- Tytuł:
-
Consumers’ preferences as to product delivery methods on the e-commerce market
Preferencje konsumentów odnośnie sposobów dostaw produktów na rynku e-commerce - Autorzy:
-
Lemanowicz, Marzena
Sitarska, Oliwia - Powiązania:
- https://bibliotekanauki.pl/articles/2164628.pdf
- Data publikacji:
- 2022
- Wydawca:
- Akademia Bialska Nauk Stosowanych im. Jana Pawła II w Białej Podlaskiej
- Tematy:
-
Internet
consumer
preferences
e-commerce
delivery - Opis:
- Subject and purpose of work: The article’s goal was to discuss consumers’ preferences as to product delivery methods on the e-commerce market. Detailed goals were to identify the delivery methods chosen most often, and to indicate factors determining such decisions and their associations with selected variables. Materials and methods: An on-line questionnaire survey was conducted among 302 respondents. The questionnaire served as a measurement tool. Associations between variables were studied in a series of analyses employing Pearson’s χ2 tests, and comparative analysis was made using MannWhitney U tests. Results: InPost parcel lockers proved to be the most popular method to deliver products purchased online. Among the factors determining the choice of the delivery method, those valued most included delivery price, parcel collection flexibility, and no need to wait for a courier at home. Statistical associations were noted between the place of residence and frequency of online shopping, and the delivery methods chosen most often. Conclusions: The study results are useful for companies offering deliveries on the e-commerce market. They provide valuable information concerning popularity of particular methods, as well as factors determining decisions to choose various delivery methods on the e-commerce market
- Źródło:
-
Economic and Regional Studies; 2022, 15, 4; 519-532
2083-3725
2451-182X - Pojawia się w:
- Economic and Regional Studies
- Dostawca treści:
- Biblioteka Nauki
Artykuł