- Tytuł:
- The Role of Personal Commitment in Association Between Aerospace Education and Service Experience Through Quality Design: A Moderated Mediation Model
- Autorzy:
-
Uyoga, Diane
Bonuke, Ronald - Powiązania:
- https://bibliotekanauki.pl/articles/36828859.pdf
- Data publikacji:
- 2023
- Wydawca:
- Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
- Tematy:
-
aerospace education
quality design
personal commitment
service experience
moderated mediation - Opis:
- This study investigates whether personal commitment moderates the effect of aerospace education on service experience through quality design. A cross-sectional study using a close-ended questionnaire was administered to a sample of 174 aviation students of Moi University, Kenya. Moderated mediation analyses were conducted using the PROCESS macro in order to investigate the relationship among variables. The results showed that the association between aerospace education and service experience was significant, and this association was mediated by quality design. The mediated effect of quality design was moderated by personal commitment. Based on the findings, companies involved in aviation should focus on improving the good environment of the service encounter (i.e., education, quality design and commitment) to enhance service experience. The findings made a contribution in terms of allowing us to understand the factors that can enhance service experience in the aviation industry.
- Źródło:
-
Transactions on Aerospace Research; 2023, 3 (272); 1-15
0509-6669
2545-2835 - Pojawia się w:
- Transactions on Aerospace Research
- Dostawca treści:
- Biblioteka Nauki
Artykuł