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Wyświetlanie 1-15 z 78
Tytuł:
Convergent landscape. 39 and a half as (multi) promotional intertext
Autorzy:
Kopecka-Piech, Katarzyna
Powiązania:
https://bibliotekanauki.pl/articles/628335.pdf
Data publikacji:
2010
Wydawca:
Fundacja Pro Scientia Publica
Tematy:
media convergence, new media, media landscape, convergent intertext
Opis:
The purpose of this article is to provide a broader characterisation of the media convergence strategy applied by producers of the Polish commercial television station (TVN) series 39 and a half (39 i pół). In order to examine the convergence strategies of production, distribution, promotion and media usage, this paper analyzes metaphors of landscape, terrain, map and simulacrum. Moreover the concept of convergent (inter)text is proposed. In the case study of 39 and a half the author examines three main strategies implemented by the creators: the promotional virtualisation of reality, making virtual reality more real, and multiplied fiction. Transmedial and synergetic brands illustrate the hybridisation of the convergent and integrated media landscape.
Źródło:
Journal of Education Culture and Society; 2010, 1, 2; 139-155
2081-1640
Pojawia się w:
Journal of Education Culture and Society
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New media – challenge for the rulers
Autorzy:
Dorenda, Marta
Powiązania:
https://bibliotekanauki.pl/articles/2025295.pdf
Data publikacji:
2011-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
social network
new media
Opis:
Political life in western democracies, even beyond the periods of subsequent elections, resembles permanent electoral campaign. All the actions of politicians and public relations of professionals are calculated to maintain supporters, attract hesitant citizens and persuade opponents. There is a common perception of media as a channel serving politicians, supported by spin doctors, to submit messages, aiming at achievement of political success. Analysis of changes in terms of communication and political marketing requires redefinition of classical categories operated by political marketing and communication, namely the notions of sender, message and receiver. While reformulating these categories, it is necessary to also analyze new tools and devices used by domains mentioned above. Presentation and explanation of their new content, definitions and relations between them leads to the conclusions concerning new role of media in the world dominated by high technologies.
Źródło:
Polish Political Science Yearbook; 2011, 40; 15-27
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New Dimensions of the Political Communication. Chances and Limits
Autorzy:
Sasińska-Klas, Teresa
Powiązania:
https://bibliotekanauki.pl/articles/2023537.pdf
Data publikacji:
2012-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
new media
social media
political communication
Opis:
Media and communication are subjects which are closely related. For quite some time in each public debate references are made to an increasing dependence between media and communication processes. Explicit attention is paid to a changing context of the communication process, and especially the process of political communication. The role of media in the process of public communication is, on the one hand, quite traditional; that is to inform the public, popularize information and mobilize citizens to action, all in the name of the public good. On the other hand, it is also noticeable that modern media play new roles such as providers of entertainment, scandals, sensation, enjoyment. All this brings a question: which of these functions tell us about the future of the media, and – consequently – how do they change the process of political communication in the public sphere? And is this what we want?
Źródło:
Polish Political Science Yearbook; 2012, 41; 341-353
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New Media Technologies Should Not Isolate Us. Just Extend Our Range of Social Skills Interview with Ġorġ Mallia
Autorzy:
Rokošný, Ivan
Proner, Ján
Powiązania:
https://bibliotekanauki.pl/articles/1396939.pdf
Data publikacji:
2019
Wydawca:
Univerzita sv. Cyrila a Metoda. Fakulta masmediálnej komunikácie
Tematy:
Social media
Education
Media literacy
New media
Opis:
The interview focuses on Ġorġ Mallia´s views on the major challenges in the educational system and touches on the topics of media literacy, new media and power and utilization of social media. It deals with the ongoing discussion about the traditional linear model of education and introduces the theory of a hypertextual system. The given topics also refer to the transformation and shifts brought to society with the introduction of social networks, digital games and also other different new media. It points out social media can be a massive support to actual learning which has an impact, especially for the younger generation.
