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Wyświetlanie 1-15 z 78
Tytuł:
Exploring destination image, familiarity, information search behaviour, involvement and travel motivation as influencers of ecotourists’ destination loyalty
Autorzy:
Yu, Jing
Kasim, Azilah
Sreenivasan, Jayashree
Dzakiria, Hisham
Ul Haq Magray, Ahsan
Powiązania:
https://bibliotekanauki.pl/articles/1797697.pdf
Data publikacji:
2020-12-29
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
destination loyalty
destination image
familiarity
search behaviour
involvement
travel motivation
Opis:
This work aims at exploring the influence of selected factors that have received little attention in the past on ecotourism destination loyalty within the context of a developing country. The factors are destination image, familiarity, information search behaviour, involvement and travel motivation. The research was conducted on ecotourists visiting Malaysia who were approached on site and assisted to complete the survey instrument. The sample size was 813, representing a response rate of 47%. Hypotheses were tested using Structural Equation Model. It was found that while there are no linear relationships between the tested variables and destination loyalty, there are findings from the study that offer some managerial implications towards the industry.
Źródło:
Turyzm; 2020, 30, 2; 101-114
0867-5856
2080-6922
Pojawia się w:
Turyzm
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
YouTube’s Role in Destination Image Creation
Autorzy:
Jakopović, Hrvoje
Powiązania:
https://bibliotekanauki.pl/articles/628187.pdf
Data publikacji:
2015
Wydawca:
Fundacja Pro Scientia Publica
Tematy:
YouTube, tourism, destination image, public relations, semiotics
Opis:
Contemporary promotion of tourist destinations represents a challenge and gives  rise to many questions in a regard to numerous ways of communicating and transferring information. With concern to modern communication practices in society and due to fast-paced lifestyle, individuals are looking for information online and are making decisions based on available Internet data.  Attracting tourists through traditional promotional techniques such as brochures, leaflets, printed guidebooks, fairs and festivals are unsufficient with a respect to the  rising number of online users. Promotion of tourism is based on destination image which is created through direct or mediated experience and projected on the minds of individuals. It is greatly dependent on available information mostly visual.  YouTube is a popular video sharing site that counts over one billion users. It gives open access to a  great number of videos and therefore could have  an important role in promoting tourist destinations. The website was firstly used for non-commercial purposes but today it is very attractive for advertisers. The author examines  phenomena of YouTube and its potential for destination image creation. The aim of this article is to give an insight on characteristics of promotional videos used for tourism and to explore how various national and local tourist boards can use them on YouTube. The author identifies  the public relations profession’s role in creation of promotional audio-visual material.
Źródło:
Journal of Education Culture and Society; 2015, 6, 1; 217-226
2081-1640
Pojawia się w:
Journal of Education Culture and Society
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Strategic approach to tourism destination management
Podejście strategiczne do zarządzania destynacjami turystycznymi
Autorzy:
Halmi, Lahorka
Severović, Kornelija
Powiązania:
https://bibliotekanauki.pl/articles/415734.pdf
Data publikacji:
2016-12
Wydawca:
Małopolska Wyższa Szkoła Ekonomiczna w Tarnowie
Tematy:
tourism destination
tourism destination management
sustainability
strategy
destynacja turystyczna
zarządzanie destynacjami turystycznymi
zrównoważony rozwój
strategia
Opis:
Managing tourism in a sustainable manner requires a strategic approach and frame thinking, being particularly emphasized at a tourism destination level alluding to collaboration of many and various stakeholders, thus trying to establish and retain a competitive edge. In order to achieve this, tourism destinations have a need for a destination management that is to manage organizations and stakeholders’ interests through strategic and operational approach. The aim of this paper is to provide theoretical understanding of strategic tourism destination management and of the Balanced Scorecard, based on the preliminary research of towns and municipalities within the administrative borders of the Karlovac County.
Zarządzanie turystyką w sposób zrównoważony wymaga podejścia strategicznego oraz myślenia ramowego, szczególnie podkreślanych na poziomie destynacji turystycznych, który nawiązuje do współpracy wielu różnych interesariuszy, próbujących w ten sposób stworzyć i utrzymać przewagę konkurencyjną. Aby to osiągnąć, destynacje turystyczne wymagają zarządzania destynacjami, czyli zarządzania interesami organizacji i interesariuszy poprzez podejście strategiczne i operacyjne. Celem niniejszej pracy jest zapewnienie teoretycznego rozumienia strategicznego zarządzania destynacjami turystycznymi oraz umożliwienie wprowadzenia Zrównoważonej Karty Wyników na podstawie wstępnego badania miast i gmin w obrębie granic administracyjnych gminy Karlovac.
