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Wyświetlanie 1-15 z 15
Tytuł:
The significance of marketing for the development of research and development institutions. Experiences of the the Research and Development Centre for Building Insulation Industry
Autorzy:
Śmiszek-Lindert, W.
Miros, A.
Powiązania:
https://bibliotekanauki.pl/articles/213917.pdf
Data publikacji:
2012
Wydawca:
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Tematy:
marketing
research institutions
building insulation industry
Opis:
Experiences of the The Research and Development Centre for Building Insulation Industry in the development of research and development institutions is described in this article. Reasons for cooperation of R&D institutions and the business environment are explained. Promotional activity of the Research and Development Centre for Building Insulation Industry aie revealed and analysed.
Źródło:
Prace Instytutu Lotnictwa; 2012, 6 (227); 249-261
0509-6669
2300-5408
Pojawia się w:
Prace Instytutu Lotnictwa
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Network Cooperation of Research Universities
Autorzy:
Sobolewska, Olga
Waszkiewicz, Małgorzata
Powiązania:
https://bibliotekanauki.pl/articles/1826138.pdf
Data publikacji:
2017-12-31
Wydawca:
Uniwersytet Przyrodniczo-Humanistyczny w Siedlcach
Tematy:
cooperative networks
research institutions
scientific institutions
research universities
university evolution
science
innovation
Opis:
The article presents the path of evolution followed by contemporary research institutions. Similarly to business organizations, colleges and universities also evolve toward better access to the broadly defined resources (both tangible and intangible) and development of scientific potential. Consequently, universities strive for a significant place in national and transnational economies. It is a task that requires them to introduce organizational changes. One of these changes, increasingly noticeable no less, is being open to cooperation and willingness to establish relationships based on cooperation. Technological advancement provides, in this regard, a number of solutions and facilities willingly applied by research institutions and their representatives. The authors of the publication, based on the conducted studies, point to the need of establishing cooperative relationships that exceed the boundaries of the organization and to the advantage of this solution in the implementation of scientific and research projects.(original abstract)
Źródło:
Zeszyty Naukowe Uniwersytetu Przyrodniczo-Humanistycznego w Siedlcach; 2017, 42, 115; 275-287
2082-5501
Pojawia się w:
Zeszyty Naukowe Uniwersytetu Przyrodniczo-Humanistycznego w Siedlcach
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Why is it worth to become au engineer? - Promotional activities of scientific and research institutions and commercial entities
Autorzy:
Marczyńska, B.
Powiązania:
https://bibliotekanauki.pl/articles/213582.pdf
Data publikacji:
2012
Wydawca:
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Tematy:
promontional activities
scientific and research institutions
commercial entities
Opis:
The article explains the need for graduates with technical education. Examples of promoting them programmes, held by national and European authorities, are given. Finally examples of actions taken by certain scientific institutions are presented in details.
Źródło:
Prace Instytutu Lotnictwa; 2012, 5 (226); 247-250
0509-6669
2300-5408
Pojawia się w:
Prace Instytutu Lotnictwa
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The role of personal marketing in forming the image of a science organization
Autorzy:
Baruk, A. I.
Powiązania:
https://bibliotekanauki.pl/articles/213155.pdf
Data publikacji:
2012
Wydawca:
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Tematy:
marketing tools
marketing of scientific and research institutions
marketing personal
Opis:
The paper aims to define the role of personal marketing activities in forming the image of a science organization. Based on the critical-cognitive analysis of literature on marketing and management, the paper discusses different interpretations of image and definitions of image related concepts of identity, personality, reputation and brand in the context of science organizations. The work subsequently presents a classification of sub-images of a science organization as an employer, stressing the occurrence of image discrepancy caused by different perceptions of an organization by particular segments of the the personal proposition recipients. The theoretical deliberations are complemented by an analysis of the original empirical research conducted by means of a survey. Special attention is paid to examining how strongly different elements of personal proposition affect perceptions of a science organization. This is analysed mainly from the perspective of potential employees, who represent one of the most important target groups. As the empirical research has been carried out for several years it was possible to make a comparative analysis, which helped to identify and quantify changes in the significance of the analysed determinants of employer perception. Finally, the paper discusses the effects that the personal marketing orientation (or its lack) has on the image of a science organization. The work points out to a very wide spectrum of these effects embracing in fact all areas of an organization's operations.
