- Tytuł:
- Mediatyzacja a rozwój kanałów komunikowania partii politycznych w Polsce
- Autorzy:
- Jacuński, Michał
- Powiązania:
- https://bibliotekanauki.pl/articles/643241.pdf
- Data publikacji:
- 2014
- Wydawca:
- Uniwersytet Jagielloński. Wydawnictwo Uniwersytetu Jagiellońskiego
- Tematy:
- mediatization, media system, political parties, new media, ICT
- Opis:
- Various studies on the meaning and the scope of mediatization and the relations between media system and political system seem to be insufficient, taking into account of all the transformations that have occurred for the past 6–8 years. The author is concerned how the process of mediatization changed under the influence of new media and ICT. Whether the political parties’ ability to create independent, owned or shared, and mediatized through the world wide web, channels and tools of communication undermined the existing model of political communication? In order to provide a new approach, the author refers to selected aspects of marketing communication and applies media typology based on the PEO(S) model
- Źródło:
-
Zeszyty Prasoznawcze; 2014, 57, 2
0555-0025
2084-3836 - Pojawia się w:
- Zeszyty Prasoznawcze
- Dostawca treści:
- Biblioteka Nauki