Źródło:
Media Literacy and Academic Research; 2019, 2, 1; 121-128
2585-8726
Pojawia się w:
Media Literacy and Academic Research
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
CONVERGING MEDIA SPACES: INTRODUCING AN EMERGENT FIELD OF STUDIES
Autorzy:
Kopecka-Piech, Katarzyna
Powiązania:
https://bibliotekanauki.pl/articles/646874.pdf
Data publikacji:
2012
Wydawca:
Akademia Górniczo-Hutnicza im. Stanisława Staszica w Krakowie
Tematy:
new media
urban media
media convergence
media space
Opis:
Along with the development of and widespread access to mobile technologies - smartphones, tablets, notebooks, GPS, Wi-Fi, RFID technologies as well as the growing number and diversity of media located in the city, such as urban screens and facades, interactive billboards and installations, media users' relationships with urban spaces has become morę sophisticated. Converging media spaces emerge from the complex relations between devices, content, as well as business and users' daily activities in urban spaces. These spaces conceptualized as processes or rather events based on users' experiences allow us to indicate the emerging multipliedplaces. Con-verging media spaces emerge in multilaterally mediatized cities and mobile media urbanization - of which interactive maps are the best example. Ali of these processes take place in the context of blurring boundaries and the merging of daily activities. The analysis presented below was based on materials gathered in New York City in November 2010 by the researcher as a foreign observer and were supplemented by materials from dif-ferent internet sources collected after the visit (articles, films, photos). The analysis includes the characteristics of physical (materiał) and virtual (digital) spaces. Furthermore, it pays attention to the meaning of emerging in-betweens. The cultural implications of widgets, switching and overlaying are also introduced.
Źródło:
Studia Humanistyczne AGH; 2012, 11, 3
2084-3364
Pojawia się w:
Studia Humanistyczne AGH
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The use of new media in the process of learning and teaching in higher and highest education
Autorzy:
Nodzyńska, Małgorzata
Powiązania:
https://bibliotekanauki.pl/articles/472570.pdf
Data publikacji:
2017
Wydawca:
Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
Tematy:
new media,
teaching,
highest education
Źródło:
Annales Universitatis Paedagogicae Cracoviensis. Studia ad Didacticam Biologiae Pertinentia; 2017, VII; 103-112
2083-7267
2450-3487
Pojawia się w:
Annales Universitatis Paedagogicae Cracoviensis. Studia ad Didacticam Biologiae Pertinentia
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Deconstruction and the Archival Revolution: on the Relevance and Reception of Archive Fever in New Media Studies
Autorzy:
Glavaš, Zvonimir
Powiązania:
https://bibliotekanauki.pl/articles/1068123.pdf
Data publikacji:
2021-02-23
Wydawca:
Uniwersytet im. Adama Mickiewicza w Poznaniu
Tematy:
Archive Fever
new media
archive
deconstruction
media studies
Opis:
The paper focuses on the reception of Derrida’s Archive Fever among (new) media theorists and its relevance for the ongoing discussions in that academic field. Although this Derrida’s text is often described as the one in which he provides a statement on the pervasive revolutionary impact of new media, its reception among media theorists remains scarce. Several media scholars that tackle the text, however, have an ambivalent stance on it: they appreciate some of Derrida’s theses, but regard them largely obsolete. The first part of the paper analyzes these critiques and argues that many of the objections on Derrida’s behalf are caused by the misinterpretation of important features of the deconstructive thought. In its second part, the paper firstly deals with certain weaker points of Derrida’s reflection and then proceeds to examine his insights pertinent to the problems of contemporary media theory that were neglected in earlier reception. Finally, paper reaffirms the claim about the need for a more profound exchange between the deconstruction and media studies, albeit one that would avoid the examined shortcomings.
Źródło:
Poznańskie Studia Slawistyczne; 2020, 19; 61-76
2084-3011
Pojawia się w:
Poznańskie Studia Slawistyczne
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New media as devices supporting Corporate Social Responsibility
Nowe media jako narzędzia wspierające Społeczną Odpowiedzialność Przedsiębiorstw
Autorzy:
Przybylski, R.
