied depends on the sequence of task and the kind of legend design used. The learning effect is important, as well as the different requirements of each solved task. Reading the map with unknown content, subjects usually started with studying the legend (legend-to-map strategy). Next question resulted in lower percentage of symbols recognized using this strategy than in the first task, and more often applying intuitive strategy - hence users referred to the information they had perceived in the previous tasks. The results indicated that during the contact with the map of unknown content users most often applied recommended legend-to-map strategy. After reviewing the contents of maps and legends (during the second task), users often resigned using legend, basing on the information perceived during the first task. Furthermore, it was noticed that users perceived only limited scope of information presented on map. The number of identified signs was positively correlated with frequency of legend-to-map strategy appliance.
    Źródło:
    Polski Przegląd Kartograficzny; 2012, T. 44, nr 1, 1; 5-17
    0324-8321
    Pojawia się w:
    Polski Przegląd Kartograficzny
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Customer experience analysis of cosmetics retail store on millennial women
    Autorzy:
    Theopilus, Yansen
    Yogasara, Thedy
    Theresia, Clara
    Ardine, Dessy
    Powiązania:
    https://bibliotekanauki.pl/articles/2014149.pdf
    Data publikacji:
    2021
    Wydawca:
    Politechnika Białostocka. Oficyna Wydawnicza Politechniki Białostockiej
    Tematy:
    customer experience
    cosmetics
    millennial women
    retail
    eye tracking
    customer journey analysis
    retrospective think aloud
    in-depth interview
    doświadczenie klienta
    kosmetyki
    kobiety z pokolenia millenialsów
    sprzedaż detaliczna
    analiza podróży klienta
    retrospektywne myślenie na głos
    wywiad poglądowy
    Opis:
    Nowadays, customer experience is one of the most powerful forces to increase customer satisfaction, customer loyalty, service quality, and company profit, especially for the cosmetics retail industry that is strongly influenced by the hedonic aspects. Therefore, this exploratory study aims to analyse plausible combinations of factors to reveal commonalities of online and offline customer experience with retail stores to support retailers in the alignment of the store system design with the promising profile of millennial women. The study uses a combination of several methods to conduct a comprehensive analysis, namely Eye Tracking (ET), Customer Journey Analysis (CJA), Retrospective Think Aloud (RTA), and In-Depth Interview (IDI). The analytical methods deliver qualitative and quantitative data to explore both positive and negative experiences from the customer point of view. The study reveals many possible factors that can bring positive or negative customer experience from a cosmetics retail store. Based on the findings, the design recommendations for offline and online cosmetics retail stores (physical, interface, and service systems) were made to help cosmetics retailers produce a positive customer experience. This paper provides two research contributions to the field of service experience. First, the study uses an original combination of four methods that have never been used to explore the experience comprehensively. The combination can increase the depth of this exploratory study in understanding the complexity of all customer experience dimensions. Therefore, this study brings a fresh perspective on the development of the method that can be used by many researchers in a similar area. Second, this study fills the existing gap in that area of exploratory research on customer experience in the cosmetics retail sector. This study could help many cosmetics offline or online retailers to improve their store system to bring a positive customer experience to millennial women as their biggest customer segment. This study could also inform the system design for new “players” in the cosmetics retail industry with valuable guidelines for a positive shopping experience at their store.
    Źródło:
    Engineering Management in Production and Services; 2021, 13, 2; 29-45
    2543-6597
    2543-912X
    Pojawia się w:
    Engineering Management in Production and Services
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
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