Źródło:
Prace Instytutu Lotnictwa; 2012, 5 (226); 71-88
0509-6669
2300-5408
Pojawia się w:
Prace Instytutu Lotnictwa
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Determinants in the marketing of a research and scientific institution
Autorzy:
Sojkin, B.
Jasiczak, J.
Powiązania:
https://bibliotekanauki.pl/articles/213068.pdf
Data publikacji:
2012
Wydawca:
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Tematy:
business marketing research institutions
education target market participant
market relations between participants
Opis:
Nowadays, the fact that a participant of any product market conducts marketing activities comes as no surprise. In fact it's surprising only if a participant doesn't use any tools from the rich array of marketing instruments. However, what is very important and requires great knowledge and experience from a market participant is the preparation of a set of market values defining clearly the goals of his activities on the market. These values should be accompanied by a properly matched company strategy (including marketing strategy) allowing the achievement of these values, as well as implementation of the strategy appropriate for the defined market mechanism. Achieving and implementing these values in practice are not easy and what makes this even harder are the processes of globalization, dynamic development of information technology and the dynamics and complexity of market conditions, relations between stakeholders/participants of the market and permanent crises on micro and macro scales. This is what poses great challenges for the participants of any product market who want to implement their marketing strategies efficiently. In this respect the participants of the market of research and scientific institutions have to face exceptional challenges and requirements.The market values they offer (mainly innovations) need an exceptional approach due to the fact that they have to satisfy unknown, often new needs of their clients, which have to be precisely described and explained in a comprehensive way (misconceptions concerning GMO or nanotechnology). Sometimes, it is necessary to educate the participant of the target market in a thought-out and intensive way. This very often requires a different approach to the marketing of research and scientific institution, which starting out from traditional 4P or 4C tools will concentrate mainly on the identification of the formed infrastructure of the target market, applying efficient and effective marketing instruments and forming market/marketing relations among stakeholders of innovation processes.
Źródło:
Prace Instytutu Lotnictwa; 2012, 5 (226); 57-64
0509-6669
2300-5408
Pojawia się w:
Prace Instytutu Lotnictwa
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Ethical Considerations in Research about Organizations: Compendium of Strategies
Autorzy:
McGregor, Sue L. T.
Powiązania:
https://bibliotekanauki.pl/articles/29433374.pdf
Data publikacji:
2023
Wydawca:
Uniwersytet im. Adama Mickiewicza w Poznaniu
Tematy:
Research ethics
research about organizations and institutions
ethical concerns
procedural ethics
public interest
critical inquiries
Opis:
This paper concerns ethical considerations when conducting research about the policies, procedures, practices, and culture of organizations and institutions rather than research with the humans owning, operating, employed at, volunteering for, benefiting from, or impacted by the organization. Ethical conventions for research with humans are well developed but less so for research about organizations. A pressing concern in the nascent literature is weighing protecting the public interest versus the organization’s interests when sensitive, controversial, or damning information about the latter emerges from the research. Given the absence of formally codified procedural ethics, organizational researchers are encouraged to constantly reexamine, debate, and address related ethical concerns. In that spirit, an inaugural compendium of ethical concerns and recommended strategies gleaned from the literature reviewed is shared, and a discussion of omissions from said literature is tendered to scaffold future conversations around this ethical aspect of organizational research.