Źródło:
Zeszyty Naukowe Małopolskiej Wyższej Szkoły Ekonomicznej w Tarnowie; 2016, 4(32); 77-86
1506-2635
Pojawia się w:
Zeszyty Naukowe Małopolskiej Wyższej Szkoły Ekonomicznej w Tarnowie
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Geo-economic position of Belarus as a tourist destination
Autorzy:
Tarasionak, Aliaksandr
Powiązania:
https://bibliotekanauki.pl/articles/1201808.pdf
Data publikacji:
2016-12-07
Wydawca:
Uniwersytet Gdański. Instytut Geografii
Tematy:
geoeconomics
destination
geoeconomics of tourism
tourism in Belarus
Opis:
The paper summarizes the theoretical foundations of geoeconomics in tourism industry. The current status of tourism industry in Belarus is analyzed. Belarus is behind in its development in comparison to the tourism economies of the European countries. Overview of the countries in the polarized world tourism market is performed. Belarus is located in the geoeconomic periphery of the tourism market. The paper justifies the strategy aimed at country’s transition from the periphery to the semi-periphery of the world tourism market.
Źródło:
Journal of Geography, Politics and Society; 2016, 6, 4; 15-26
2084-0497
2451-2249
Pojawia się w:
Journal of Geography, Politics and Society
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Tourism Cluster and Tourism Destination: Liptov Region, Slovakia
Autorzy:
Székely, Vladimír
Powiązania:
https://bibliotekanauki.pl/articles/439125.pdf
Data publikacji:
2013
Wydawca:
Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie
Tematy:
Fordist mass tourism
Liptov
Slovakia
tourism cluster
tourism destination
Opis:
In connection with development of tourism areas, some studies based on the concept of clustersappear. The term “cluster” is used in scientific literature to denote a strong tendency for networkingof economic activities and for their spatial concentration. Networks and active participation of individualplayers (municipalities, firms, etc.) of these networks are the core features of clusters. Networkrelationships are particularly important for the sector of tourism, where groups of organizations try tocluster together so as to cooperate and form a tourism destination.The aim of the paper is to present interconnection between (tourism) cluster as a theoretical conceptand the Liptov region as a tourism destination. The first attempt of Slovak tourism cluster establishmentin the region of Liptov is shortly introduced and assessed by describing the crucial players (with their“philosophy” of mass tourism production and consumption). The second part of the paper is connectedwith statistical evaluation of the development of the regional tourism under the influence of the ClusterLiptov.
Źródło:
Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego; 2013, 24; 25-37
2080-1653
Pojawia się w:
Prace Komisji Geografii Przemysłu Polskiego Towarzystwa Geograficznego
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
A “Good Enough” Choice: Bounded Rationality in Migration Destination Choice
Autorzy:
Brunarska, Zuzanna
Powiązania:
https://bibliotekanauki.pl/articles/579707.pdf
Data publikacji:
2019
Wydawca:
Polska Akademia Nauk. Czytelnia Czasopism PAN
Tematy:
MIGRATION
DESTINATION CHOICE
PROCESS
BOUNDED RATIONALITY
TYPOLOGY
Opis:
The study intends to fill a gap in the literature on migration destination choice, which focuses on the outcome of a decision process, while largely neglects the very process of arriving at an outcome. Using qualitative material collected during 150 face-to-face interviews with Polish migrants to four EU countries and Australia, this article develops a general typology of decision makers involved in choices of migrant destinations. It applies the concept of bounded rationality to analyse the ways in which these migrants have chosen their host locations and, focusing on their rationality, explores manifestations of its boundedness. It also discusses the issue of information search by destination choice, showing that under relatively low perceived risks associated with migration, the process of knowledge building tends to be based on experience rather than on in-depth research.
