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Wyświetlanie 1-2 z 2
Tytuł:
Tourist lifestyle: Food and travel activities at a gastronomy destination in Türkiye through the mediating role of destination familiarity
Autorzy:
Kement, Uzeyir
Göral, Murat
Bayatkara, Yusuf
Durmaz, Yakup
Erkol Bayram, Gül
Powiązania:
https://bibliotekanauki.pl/articles/52057922.pdf
Data publikacji:
2024
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
travel lifestyle
food activity preference
travel activity
destination familiarity
Gaziantep
Opis:
This work aims to determine the effect of the travel preferences of domestic and foreign tourists visiting Gaziantep province in Türkiye and their participation in destination food and travel activities, as well as examining the mediating role of destination familiarity. The research model includes three sub-factors for travel lifestyle: preference for proximity and comfort, interest in new and local culture, and preference for activities and adventures. While preference for destination food activities has two sub-factors: interest in food activities and tasting local flavors. Additionally, destination familiarity and preference for destination travel activities are the measures used in the research model. The research sample consists of domestic and foreign tourists visiting Gaziantep between March and April 2022; 418 questionnaires were filled in by participants chosen by random sampling. Data analysis was made using SPSS and SmartPLS. As reflective and formative scales were used together in the data analysis, the partial least squares method (PLS-SEM) was used. The research results suggest that preference for proximity and comfort, interest in new and local culture, preference for activities and adventures, and destination familiarity have a positive significant effect on interest in food activities. While interest in the new and local culture and preference for activities and adventures, have a positive significant effect on tasting local flavors; preference for proximity and comfort and destination familiarity do not have such an effect. It was also found that preference for proximity and comfort, interest in the new and local culture, preference for activities and adventures, and destination familiarity have a positive and significant effect on preferences for destination travel activities. Lastly, interest in new and local culture and preference for activities and adventures have a positive significant effect on destination familiarity while preference for proximity and comfort do not.
Źródło:
Turyzm; 2024, 34, 1; 121-134
0867-5856
2080-6922
Pojawia się w:
Turyzm
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Exploring destination image, familiarity, information search behaviour, involvement and travel motivation as influencers of ecotourists’ destination loyalty
Autorzy:
Yu, Jing
Kasim, Azilah
Sreenivasan, Jayashree
Dzakiria, Hisham
Ul Haq Magray, Ahsan
Powiązania:
https://bibliotekanauki.pl/articles/1797697.pdf
Data publikacji:
2020-12-29
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
destination loyalty
destination image
familiarity
search behaviour
involvement
travel motivation
Opis:
This work aims at exploring the influence of selected factors that have received little attention in the past on ecotourism destination loyalty within the context of a developing country. The factors are destination image, familiarity, information search behaviour, involvement and travel motivation. The research was conducted on ecotourists visiting Malaysia who were approached on site and assisted to complete the survey instrument. The sample size was 813, representing a response rate of 47%. Hypotheses were tested using Structural Equation Model. It was found that while there are no linear relationships between the tested variables and destination loyalty, there are findings from the study that offer some managerial implications towards the industry.
Źródło:
Turyzm; 2020, 30, 2; 101-114
0867-5856
2080-6922
Pojawia się w:
Turyzm
Dostawca treści:
Biblioteka Nauki
Artykuł
    Wyświetlanie 1-2 z 2

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