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    Wyświetlanie 1-5 z 5
    Tytuł:
    Kształcenie dziennikarzy. Wyzwania, koncepcje, metody
    Trainings of journalists. Challenges, concepts, methods
    Autorzy:
    Sobczak, Barbara
    Powiązania:
    https://bibliotekanauki.pl/articles/1109174.pdf
    Data publikacji:
    2016
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Tematy:
    journalist
    training of journalists
    model
    ethics
    dziennikarz
    kształcenie dziennikarzy
    etyka
    Opis:
    Celem artykułu jest przedstawienie koncepcji kształcenia dziennikarskiego, opracowanej i realizowanej w ramach specjalności dziennikarskiej na kierunku filologia polska na Uniwersytecie im. Adama Mickiewicza w Poznaniu, w kontekście refleksji nad przeobrażeniami, jakim nieustannie podlega zawód dziennikarza, oraz analizy modeli kształcenia dziennikarzy w Polsce. Główne problemy, z jakimi muszą się zmierzyć kierunki czy specjalności kształcące przyszłych dziennikarzy, to problem dezaktualizowania się wiedzy przekazywanej w trakcie studiów, powiązanie nauki z wymogami rynku pracy, dostosowanie metod kształcenia do wymagań pokolenia sieci (określenie Dona Tapscotta) i w końcu – przygotowanie do zawodu, który ma wiele specjalizacji. Proponowany na specjalności model to kształcenie teoretyczno-praktyczne, a sylwetka absolwenta specjalności opiera się na czterech filarach. Zakłada, że dziennikarz to człowiek dobrze wykształcony, kierujący się zasadami etyki, sprawnie posługujący się technikami warsztatu dziennikarskiego i świadomy konieczności samodoskonalenia się.
    The aim of the paper is to present the concept of journalism education, developed and implemented at the journalism course in Polish Philology at the Adam Mickiewicz University in Poznan, in the context of reflection on the transformations, which constantly affect journalist, and an analysis of models of journalist education in Poland. The main problems faced by courses or classes educating future journalists include the issue of the obsolescence of the knowledge transferred in the course of study, linking education with the requirements of the labor market, adapting the training methods to the requirements of the network generation (as per Don Tapscott) and finally – preparation for the profession, which has many areas of expertise. The proposed model for the course involves theoretical and practical education, and the profile of a graduate is based on four pillars. It is assumed that a journalist is well-educated, guided by the principles of ethics, knows the techniques of journalism well and is aware of the need for self-improvement.
    Źródło:
    Polonistyka. Innowacje; 2016, 4; 31-44
    2450-6435
    Pojawia się w:
    Polonistyka. Innowacje
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Medialne obrazy świata z perspektywy retorycznej (na przykładzie recepcji medialnej śmierci i pochówku Czesława Miłosza)
    Media images of the world from the rhetorical perspective (with the case example of media coverage of the death and the funeral ceremony of Czesław Miłosz)
    Autorzy:
    Sobczak, Barbara
    Powiązania:
    https://bibliotekanauki.pl/articles/1375115.pdf
    Data publikacji:
    2011-01-01
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Tematy:
    media
    rhetoric
    image of the world
    truth
    Opis:
    The article attempts to contribute to the discussion on the methods used in creating the world in the media, viewed from the rhetorical perspective. Implementations of the rhetorical principle of the adaptation of the utterance to the context and the situation of the audience to which exposition is directed (cf. K. Burke’s idea of identification and the so-called “identification” principle) are followed by both linguistic structuring of the utterance and the following argumentation may effect in the media content messages that are not only different but, frequently, create opposing images of the world. How far they may differ in their message is then shown with the example of the media reception of the death and the burial of Czesław Miłosz manifested in the presentations offered by two daily newspapers: Gazeta Wyborcza and Nasz Dziennik. The excerpted source material shows how the multitude of receivers designed to be reached by different mass media communication channels and diversity in taste and expectations of audiences makes it possible for journalists to create subjective interpretations of the world. Once created and tailored to the context of the audience, they function in parallel pathways and, should a clash between them ensue, the only outcome is that their rhetorical nature gets even more accentuated. With these circumstances given, what we experience then is a situation when different truths collide, while each of them surfaces within a given context of human conversation and each is validated by its respective audience to be reached and goals to be attained.