Źródło:
Studia Migracyjne - Przegląd Polonijny; 2019, 45, 2 (172); 43-62
2081-4488
2544-4972
Pojawia się w:
Studia Migracyjne - Przegląd Polonijny
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Travel blogs and perceived destination image: theoretical background
Autorzy:
Boukhari, Majda El
Sair, Aziz
Powiązania:
https://bibliotekanauki.pl/articles/1178672.pdf
Data publikacji:
2017
Wydawca:
Przedsiębiorstwo Wydawnictw Naukowych Darwin / Scientific Publishing House DARWIN
Tematy:
Internet
Perceived destination Image
Tourism
Travel Blogs
Opis:
Destination Image (DI) is a concept that has interested researchers in the field of tourism for many years. Using many tools to study this concept, researchers have realized that Travel Blogs (TB) can be an excellent means to get a detailed description about the perceptions of tourists, their motivations and their expectations. The present paper, built on a review of literature, links the two concepts of perceived destination image and Travel Blogs and puts in evidence the importance, characteristics and advantages of these important concepts. In the present work, we cite the main postulates made by researchers both on perceived destination image and travel blogs. The main advantage of this paper, is its ability to give an overall picture that can be used for further theoretical model development of the relationship between Travel Blogs and Perceived destination image.
Źródło:
World Scientific News; 2017, 67, 2; 189-200
2392-2192
Pojawia się w:
World Scientific News
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
SWOT Analysis of Lviv Tourist Destination and Key Indicators of its Sustainability
Autorzy:
Kozolup, Mariya
Bordun, Oresta
Powiązania:
https://bibliotekanauki.pl/articles/1391002.pdf
Data publikacji:
2018
Wydawca:
Wyższa Szkoła Bankowa w Poznaniu
Tematy:
SWOT analysis
incoming tourist survey
urban destination
indicators of sustainable development
index of tourist satisfaction
index of destination attractiveness
Opis:
Attractiveness of Lviv as an urban tourist destination has grown over recent decades. The increase in numbers of visits and visitors to this city inevitably makes an important impact on local economy, cultural developments, community life, etc., and consequently gives rise to certain sustainability issues. In order to assure a long-term planning and effective management of the city’s tourism assets it is essential to run monitoring programs aimed at spotting problem areas and determining needs for changes in local tourism development. This paper aims at using indicators of sustainability of Lviv urban destination as a central instrument for improved planning and management of tourism business in the city. The research methods combine SWOT analysis and a survey carried out in 2016 in a joint effort of the authors, students of Lviv Ivan Franko National University majoring in Tourism and the City Institute commissioned by Department of Tourism of Lviv City Council. As the results of SWOT analysis suggest, main strengths of Lviv urban destination include: a) an abundance of cultural, architectural, historical and religious attractions; b) a big number of cultural and touristic events and festivals regularly held in the city; b) an increasing amount of educational offerings to people who want to get qualifications in tourism-related fields, as well as numerous opportunities for professional improvement of tourism industry workers. The opportunities mainly consist in: a) favorable conditions for the growth of businesses involved in tourism service; b) increasing income to the city budget generated by tourism industry; c) sociocultural benefits available to the local community such as a growing number of art objects, cultural venues and other assets that can be used and enjoyed by the local residents, as well as improved accessibility of various city facilities for the disabled. Among the major weaknesses and threats are a) lack of a strategy for the development of tourism industry in the framework of the overall Strategy of the city competitiveness; b) uncontrolled construction works in the historical part of town, excess of cars and traffic congestions, limited space for tourists; c) runaway of local inhabitants from the historical part of the city; d) the increased use of resources, infrastructure overload, and the problem of wastes disposal. After processing all the data collected in the study, we were able to determine the key indicators of the destination sustainability, namely tourist attractiveness of the city and tourist satisfaction with the destination. The former indicator is built upon the following sub-indicators: the presence of cultural, historical and religious sites, cultural events and entertainment, hospitality of the local population, general atmosphere and beauty of the city. The latter indicator includes information about tourist evaluation of the quality of such tourism services as accommodation, food and catering, tourist information, transportation as well as factors like availability and prices for public commodities and services, transport connections with other cities, condition of roads, security issues, etc. As a result of indicator analysis, indexes of Lviv attractiveness as an urban tourist destination and tourist satisfaction with local tourism services were calculated.
Źródło:
Studia Periegetica; 2018, 24(4); 37-58
1897-9262
2658-1736
Pojawia się w:
Studia Periegetica
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Motion planning for nonholonomic systems with earlier destination reaching
Autorzy:
Ratajczak, A.