Źródło:
Ethics in Progress; 2023, 14, 2; 4-23
2084-9257
Pojawia się w:
Ethics in Progress
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Knowledge management in R&D centres, in the field of biomedicine, using contemporary information and communication technology and the methodology of continuous improvement
Zarządzanie wiedzą w ośrodkach R&D, w obszarze biomedycyny, przy wykorzystaniu współczesnej technologii informacyjno-komunikacyjnej i metodologii ciągłego doskonalenia
Autorzy:
Depta, Ryszard
Powiązania:
https://bibliotekanauki.pl/articles/941684.pdf
Data publikacji:
2015-09
Wydawca:
Sieć Badawcza Łukasiewicz - Instytut Lotnictwa
Tematy:
knowledge management
research and development institutions
biomedicine
ict
tools for continuous improvement
zarządzanie wiedzą
jednostki badawczo-rozwojowe
biomedycyna
tik
narzędzia ciągłego doskonalenia
Opis:
Some sophisticated medical applications, including advanced therapeutics with monoclonal antibodies, stem cells, and gene therapies are currently available in clinical trials. More revolutionary technologies are coming soon and will be marketed by the best technically advanced companies in the world. R&D companies with a much smaller indicator of technological progress and organizational efficiency, but with a great desire to become a major player in this industry, will also compete for a share of this market. However, in order to become a fixture in the changes initiated, both must constantly learn and be more innovative. In the current market situation, a hypercompetitive economy with the entrepreneurs' focus on the prosumer, creativity is becoming extremely important in achieving final success. Creativity, which is the result of proper knowledge management, especially in science. The market value of R&D companies and their further future depends to a large extent on the prosperity of knowledge transfer. The most important role in the process of knowledge transfer is played by information and communication technologies (ICT) and tools for continuous improvement. If companies implement these efficiently and safely, they can develop and benefit from competitive advantages for a very long period of time. Such an approach would give them the possibility of reducing the cost and time to deliver new products to market, and create a new platform to generate innovative products. This is a new perspective for R&D businesses, and a great opportunity for institutions in the biomedical arena to become part of the upcoming bio-revolution.
Pewne wyrafinowane aplikacje medyczne, włączając zaawansowane terapeutyki z przeciwciałami monoklonalnymi, komórkami macierzystymi i terapiami genowymi są aktualnie dostępne w próbach klinicznych. Bardziej rewolucyjne technologie nadchodzą szybko i będą wprowadzane na rynek przez technicznie zaawansowane, najlepsze firmy na świecie. O udział w tym rynku powalczą również firmy R&D z o wiele mniejszym wskaźnikiem technologicznego postępu i organizacyjnej efektywności, ale z dużą chęcią do stania się poważnym graczem w tej branży. I jedne i drugie jednak, żeby stać się stałym elementem rozpoczętej zmiany muszą się ciągle uczyć i być jeszcze bardziej innowacyjnymi. W obecnej sytuacji rynkowej, hiperkonkurencyjnej gospodarce z prosumentem w centrum zainteresowania przedsiębiorcy, kreatywność staje się niezwykle ważna dla osiągnięcia końcowego sukcesu. Kreatywność, która jest rezultatem właściwego zarządzania wiedzą, szczególnie tą naukową. Od pomyślności jej transferu w dużej mierze zależy wartość rynkowa firm R&D i ich dalsza przyszłość. Najważniejszą rolę w procesie transferu wiedzy mogą odegrać technologie informacyjno-komunikacyjne TIK i narzędzia ciągłego doskonalenia. Jeśli firmy wdrożą je w efektywny i bezpieczny sposób, mogą rozwijać się i korzystać z przewag konkurencyjnych przez bardzo długi okres czasu. Takie podejście da im możliwość redukcji kosztów i czasu dostarczenia nowych produktów na rynek, a także stworzy nową platformę do generowania produktów innowacyjnych. To nowa perspektywa dla firm z obszaru R&D i ogromna szansa dla instytucji z segmentu biomedycyny do stania się częścią nadchodzącej biorewolucji.