    Źródło:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza; 2011, 18, 2; 35-45
    1233-8672
    2450-4939
    Pojawia się w:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    In search of an appropriate language. On the rhetoric of the Women’s Party
    W poszukiwaniu języka. O retoryce Partii Kobiet
    Autorzy:
    Sobczak, Barbara
    Powiązania:
    https://bibliotekanauki.pl/articles/1375140.pdf
    Data publikacji:
    2011-01-01
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Tematy:
    rhetoric
    politics
    women
    Opis:
    To make the political presence of women more visible in modern public discourse it is necessary to work out a language that would represent them appropriately. An analysis of the rhetoric of the Women’s Party (Polish: Partia Kobiet), established in 2007, shows how this problem is handled by the officials of the party. The starting point for the discussion is the thesis that rhetoric discourse is initiated and shaped by a given rhetoric situation (as understood by L.F. Bitzer). In the analysed instance, it is determined by: 1) social and political circumstances surrounding the emergence of the party, no deep-rooted feminist tradition in particular; negativism in the approach towards women’s movements in general reflecting senses and moods dominating within society, marginalisation of women’s issues and women’s voices in mainstream political discourse, 2) historical conditioning and culturally dominant position of the male model of discourse in public address, 3) the attempt to get involved in the discourse as wide audience as possible, coupled with the belief that the sense of unity is to be based on the gender identity. The analysis of the texts available on the web page of the party, viewed as being fully of representative nature for the party, shows that the rhetoric of the Women’s Party is not heterogeneous. It oscillates between the rhetoric of co-operation (through the agency of which the party looks for tools instrumental for achieving some kind of agreement and dialogue in the public debate) and the rhetoric of hatred, already well-established in Polish political discourse (which undermines the formerly mentioned conciliatory attitude in dialogue and co-operation). As a result, a type of a communication ensues that is not free from paradoxes and one that makes a creation of a coherent and consistent message impossible, and therefore hinders a creation of a credible image of the party.
    Źródło:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza; 2011, 18, 1; 35-55
    1233-8672
    2450-4939
    Pojawia się w:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Nowe oblicza informacji. O sposobach uatrakcyjniania przekazów informacyjnych na przykładzie „Faktów” TVN
    New Aspects of Information. How to Make the Information Broadcasts More Attractive on the Example of a TVN Program Fakty (“The News”)
    Autorzy:
    Sobczak, Barbara
    Powiązania:
    https://bibliotekanauki.pl/articles/1375405.pdf
    Data publikacji:
    2010-01-01
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Opis:
    The article presents a pragmatic and linguistic analysis of a special type of media reporting—a news magazine, conducted with respect to verbal and nonverbal means used by media broadcasters in order to create most attractive reports for an average media consumer. Attractiveness is understood here as an ability to get and hold viewers’ attention. The analysis of 14 evening editions of Fakty, emitted from 8th until 20th May 2009, as well as a constant monitoring of the media, demonstrated that attractiveness understood in this special way is influenced by: 1) dramaturgy of the program achieved by operating with such means as sound and picture, the choice of subjects, taking into account psychology of the audience, their composition and the way of relating the events, at best from a private perspective, 2) elaborations on the topic, that is such a presentation of the subjects which satisfies the needs of an average recipient, 3) strategies of building a union between news broadcasters and recipients, based on references to the unity of place and time, of knowledge and experiences, and also making use of a colloquial style and retrospection, 4) the use of dialogue, stimulating attention and getting viewers involved in the discourse, and finally 5) personalization. All of these means are utilized to create a unique TV news spectacle, in which, as it seems, it is of lesser importance to inform the audience precisely about the events that took place, than to convey certain impressions and emotions.
    Źródło:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza; 2010, 16; 271-295
    1233-8672
    2450-4939
    Pojawia się w:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
    Tytuł:
    Retoryka a niejęzykowe środki komunikacji
    Rhetoric and Non-linguistic Communication Devices
    Autorzy:
    Sobczak, Barbara
    Powiązania:
    https://bibliotekanauki.pl/articles/1375440.pdf
    Data publikacji:
    2009-01-01
    Wydawca:
    Uniwersytet im. Adama Mickiewicza w Poznaniu
    Opis:
    The subject matter of the text is an analysis of the meaning of non-linguistic devices in communication from the point of view of rhetoric understood as an art of speaking aimed at persuasion. The starting point for the author`s considerations is the thesis that the persuasive potential, which is possessed by a speaker, and which is about to be released at the actio stage, stems from such factors as the speaker`s credibility, competence, similarity to the recipient, sympathy they arouse and charisma—all these factors, to a greater or smaller degree, are built from extralinguistic elements. Thus, the efficiency of a rhetoric act depends not only on the ability to construct a text (according to the rules of inventio, dispositio and elocutio) but also on the method of its realization (acto). However, the most important is the assumption that the recipient: his needs, predispositions, opinions, attitudes and character determine the selection of appropriate persuasive devices including invention (topics and argumentation), elocution (the choice of a linguistic code) as well as the act of speaking itself. The non-linguistic devices discussed, embrace gestures, facial expressions, body movements and positions, physical distance, appearance and clothes as well as a paralinguistic aspect of communication (connected with the speaker`s voice, their physical attributes and the manner of speaking). From the point of view of rhetoric, in order to use these non-linguistic devices one has to obey specific rules. These are the rules of: appropriateness, functionality and credibility. Following the rule of appropriateness requires the correspondence of nonverbal behaviours with the speech style, with the type of the auditorium and the speaking situation (including time and place). From the point of view of the functionality principle, it is crucial to attach function to nonverbal behaviours intended to achieve a particular goal, whereas the credibility principle requires a speaker to build appropriate relations with the auditorium by means of nonlinguistic devices. The means of realization of these principles must be updated each time in a particular speaking situation, with prime consideration for the needs and the character of the recipient as well as the aim of the utterance.
    Źródło:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza; 2009, 15; 57-76
    1233-8672
    2450-4939
    Pojawia się w:
    Poznańskie Studia Polonistyczne. Seria Językoznawcza
    Dostawca treści:
    Biblioteka Nauki
    Artykuł
      Wyświetlanie 1-5 z 5

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