Powiązania:
https://bibliotekanauki.pl/articles/230046.pdf
Data publikacji:
2018
Wydawca:
Polska Akademia Nauk. Czytelnia Czasopism PAN
Tematy:
motion planning
nonholonomic
endogenous configuration space
homotopy
continuation
earlier destination reaching
Opis:
The motion planning problem consists in finding a control function which drives the system to a desired point. The motion planning algorithm derived with an endogenous configuration space approach assumes that the motion takes place in an arbitrary chosen time horizon. This work introduces a modification to the motion planning algorithm which allows to reach the destination point in time, which is shorter than the assumed time horizon. The algorithm derivation relies on the endogenous configuration space approach and the continuation (homotopy) method. To achieve the earlier destination reaching a new formulation of the task map and the task Jacobian are introduced. The efficiency of the new algorithm is depicted with simulation results.
Źródło:
Archives of Control Sciences; 2018, 28, 2; 269-283
1230-2384
Pojawia się w:
Archives of Control Sciences
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The Role of Hypertext in Consumer Decision Making. The Case of Travel Destination Choice
Autorzy:
Muñoz, Raúl Valdez
Powiązania:
https://bibliotekanauki.pl/articles/474978.pdf
Data publikacji:
2012
Wydawca:
Fundacja Upowszechniająca Wiedzę i Naukę Cognitione
Tematy:
travel
internet
websites
destination choice
hypertext
Opis:
Travel is one of the most popular items people tend to be comfortable with purchasing over the Internet. Hypertext is a form of electronic text composed of blocks of words (or images) linked electronically by multiple paths, chains, or trails. This study explores the importance of hypertext in the travel destination choice from websites. Results show that hypertext links containing images of destinations, informative texts, and search tools are the three most important features utilized by tourist website browsers. This study aims to offer insights into new areas for further research on tourism websites design, application and evaluation.
Źródło:
Journal of Entrepreneurship, Management and Innovation; 2012, 8, 3; 78-94
2299-7075
2299-7326
Pojawia się w:
Journal of Entrepreneurship, Management and Innovation
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Destination management organisations as the outcome of institutional innovations in the tourism sector
Autorzy:
Kvasnová, Diana
Maráková, Vanda
Powiązania:
https://bibliotekanauki.pl/articles/499417.pdf
Data publikacji:
2018
Wydawca:
Wyższa Szkoła Biznesu w Dąbrowie Górniczej
Tematy:
Destination management organisation
Institutional innovations
Tourism sector.
Opis:
The main reasons for innovations in tourism destinations are dynamic changes in visitors’ needs and the desire to gain a competitive advantage. As the result of these ongoing changes on the tourism market, the organisational structures within the destinations are evolving. Given these facts, the aim of the paper is to analyse the activities of destination management organisations in Slovakia, to identify their impact on tourism development and to determine the internal and external barriers to their further development. Quantitative research was the main tool used to determine how institutional innovations in the form of destination management organisations are contributing to a higher level of performance of the analysed areas in the tourism sector.
Źródło:
Forum Scientiae Oeconomia; 2018, Volume 6 (2018) Issue No. 2: Economic Growth, Innovations and Lobbying; 61-74
2300-5947
Pojawia się w:
Forum Scientiae Oeconomia
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
MAKING A TOURISM DESTINATION ACCESSIBLE FOR ALL: PERSPECTIVES FROM TOURISM PROFESSIONALS AND NGO MANAGERS - THE CASE OF IZMIR
Autorzy:
Özgen, Işıl
Powiązania:
https://bibliotekanauki.pl/articles/450488.pdf
Data publikacji:
2013
Wydawca:
Uniwersytet Gdański. Wydawnictwo Uniwersytetu Gdańskiego
Tematy:
Accessible tourism
Disabilities
Destination
Izmir
Opis:
According to WHO (World Health Organization) 15% of the world population has a sort of disability. The population of the disabled people is increasing due to aging population, wars, disasters and accidents. This situation leads the built environment and transportation accessibility as a basic need. The study has been conducted to identify how accessible tourism activities can be realized in a destination like Izmir, based on the point of view of tourism professionals and NGO’s working on disability. The data was collected through semi-structured interviews. Data was analyzed according to content analysis technique and classified as measures for accessible tourism destination.