Źródło:
Marketing Instytucji Naukowych i Badawczych; 2015, 3(17); 55-102
2353-8414
Pojawia się w:
Marketing Instytucji Naukowych i Badawczych
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Institutional Life in Making: Methodological Reflections on the Use of Video Recordings in Qualitative Research
Autorzy:
Wilińska, Monika
Powiązania:
https://bibliotekanauki.pl/articles/1932754.pdf
Data publikacji:
2020-06-30
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
video recordings
qualitative research
institutions
methodological reflections
Opis:
Qualitative research is always about some form of intervention into the real world, however that intervention is always mediated by various material practices employed in the research process. This article engages with material practices accompanying research to discuss the ways in which they influence the research process, the observed and the observer. More specifically, this article attends to the use of video technology in qualitative research to reflect upon the material practices that not only make the world visible but also shed light on the research process through which such worlds become known. Reflections from research on institutions and institutional life are used to demonstrate points of interaction that transform the worlds of research and the worlds of everyday life.
Źródło:
Kultura i Edukacja; 2020, 2(128); 38-55
1230-266X
Pojawia się w:
Kultura i Edukacja
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Social sciences, scientific research, higher education and social developments - An Albanian inside of dialectics and structured scientific research, in social sciences
Autorzy:
Kallçiu, Nada
Rrapti, Edmond
Powiązania:
https://bibliotekanauki.pl/articles/1036080.pdf
Data publikacji:
2013
Wydawca:
Academicus. International Scientific Journal publishing house
Tematy:
Scientific research
Higher education
Institutions
Policy
Law
Statistics
Opis:
The social sciences have inherited a not so clear relationship with the social politics throughout the history. At the first moment the concept of social sciences came into use in the 19th century the first organizations that were promoting them were not located in the universities. They were located in the Public Sector. They brought into the scenery not only professional of the area, but also politicians, clerics and businessmen. The main objective was the promoting of the reforms that consider the social politics able to improve the so defined social problems. These associations thought that by collecting different kind of data regarding these problems they would reach a clear insight on the directions the state should follow in the framework of different politics and reforms. As a result, the national research capacity is of the highest importance to the ability of a state to invent and implement successfully its politics based on evidences that concern and come as a reaction to the concerns and issues of the social problems as a whole. In this article I will be presenting first of all an overview of the scientific research in Albania in the area of the social sciences by pointing out the main areas that deserve to be the prior ones in the contest of developing activities that aim the implementation of the research in Social Sciences. Also, a great number of Institutions has been contacted with the aim of receiving official information and data on the functioning and on the potential problems that can be faced during the research processes. These institutions have been selected based on their involvement at the area of the scientific research of the social sciences. At first this will involve the policy makers at the central level, like the Ministry of Education and Sciences and the main research actors in the public and in the private sector. The criteria of the geographical and the subjects coverage has been also used in order to be able to present a public institutions of the higher education and research but even the enterprises that act in the research area are mainly focusing to the integration of these two systems which have been working separately for a long period of time and that must become efficient in order to adapt to the conditions of a country that has limited financial resources. This article is intended to provide a comprehensive overview of the scientific research in Albania, focusing in defining the priority areas for the research in social sciences. The information about the higher education and the potential problems that it faces, is based on a big number of research institutions, selected based on their involvement in scientific research in social sciences. This article brings into evidence the fact that in order to establish a stable and effective infrastructure in scientific research in Albania, is important to work in different directions. A successful way to increase the efficasity through the elements of the “innovative system” is by working with organizations that work in specific sectors of the economy, aiming for a possible cooperation in scientific search, for an important social contribution.
Źródło:
Academicus International Scientific Journal; 2013, 07; 62-71
2079-3715
2309-1088
Pojawia się w:
Academicus International Scientific Journal
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Formation of expert institutions in Ukraine
Autorzy:
Zayats, Roman
Powiązania:
https://bibliotekanauki.pl/articles/1872803.pdf
Data publikacji:
2014
Wydawca:
Wyższa Szkoła Bezpieczeństwa Publicznego i Indywidualnego Apeiron w Krakowie
Tematy:
expert service
citizen
forensics
network forensic institutions
research centers
Opis:
This paper examines the history of a system of peer institutions in Ukraine. Expert Service is part of the expert support crime investigation and administration of justice in Ukraine, organizational structure which is enshrined in law.
