- Tytuł:
- Internationalization of enterprise - theory and characteristics
- Autorzy:
-
Martynoga, Małgorzata
Jankowska, Marzena - Powiązania:
- https://bibliotekanauki.pl/articles/1179330.pdf
- Data publikacji:
- 2017
- Wydawca:
- Przedsiębiorstwo Wydawnictw Naukowych Darwin / Scientific Publishing House DARWIN
- Tematy:
-
company’s internationalization
development
foreign market
internationalization - Opis:
- Development of an enterprises is not only of a local or national nature. Increase in profits and the willingness to wind new markets, outside the domestic country is an innovation on the enterprise level. While starting the internationalization process, the company makes various decisions, applies a different policy and management manner, and defines the objectives that it strives to achieve. An important element is the desire to acquire knowledge and experience from other companies. The main purpose of the article is to briefly present some of the theories and features characteristics for entities that enter and operate within foreign markets.
- Źródło:
-
World Scientific News; 2017, 78; 69-75
2392-2192 - Pojawia się w:
- World Scientific News
- Dostawca treści:
- Biblioteka Nauki
Artykuł