Źródło:
International Journal of Emerging and Transition Economies (IJETE); 2013, 6, 1-2; 1-22
1308-2701
Pojawia się w:
International Journal of Emerging and Transition Economies (IJETE)
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Innovations and networking fostering tourist destination development in Slovakia
Autorzy:
Gajdošík, Tomáš
Gajdošíková, Zuzanna
Maráková, Vanda
Borseková, Kamila
Powiązania:
https://bibliotekanauki.pl/articles/1052633.pdf
Data publikacji:
2017-12-15
Wydawca:
Uniwersytet im. Adama Mickiewicza w Poznaniu
Tematy:
destination management organisations
innovation
networking
spatial development
tourism
Slovakia
Opis:
The paper focuses on the implementation of innovations and networking in the sector of tourism in two Slovak mountain destinations of international significance. The main objective of the paper is to identify and evaluate how innovations and networking contribute to tourist destination development in Slovakia. The implementation of institutional innovation resulted in the establishment of formal and informal networks. The developed networks consist of representatives of all sectors co-ordinating all relevant stakeholders. Formal and informal networks and the collaboration among stakeholders have launched other types of innovations in the tourism sector. The interactions and intensity of relations among stakeholders are analysed by network analysis. Destinations are compared with the network of the same size and density through quantitative network characteristics. Based on empirical research we investigate the impact of networks and innovations on tourist destination development. Due to the synergy effect of networking and implementation of multiple innovations, tourist destination development is observed.
Źródło:
Quaestiones Geographicae; 2017, 36, 4; 103-115
0137-477X
2081-6383
Pojawia się w:
Quaestiones Geographicae
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Why tourist entrepreneurs are not homo oeconomicus? The case of a Polish mountain destination
Autorzy:
Czernek, Katarzyna
Marszałek, Paweł
Powiązania:
https://bibliotekanauki.pl/articles/557747.pdf
Data publikacji:
2017-06-30
Wydawca:
Uniwersytet Ekonomiczny w Poznaniu
Tematy:
homo oeconomicus
entrepreneurs
tourism
cooperation
tourist destination
Polska
Opis:
The neoclassical concept of homo oeconomicus has barely been discussed in the context of tourist entrepreneurs. Using a convergent approach, we present a complex research on the rationality of those occupied with tourism. We discuss to what degree the critique of homo oeconomicus is justified when one considers entrepreneurs in the tourism sector. We analyse this issue with use of qualitative research in the context of the decision as to whether to enter into cooperation with other entities within a mountain tourist destination in the south of Poland. On the basis of the research we broaden the knowledge on the incentives and behaviour of tourist entrepreneurs.
Źródło:
Economics and Business Review; 2017, 3(17), 2; 51-78
2392-1641
Pojawia się w:
Economics and Business Review
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
The potential of location-based gamification apps for promoting Sofia as a tourist destination
Autorzy:
Mileva, Sonia
Assenova, Mariana
Petrov, Emil
Gyaurova, Veneta
Powiązania:
https://bibliotekanauki.pl/articles/1797688.pdf
Data publikacji:
2021-06-11
Wydawca:
Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
Tematy:
gamification
app
tourism
destination
Sofia
Opis:
The main aim of the research is to identify the potential of location-based gamification apps for promoting tourist destinations. The specific goal is to investigate and evaluate the existing gamified apps for Sofia and reveal their potential as a marketing tool for enhancing the capital as a tourist destination. The study is based on a literature review on the topic and desk research of the available location-based gamification apps for promoting Sofia as a tourist destination thus allowing a comparative analysis of the main attributes of the gamified apps to be made. The qualitative research technique of using key informants is also applied, providing an expert source of information and a deeper insight into current and potential practices in the research area and their effectiveness. The results indicate that this has the greatest potential for further engagement of users and the co-creation of products and services as well as for raising awareness of the destination. The main limitations are related to the fact that they are a relatively new and little-known marketing tool in the field of tourism, and this predetermines a lack of sufficient knowledge and experience for their use for promotional purposes.
Źródło:
Turyzm; 2021, 31, 1; 21-27
0867-5856
2080-6922
Pojawia się w:
Turyzm
Dostawca treści:
Biblioteka Nauki
Artykuł
Wyświetlanie 1-15 z 78

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