Stasiak-Betlejewska, R.
Powiązania:
https://bibliotekanauki.pl/articles/109047.pdf
Data publikacji:
2016
Wydawca:
Stowarzyszenie Menedżerów Jakości i Produkcji
Tematy:
media
new media
Internet
Corporate Social Responsibility
nowe media
Opis:
The main purpose of this article is a brief presentation of the conception of the new media in contrast to the traditional media, such as press, the radio and television. The author follows to show the advantages of the new media as devices in interpersonal communication, information distribution, shaping of viewpoints, entertainment. The new media are also a stimulus to take social actions. The article shortly presents the main ideas of Corporate Social Responsibility and its influence on business actions taken to contribute to increasing social awareness and benefits coming from such actions taken by companies and global corporations.
Głównym celem poniższego artykułu jest ogólna charakterystyka nowych mediów oraz wymienienie cech, które odróżniają je od tzw. mediów tradycyjnych, wykazując obszary do których nowe media są w stanie dotrzeć skuteczniej. Autor stara się także zwięźle scharakteryzować wybrane zagadnienia CSR Corporate Social Responsibility, które są istotne dla budowania nowoczesnej gospodarki, polityki społecznej oraz polityki ekologicznej. Wskazuje także informacyjną oraz stymulującą rolę nowych mediów w wspieraniu działań polityki CSR oraz podaje wybrane działania w ramach CSR podejmowane przez firmy i globalne korporacje.
Źródło:
Archiwum Wiedzy Inżynierskiej; 2016, 1, 1; 70-72
2544-2449
Pojawia się w:
Archiwum Wiedzy Inżynierskiej
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
New Media and Cultural Mediatisation: Case Study
Autorzy:
Snoussi, Thouraya
Powiązania:
https://bibliotekanauki.pl/articles/526510.pdf
Data publikacji:
2019
Wydawca:
Univerzita sv. Cyrila a Metoda. Fakulta masmediálnej komunikácie
Tematy:
Mediatisation
Culture
New Media
Family
Case study
Opis:
New technologies of information and communication content spread via the Internet are enhancing globalized interpersonal interaction and reshaping social relations. Many Arab E-media appeared to advocate to Arab and Muslim societies features, in order to preserve their stereotypical image and prohibit local identity extinction. The case study of an Arab E-Magazine led to a generalized content including spiritual messages and features, some of them were specific to the Arab and Muslims but a great number were universal. The Happy Arabic Family concept treated by the E-Magazine seemed to be inspired by global morals and ethics. Sticking with universal morals and virtues seemed to be the way to preserve local identity in a multicultural space. Besides, a limited audience interest was noted leading to reducing the efficiency of the E-Magazine and driving the researcher to ask the question about the identity of the ideal „communication bowl“ for Family Media.
Źródło:
Media Literacy and Academic Research; 2019, 2, 1; 89-103
2585-8726
Pojawia się w:
Media Literacy and Academic Research
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Wpływ nowych mediów na zachowanie klientów na rynku
Autorzy:
Chęcińska-Zaucha, Agnieszka
Powiązania:
https://bibliotekanauki.pl/articles/610800.pdf
Data publikacji:
2015
Wydawca:
Uniwersytet Marii Curie-Skłodowskiej. Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej
Tematy:
new media
relationship marketing
Internet
nowe media
marketing relacji
Opis:
The aim of the research, the results of which are presented in this paper, was to determine factors responsible for the effective employment of new media in the process of making purchasing decisions. The article consists of two parts. The first one presents a review of the literature on the subject, the scope of which comprises the issues concerning the employment of new technologies – new media – in building relationships with customers in individual marketing (B2C). The second part contains the results of the research demonstrating the impact of advertisements appearing through new media on purchasing decisions of customers of B2C market.
