- Tytuł:
- Perception of modes of public transport compared to travel behaviour of urban inhabitants in light of marketing research
- Autorzy:
-
Hebel, K.
Wolek, M. - Powiązania:
- https://bibliotekanauki.pl/articles/196764.pdf
- Data publikacji:
- 2016
- Wydawca:
- Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
- Tematy:
-
urban transport
marketing research
perception
public transport
travel behaviour
transport miejski
badania marketingowe
postrzeganie
transport publiczny
zachowania komunikacyjne - Opis:
- The study introduces the notion of “travel behaviour” among urban inhabitants, as well as highlighting its most common determinants, one of which is the perception of public transport. The study includes a comparative analysis of the link between passenger perceptions of the main modes of public transport in relation to the actual mode of transport chosen to complete a certain journey, based on market research results collected within a given city.
- Źródło:
-
Zeszyty Naukowe. Transport / Politechnika Śląska; 2016, 92; 65-75
0209-3324
2450-1549 - Pojawia się w:
- Zeszyty Naukowe. Transport / Politechnika Śląska
- Dostawca treści:
- Biblioteka Nauki