Źródło:
Security Dimensions; 2014, 12(12); 104-108
2353-7000
Pojawia się w:
Security Dimensions
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Analysis of legal-organizational solutions of the participation of non-governmental organizations of a rescue character in the crisis management
Autorzy:
Zayats, Roman
Powiązania:
https://bibliotekanauki.pl/articles/1878614.pdf
Data publikacji:
2014
Wydawca:
Wyższa Szkoła Bezpieczeństwa Publicznego i Indywidualnego Apeiron w Krakowie
Tematy:
expert service
citizen
forensics
network forensic institutions
research centers
Opis:
This paper examines the history of a system of peer institutions in Ukraine. Expert Service is part of the expert support crime investigation and administration of justice in Ukraine, organizational structure which is enshrined in law.
Źródło:
Security Dimensions; 2014, 11(11); 104-108
2353-7000
Pojawia się w:
Security Dimensions
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Chemistry Web Quests in Distance Learning
Autorzy:
Karpenko, Yuliіa
Powiązania:
https://bibliotekanauki.pl/articles/16647615.pdf
Data publikacji:
2022-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
innovative technologies
web quests
competence
research activities
institutions of higher medical education
“Medical Chemistry”
Opis:
This article is devoted to innovative learning technology, namely web quest, an effective learning tool that promotes the cognitive activity of applicants for higher medical educational institutions, focused on today’s challenges related to forming an independent, creative, competent personality. The main attention is paid to using quests in studying chemical disciplines in distance learning. The purpose of the study is to identify the main aspects of web quests’ effectiveness in the training of future medical professionals, revealing the main stages of the organisation. Specific examples of quests are also given from my own practical experience. An analysis of recent publications on this issue was carried out, and as a result, we argue that scientific sources do not sufficiently cover tuse of web quests in the study of chemical disciplines in higher medical education institutions, which is the impetus for the study. The article presents the stages of organising quests for students in the discipline “Medical Chemistry”, which include both the actual creation of a blog (initial, thematic, address, final), as well as the choice of topic, goals, tasks, division of responsibilities between participants and publication of results during distance learning (online conferences, videos, projects, booklets, commercials, prevention essays). It is presented an analysis of a survey of teachers and students on the effectiveness of the introduction of this technology in the training of future medical professionals. The analysis of the results shows that web quests meet modern requirements for implementing the educational process in medical and educational institutions and contribute to acquiring professional competence. Teachers and students who participated in the survey noted that web quests are an effective modern technology that promotes motivation, interest in the subject and chosen profession, and the formation of key competencies that must have a modern medical professional to be competitive. Specific examples of involving students in web quests on the subject of “Medical Chemistry” during research activities in the scientific section of Cherkasy Medical Academy.
Źródło:
Viae Educationis; 2022, 4; 17-21
2956-2856
Pojawia się w:
Viae Educationis
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The Concept of Chance Management in Coopetition Among Cultural Institutions
Koncepcja Chance Management w koopetycji instytucji kultury
Autorzy:
Juszczyk, Patrycja
Wójcik, Dagmara
Powiązania:
https://bibliotekanauki.pl/articles/16647443.pdf
Data publikacji:
2023-08-17
Wydawca:
Uniwersytet Warszawski. Wydawnictwo Naukowe Wydziału Zarządzania
Tematy:
coopetition
chance management concept
cultural institutions
museums
qualitative research
koopetycja
koncepcja chance management
instytucje kultury
muzea
badania jakościowe
Opis:
Purpose: The aim of the article is to exemplify the chance management concept in coopetition among cultural institutions and determine specific chance attributes. Design/methodology/approach: The empirical research was exploratory, and the research process used a qualitative, interpretative approach. The study used semi-structured, in-depth individual face-to-face interviews. A total of 42 interviews were conducted with public and private museums. Findings: Our research revealed that cultural entities take advantage of opportunities so as to achieve not only a competitive advantage, but also a cooperative, or even – as has been shown – a coopetitive one. Coopetition, in turn, can be analyzed through the lens of the chance management concept, and especially the relational perspective of chance, which views chance as an important element within an organization’s environment. Moreover, the specificity of coopetition in cultural institutions has shown the importance of social factors, emphasizing that coopetition is the effect of social construction, individual actions and the motivations of managers. Therefore, the social embeddedness of coopetition should be emphasized in this approach, determining not only the intentional, but also the emergent, nature of coopetition. At the same time, it reveals that the individual cognitive perspective of managers who are able to notice, use or create chance is significant. Originality/value: In strategic management, coopetition has been considered so far to be a planned, long-term phenomenon and a purposefully, deliberately created relationship. The findings of our research in the cultural sector have revealed that coopetition can also be a temporal, ad hoc relationship that is short-term in nature, as well as being incremental and undertaken spontaneously depending on emerging opportunities.