Celem badań, których wyniki przedstawione zostały w pracy było określenie jaki wpływ ma rodzaj wykorzystanych nowych mediów na proces podejmowania decyzji zakupowych konsumentów na Śląsku. Artykuł składa się z dwóch części, w pierwszej przybliżono zagadnienia dotyczące wykorzystania nowych mediów w budowaniu relacji z klientami na rynku klienta indywidualnego (B2C). Druga część zawiera wyniki badań dotyczących wpływu reklamy pojawiającej się za pośrednictwem nowych mediów na decyzje zakupowe klientów rynku B2C
Źródło:
Annales Universitatis Mariae Curie-Skłodowska, sectio H – Oeconomia; 2015, 49, 3
0459-9586
Pojawia się w:
Annales Universitatis Mariae Curie-Skłodowska, sectio H – Oeconomia
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
MEDIA INFILTRATION – URBAN MEDIA IN SPACE AND TIME
Autorzy:
Piech, Katarzyna Kopecka
Powiązania:
https://bibliotekanauki.pl/articles/646731.pdf
Data publikacji:
2013
Wydawca:
Akademia Górniczo-Hutnicza im. Stanisława Staszica w Krakowie
Tematy:
new media, mobile media, urban media, media infililtration, media space, hybrid time
Opis:
The article examines relations between new media and the city in spatial and temporal dimensions. A process of personal and social semiotization, as well as visibility, invisibility and quasi-visibility of media elements represent categories of the complex relations between mobility, temporality and spatiality. The article analyti- cally explores creative, social and technological possibilities of new urban media and mediated practices, rather than indicating the critical implications of them.
Źródło:
Studia Humanistyczne AGH; 2013, 12, 2
2084-3364
Pojawia się w:
Studia Humanistyczne AGH
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Determinants of social development. About the power of expansion of (new) technologies
Autorzy:
Gwoździewicz, Sylwia
Cieślikowska, Magdalena
Powiązania:
https://bibliotekanauki.pl/articles/1375642.pdf
Data publikacji:
2020
Wydawca:
Międzynarodowy Instytut Innowacji Nauka – Edukacja – Rozwój w Warszawie
Tematy:
new technologies
new media
social development
revolutions
information society
Opis:
The article deals with contemporary problems resulting from technological progress. The authors outline the main determinants of social development, outlining the begin-nings of shaping the information society. The important issue of the impact of technol-ogy on the dimension and changes in social life was also raised. All the considerations entail an attempt to outline the direction of transformations carried out with new technologies, both in the global and individual dimensions. The article presents the issues of contemporary societies that bring together participants in a complex system, more and more interconnected and dependent on new technologies.
Niniejszy artykuł traktuje o współczesnych problemach wynikających z postępu technologicznego. Autorki zarysowują główne determinanty społecznego rozwoju, nakreślając początki kształtowania społeczeństwa informacyjnego Poruszają przy tym istotny problem oddziaływania technologii na wymiar i zmiany życia społecznego. Całość rozważań niesie za sobą próbę nakreślenia kierunku dokonywanych przeobrażeń nowymi technologiami, zarówno w wymiarze globalnym, jak i jednostkowym. Artykuł poświęcony jest problematyce współczesnych społeczeństw, które skupiają uczestników złożonego układu, coraz bardziej ze sobą powiązanych i uzależnionych od nowych technologii.
