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Wyszukujesz frazę "press analysis" wg kryterium: Temat


Wyświetlanie 1-3 z 3
Tytuł:
Domosławski – bohater czy bluźnierca? Krytykowanie w polsko-niemieckim dyskursie na podstawie tytułów artykułów prasowych
Autorzy:
HANUS, ANNA
Powiązania:
https://bibliotekanauki.pl/articles/615346.pdf
Data publikacji:
2013
Wydawca:
Uniwersytet Opolski
Tematy:
criticising
illocution structural analysis method
press headlines analysis
Kapuściński
Domosławski
Kapuściński non-fiction
Opis:
The power of language seems to come to the fore, especially in the media world in all its gradations. This paper discuses Polish-German headlines in press discourse concerning the scandalous biography Kapuœciñski non-fiction, with the aim to investigate the degree of explicitness in expressing criticism with the use of negative judgemental illocutions. The basis for the text-linguistic analysis is the illocution structural analysis method developed further by H. Lenk and adapted to analysing press headlines.  The article examines the usefullness of this method, pointing out its advantages and shortcomings, as well as other aspects, which can be meaningful while analysing theheadlines.
Źródło:
Stylistyka; 2013, 22; 177-196
1230-2287
2545-1669
Pojawia się w:
Stylistyka
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Gender w polskiej i niemieckiej reklamie prasowej. Porównawcza analiza dyskursu
Gender in Polish and German Press Advertising
Autorzy:
Baj, Barbara
Powiązania:
https://bibliotekanauki.pl/articles/953968.pdf
Data publikacji:
2010-12-02
Wydawca:
Uniwersytet Opolski
Tematy:
discourse
gender
sex
male
female
press advertising
comparative analysis
Opis:
The subject of this article is a linguistic analysis of gender discourse in multimodal texts of press advertising. This analysis is a comparative one. The comparison is drawn between one Polish advert from a magazine Twój Styl and one German advert from Der Spiegel (both from 2004), which show distinct similarity in many aspects. For the discourse analysis a multilevel linguistic approach suggested by German linguists has been used.
Źródło:
Stylistyka; 2010, 19; 135-144
1230-2287
2545-1669
Pojawia się w:
Stylistyka
Dostawca treści:
Biblioteka Nauki
Artykuł
Tytuł:
Style perswazji w polskim i niemieckim komentarzu ekonomicznym w prasie publikowanej online
Persuasion styles in Polish and German economic press commentaries published Online
Autorzy:
Szwed, Iwona
Powiązania:
https://bibliotekanauki.pl/articles/615618.pdf
Data publikacji:
2014
Wydawca:
Uniwersytet Opolski
Tematy:
online press commentary
illocutionary structures analysis
economic texts in Polish-German comparative perspective
Opis:
In t h e a r t i c l e t h e q u e s t i o n o f a c u l t u r e -c o n d i t i o n e d s t y l e is e x a m i n e d in t e r m s o f a comp a r a t i v e a n a l y s i s o f P o li sh a n d G e r m a n e c o n o m i c p r e s s c o m m e n t a r i e s . T h e cho ice o f th e a r e a t o b e a n a l y z e d is d e t e r m i n e d b y t h e f a c t t h a t c o m m u n i c a t i v e a c ts in hum an s are d o s e l y c o n n e c t e d to t h e e n v i r o n m e n t d o m i n a t e d b y e c o n o m i c , s o c i á l a n d po litical processes. In recent years, the economic situation in particular has been a factor influencing life of the societies, arousing public attention. Additionally, press commentaries on those issues are relatively easy to access for an average reader. In an era of increasing supremacy of electronic media in communication, the comments published online are becoming dominant, so the currenl tendencies in the language may be traced in them. That is the reason behind choosing online publication as a research corpus for this article. In the examined texts, linguistic means of persuasion háve been analyzed. Those means, despile the ongoing process of globalization are still determined culturally. A tool that permits to comprehend the similarities and discrepancies is, among oth- ers, examining illocutionary structures in the texts. A method relatively popular in 1980s and 1990s, especially in German linguistics, later subject to severe criticism. The article shows the potential of the above-mentioned method in press commentaries ex- amination, al the same limę however, an analysis of argumentative structures was car- ried out. The latter permitted to capture the quantitalive dominance o f certain arguments (deontological and ethical-aesthetic), while employing the analysis of illocutionary structures allowed for determining their role in the structural hierarchy, therefore to con- clude which of the arguments play the superior, and which the supportive role.Moreover, the corpus comprising the Polish and German online press publications constitutes interesting research materiał in terms of changes in the presentation of the text, that is to formulate questions about the boundaries of individual genres, about the freedom of the reader in choosing the „modules” on the Internet or, consequently, about the reader’s responsibility for the text crealed this way.
Źródło:
Stylistyka; 2014, 23; 435-459
1230-2287
2545-1669
Pojawia się w:
Stylistyka
Dostawca treści:
Biblioteka Nauki
Artykuł
    Wyświetlanie 1-3 z 3

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