Cel: celem artykułu jest egzemplifikacja koncepcji chance management w koopetycji instytucji kultury wraz z określeniem specyficznych atrybutów okazji. Metodologia: badania empiryczne mają charakter eksploracyjny, a proces badawczy opiera się na podejściu jakościowym interpretatywnym. W badaniu wykorzystano półstrukturyzowane, pogłębione indywidualne wywiady bezpośrednie. Przeprowadzono łącznie 42 wywiady wśród muzeów publicznych i prywatnych. Wyniki: przeprowadzone badania ujawniły, że instytucje kultury wykorzystują okazje, by osiągnąć przewagę nie tylko konkurencyjną, lecz także kooperacyjną, a nawet – jak wykazano – koopetycyjną. Z kolei koopetycję można rozpatrywać przez pryzmat koncepcji chance management, w szczególności relacyjnej perspektywy okazji, która ujmuje okazję jako ważny element otoczenia organizacji. Ponadto, specyfika koopetycji w instytucjach kultury ukazała znaczenie czynników społecznych, wskazując, że koopetycja jest efektem konstrukcji społecznej, indywidualnych działań oraz motywacji menedżerów. Dlatego też podkreślić należy zakorzenienie społeczne koopetycji, determinujące zarówno jej intencjonalny, jak i emergentny charakter. Jednocześnie, badania ujawniły jak ważna jest indywidualna perspektywa poznawcza menedżerów potrafiących dostrzec, wykorzystać lub stworzyć okazję. Oryginalność/wartość: koopetycja rozpatrywana była dotychczas w zarządzaniu strategicznym jako zaplanowane i długoterminowe zjawisko o świadomym i celowym charakterze. Badania w sektorze kultury ujawniły natomiast, iż relacja koopetycji może mieć także charakter czasowy, doraźny, krótkoterminowy, będący działaniem inkrementalnym, podejmowanym spontanicznie, zależnie od pojawiających się okazji.
Źródło:
European Management Studies; 2023, 21, 2; 25-50
2956-7602
Pojawia się w:
European Management Studies
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
MARD – Maritime Academic Resource Database
Autorzy:
Laczynski, B.
Powiązania:
https://bibliotekanauki.pl/articles/116763.pdf
Data publikacji:
2014
Wydawca:
Uniwersytet Morski w Gdyni. Wydział Nawigacyjny
Tematy:
Maritime Academic Resource Database (MARD)
International Association of Maritime Universities (IAMU)
Data Base
Matrix Form
IAMU Members Institutions
Lecturers Qualifications
Academic Level
research experience
Opis:
IAMU (International Association of Maritime Universities) was established fifteen years ago. For this moment IAMU content close to 60 Members Institution. One of the research activities in years 2012- 2014 was: preparing the algorithm for collect and analyze the necessary information and convert it into Matrix form. Both: IAMU MEMBERS INSTITUTION DATABASE and HUMAN RESOURCE DATABASE include comparison indicators such as academic degree, teaching subjects, qualifications, research experience and so on. In opinion of group of researchers new established database should be very useful and helpful in field of cooperation between IAMU Members Institutions.