Źródło:
International Journal of New Economics and Social Sciences; 2020, 11(1); 117-126
2450-2146
2451-1064
Pojawia się w:
International Journal of New Economics and Social Sciences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
“Press Y to Quit the Game, or X to Resume…”: On Game Culture in the Context of Hermeneutics of Didactical Experience
Autorzy:
Androsiuk, Łukasz Wojciech
Powiązania:
https://bibliotekanauki.pl/articles/1931998.pdf
Data publikacji:
2021-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
new media
hermeneutics
didactics
new humanities
video games culture
Opis:
Assuming the statement, according to which video games (or the entire culture related to them) can serve as a valuable teaching material, is true, it is reasonable and justified to question the still-existing opposition and dispute that digital games must face in school environments. This fact is all the more astonishing as it is the representatives of educational environment that are currently providing particularly didactically inspiring evidence, and thus also strong arguments for this claim. At the same time, the fact that computer games have always dealt with the cultural industry, or at least as much as with culture, means that the “distrustfulness” towards digital games present in the educational space does not only have to be an expression of prejudices and moral panic. Acting from the position of a philosopher involved in the educational potential of computer games, in this text I take up to formulate a possible answer/possible answers explaining the reasons for this conjuncture. Relying on the hermeneutic method, I also suggest possible ways of reading a computer game, pointing to its didactic importance. This text is therefore directed primarily to teachers and educators interested in searching for innovative and practical educational strategies.
Źródło:
Kultura i Edukacja; 2021, 4(134); 123-138
1230-266X
Pojawia się w:
Kultura i Edukacja
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
"Join the Cause" – Human Rights on the Internet
Autorzy:
Dorenda-Zaborowicz, Marta
Powiązania:
https://bibliotekanauki.pl/articles/2023528.pdf
Data publikacji:
2012-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
digital divide
social network
new media
civil society
Opis:
Human rights are “basic rights and freedoms to which all humans are entitled”. Proponents of the concept usually assert that all humans are endowed with certain entitlements merely by reason of being human. Human rights are thus conceived in a universalist and egalitarian fashion. Such entitlements can exist as shared norms of actual human moralities, as justifi ed moral norms or natural rights supported by strong reasons, or as legal rights either at a national level or within international law. However, there is no consensus as to the precise nature of what in particular should or should not be regarded as a human right in any of the preceding senses, and the abstract concept of human rights has been a subject of intense philosophical debate and criticism. As the new millennium emerges, trends in global human rights are changing. Human rights issues are crossing sovereign boundaries and are no longer just issues of the state. As more and more non-governmental organizations are growing, and the Internet expands and facilitates a quicker spread of information, there are more and more people raising concerns about human rights related issues. Some of these come from the increasingly larger and infl uential commercial sector including large, multinational companies, while the others are raised by ordinary people, being parts of different networks. The aim of this article is to examine the way social networks influence and change the methods of raising the awareness concerning human rights on one hand, but, on the other hand, to analyse how new media contribute to deepening global inequalities.
Źródło:
Polish Political Science Yearbook; 2012, 41; 367-382
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Book Review: “New media and politics. Internet, democracy, electoral campaigns” [Nowe media i polityka. Internet, demokracja, kampanie wyborcze], ed. Marek Jeziński, Wydawnictwo Adam Marszałek, Toruń 2009, pp. 291
Autorzy:
Dorenda, Marta
Powiązania:
https://bibliotekanauki.pl/articles/2025337.pdf
Data publikacji:
2011-12-31
Wydawca:
Wydawnictwo Adam Marszałek
Tematy:
Marta Dorenda
Marek Jeziński
new media
book review
Opis:
The expression (and concept) of “new media”, initially describing the facilities which permitted the spread of information in real time amongst many recipients, although present in western literature for sixty years, still merits thorough analysis. The rapid development of new media, signifying nowadays communication methods of a more digital nature, necessitates a thorough analysis of its influence on several aspects of social and political life. New media and politics. Internet, democracy, electoral campaigns, a work edited by Marek Jeziński, provides such an analysis in terms of political marketing, theories of political systems, ethics and other fields of interest of social and political studies. The book consists of two parts, one of which concentrates on relations between media and democracy. The second one covers the impact of the Internet on political life and the role of new technologies in providing information, shaping attitudes, changing the forms of political participation and exercising social control.
Źródło:
Polish Political Science Yearbook; 2011, 40; 342-345
0208-7375
Pojawia się w:
Polish Political Science Yearbook
Dostawca treści:
Biblioteka Nauki
Artykuł
Wyświetlanie 1-15 z 78

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