- Tytuł:
- E-commerce market in Poland
- Autorzy:
- Rokicki, T.
- Powiązania:
- https://bibliotekanauki.pl/articles/95081.pdf
- Data publikacji:
- 2016
- Wydawca:
- Szkoła Główna Gospodarstwa Wiejskiego w Warszawie. Wydawnictwo Szkoły Głównej Gospodarstwa Wiejskiego w Warszawie
- Tematy:
-
e-commerce
online store
Internet
e-handel
handel internetowy
sprzedaż on-line - Opis:
- The paper presents the changes that have occurred on the e-commerce market in Poland. We examined both the supply side and the demand side of the market. Very fast development of this market was possible due to technological innovation, eg. mobile Internet and mobile applications. The e-commerce market includes online stores and area of finance, communications, logistics, marketing and electronic training. The online stores are the most important part of e-commerce. Turnover of e-commerce in Poland increased very quickly, because the rate of 15% per year. In 2014, the highest percentage of Internet shoppers were in the age group 25-34 years (59.9%) and the smallest in the group of 64-74 years (6.2%). The study concerned the years 2010-2014.
- Źródło:
-
Information Systems in Management; 2016, 5, 4; 563-572
2084-5537
2544-1728 - Pojawia się w:
- Information Systems in Management
- Dostawca treści:
- Biblioteka Nauki
Artykuł