Źródło:
TransNav : International Journal on Marine Navigation and Safety of Sea Transportation; 2014, 8 no. 4; 591-595
2083-6473
2083-6481
Pojawia się w:
TransNav : International Journal on Marine Navigation and Safety of Sea Transportation
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Theory versus praxis. Research as tool in the audience development at the Józef Piłsudski Museum in Sulejówek
Teoria a praktyka. Badania jako narzędzie rozwoju publiczności w Muzeum Józefa Piłsudskiego w Sulejówku
Autorzy:
Nessel-Łukasik, Beata
Powiązania:
https://bibliotekanauki.pl/articles/433205.pdf
Data publikacji:
2019-03-28
Wydawca:
Krajowy Ośrodek Badań i Dokumentacji Zabytków
Tematy:
research into the public
culture institution’s policy
museums
local community programmes
local community
community building
Józef Piłsudski Museum in Sulejówek
badania publiczności
strategia instytucji kultury
muzea
programy lokalne
społeczność lokalna
budowanie środowiska
Muzeum Józefa Piłsudskiego w Sulejówku
Opis:
Research into the public is a subject of academic investigation, marketing campaigns, and also of museologists’s interest. As a result of changes occurring in culture, these involving Polish museology as well, a closer knowledge of the public’s needs and expectations has become today one of the tasks also challenged by museums. However, as the initial investigation conducted by the National Institute for Museums and Public Collections (NIMOZ) in the 2017 research into the public demonstrates, rare application of the knowledge of museum visitors has seldom translated the results of this research into the practical approach of definite institutions. Several reasons that make museologists refrain from applying the theories used in social sciences to museums can be named. Some of them result from the lack of experience, others from staff shortages; they, however, impede seeing in social research a tool useful for planning changes and for opening up to the community. Nevertheless, despite all these difficulties it can be observed that promoting the research into the public among museologists boosts the impact of the theories on their practical approaches in respective museums. Sharing with other professionals the examples illustrating definite solutions that can be applied in this respect, along with the factual support by NIMOZ providing national research, trainings, and publications, have gradually and effectively been increasing the influence of the knowledge of the public on museum’s operating in social life. An interesting instance of such a process can be seen in e.g. the programme of the research into the public implemented by the Józef Piłsudski Museum in Sulejówek.
Badania publiczności to przedmiot badań naukowych, kampanii marketingowych, jak również zainteresowania muzealników. Na skutek zmian zachodzących w kulturze, w tym w polskim muzealnictwie, poznanie bliżej potrzeb i oczekiwań publiczności stało się jednym z zadań, z którymi mierzą się dziś także muzea. Jednak, jak pokazują wstępne prace realizowane przez Narodowy Instytut Muzealnictwa i Ochrony Zbiorów w 2017 r. w ramach projektu badań publiczności, sporadyczne wykorzystywanie wiedzy o gościach muzeum powoduje, że efekty tych badań rzadko przekładają się na praktykę konkretnych instytucji. Powodów, które utrudniają muzealnikom wykorzystanie w muzeach teorii stosowanych w naukach społecznych jest kilka. Część z nich wynika z braku doświadczenia, inne z niedoborów kadrowych, które uniemożliwiają dostrzeżenie w badaniach społecznych narzędzia przydatnego do planowania zmian i otwierania się instytucji na otoczenie. Pomimo tych problemów należy jednak zauważyć, że popularyzacja wśród muzealników badań publiczności zwiększa w poszczególnych muzeach oddziaływanie teorii na ich działania praktyczne. Udostępnianie środowisku przykładów ilustrujących konkretne rozwiązania jakie można zastosować w tym zakresie, oraz wsparcie merytoryczne ze strony NIMOZ-u w postaci badań ogólnopolskich, szkoleń i publikacji, stopniowo skutecznie powiększają wpływ wiedzy o publiczności na funkcjonowanie muzeów w życiu społecznym. Interesującym przykładem takiego procesu jest m.in. program badań publiczności realizowany w Muzeum Józefa Piłsudskiego w Sulejówku.
Źródło:
Muzealnictwo; 2019, 60; 42-49
0464-1086
Pojawia się w:
Muzealnictwo
Dostawca treści:
Biblioteka Nauki
Artykuł
    Wyświetlanie 1-15 z 15

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