Temat: mass-customization - Katalog OPAC zbiorów

Skocz do pozycji: 1.

Tytuł:: Mass Customization in Apparel Industry - Implication of Consumer as Co-Creator
Autorzy:: Grimal, Laurent
Guerlain, Philippe
Powiązania:: https://bibliotekanauki.pl/articles/522497.pdf
Data publikacji:: 2014
Wydawca:: Uniwersytet Ekonomiczny w Katowicach
Tematy:: Przemysł odzieżowy
Masowa indywidualizacja
Konsumpcja Zachowania konsumenta
Clothing industry
Mass customization
Consumption
Consumer behaviour
Opis:: Mass customization in production and operations management as a process of integrating standardization principles with customization seems to expand this last years in a great number of developed countries. Major companies like Dell, Motorola, Hewlett-Packard, General Motors, Ford, Nike, Reebok, Levis, and others are experimenting and implementing this process in their production and operations facilities. In this paper, our interest will concern the mass customization process in the apparel industry with the using of 3D body digitizers. The paper explores the concept of mass customization, focuses on methods to achieve mass customization in the apparel industry and discusses the consequences on the supply chain, on employment and on the ecological impact.(fragment of text)
Źródło:: Journal of Economics and Management; 2014, 15; 105-121
1732-1948
Pojawia się w:: Journal of Economics and Management
Dostawca treści:: Biblioteka Nauki

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Skocz do pozycji: 2.

Tytuł:: A Web-Based Garment Configuration for Mass Customization
Autorzy:: Osakue-Omoera, Ighosogie Nadia
Okoro, Felix Moibi
Powiązania:: https://bibliotekanauki.pl/articles/1179148.pdf
Data publikacji:: 2017
Wydawca:: Przedsiębiorstwo Wydawnictw Naukowych Darwin / Scientific Publishing House DARWIN
Tematy:: Computer-aided design
Mass customization
Measurement
Online shopping
Style
Web-based garment configuration
Working-class women
Opis:: Online shopping is a form of e-commerce which allows customers to directly buy goods from a seller over the internet, using personal computers, smart phones, etc. This monograph deals with the development of an e-commerce website for an online shopping of different types of female clothing, which provides the user with a catalogue or vogue glossary of different types of colours, products, and styles available for purchase in the store. The online shopping project was developed to allow a garment-making business to grow larger and faster and also to reduce the stress of visiting local fashion homes by working-class females. It essentially aimed at allowing working-class women within Ekpoma locality to view and order garment (product) online at their convenience, giving their own measurements. The web site displays different types of locally-made Africa clothing and designs, which could be delivered to the costumers in a short duration of time. The online shopping application is designed from a user point-of-view. The user-friendly design helps the users in accomplishing their tasks with ease. Care was taken to keep the design simple and understandable. The screens were designed in ADOBE DREAMWAVER and the business logic was written in CSS, JAVA SCRIPT, and PHP, MYSQL. The total lines of code written in this application are Java, CSS AND PHP. The modules are as listed: 1. Registration (new users); 2. Login; 3. Select category; 4. View products in vogue glossary; 5. Price list 6; Purchasing and mode of payment; 7. Input correct measurements; and 8. Mode of delivery. The application has been implemented and tested to improve the economy and reduce stress of working-class women going to local fashion homes for amendment after shopping of apparel or clothing in Ekpoma locality in Nigeria. Also, it allows them to make their own choice of materials to be used for their choice of style or design, using their own measurements. In so doing, the research produced a prototype web-based garment configuration for mass customization. It also provided a new system that could reduce both the problems and limitations of the existing production processes in the female garment-making industry and it is hoped that the study would open up new vistas of research interfaces between computer science and fashion studies.
Źródło:: World Scientific News; 2017, 84; 1-92
2392-2192
Pojawia się w:: World Scientific News
Dostawca treści:: Biblioteka Nauki

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Skocz do pozycji: 3.

Tytuł:: Wpływ kultur narodowych na postrzeganie wartości masowej kastomizacji przez klientów
The influence of national cultures on the perceived value of mass customization
Autorzy:: Roszkowska-Menkes, Maria
Powiązania:: https://bibliotekanauki.pl/articles/590041.pdf
Data publikacji:: 2018
Wydawca:: Uniwersytet Ekonomiczny w Katowicach
Tematy:: Czynniki sukcesu
Kultury narodowe
Marketing międzynarodowy
Masowa kastomizacja
Wartość dla klienta
International marketing
Mass customization
National cultures
Success factors
Value for the client
Opis:: Celem niniejszego artykułu jest prezentacja modelu koncepcyjnego analizującego wartość masowej kastomizacji dla klienta z perspektywy specyfiki kultur narodowych. W szczególności, odwołując się do wymiarów wartości kulturowych Hofstedego, zaproponowany model wyjaśnia różnice w postrzeganiu przez konsumentów korzyści i kosztów masowej kastomizacji. Zaprezentowane w opracowaniu rozważania odpowiadają na potrzebę lepszego zrozumienia czynników sukcesu masowej kastomizacji, a wyniki analizy pozwalają na sformułowanie praktycznych wskazówek dotyczących tworzenia i implementacji strategii opartej na tej koncepcji.
The purpose of this paper is to present a conceptual model that analyzes the value of mass customization for a client from the perspective of the specificity of national cultures. In particular, referring to the dimensions of Hofstede's cultural values, the proposed model explains the differences in consumer perception of the benefits and costs of mass customization. The considerations presented in the study respond to the need for better understanding of the mass customization’s success factors. The results of the analysis allow to formulate practical guidelines for the creation and implementation of a strategy based on the mass customization concept.
Źródło:: Studia Ekonomiczne; 2018, 359; 83-103
2083-8611
Pojawia się w:: Studia Ekonomiczne
Dostawca treści:: Biblioteka Nauki

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