Temat: food behaviour - Katalog OPAC zbiorów

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Tytuł:: Young adults in Poland – the coming of age of a generation of responsible food consumers?
Autorzy:: Pink, Małgorzata
Paluch, Łukasz
Kokoszka, Katarzyna
Powiązania:: https://bibliotekanauki.pl/articles/1873271.pdf
Data publikacji:: 2020
Wydawca:: Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
Tematy:: consumption
food
behaviour
sustainable development
young adults
Polska
konsumpcja
żywność
zachowanie
rozwój zrównoważony
młodzi dorośli
Polska
Opis:: Purpose: The aim of the study was to diagnose attitudes and consumption behaviors among the young adults, regarding food consumption in Poland. Design/methodology/approach: 483 respondents took a part in the research. They were students of three Cracovian universities, representing all voivodships in Poland. The research instrument consisted of two types of questions: traditional closed survey questions and a series of projection questions, based on fictional characters, which the respondents had to assess and determine the degree of identification with the attitudes and behaviors described. Findings: The research revealed some akrasia. The relatively high level of awareness regarding the effects of unsustainable production and consumption of young adults did not translate into consumption behavior of a sustainable nature. The curiosity regarding origin of the product and its composition turned out to be low, as was the feeling of responsibility for their own decisions. There was a tendency to expect the transition of responsibility to food producers and the institutional environment. Young adults pay special attention to food prices and easy access to shopping. Local marketplaces are a niche shopping place. The majority of food is purchased in large-area stores, where consumers are not informed about the place of origin of food. The respondents group is characterized by high outside-diagonality, solutions forcing more sustainable behavior, for example, the payment for plastic bags, the need for recycling of waste meet with wide acceptance. Originality/value: The research revealed enforcing proecological behaviors by institutions seems to be a more effective than building consumer awareness.
Źródło:: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska; 2020, 146; 373-391
1641-3466
Pojawia się w:: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
Dostawca treści:: Biblioteka Nauki

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Tytuł:: Identification of customers’ purchasing behaviour profiles in the context of corporate social responsibility
Autorzy:: Kiliańska, Katarzyna
Pajęcki, Michał
Powiązania:: https://bibliotekanauki.pl/articles/27313497.pdf
Data publikacji:: 2022
Wydawca:: Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
Tematy:: corporate social responsibility
customer profile
purchasing behaviour
food industry
latent class analysis
społeczna odpowiedzialność biznesu
profil klienta
zachowania zakupowe
przemysł spożywczy
analiza klas ukrytych
Opis:: Purpose: The aim of the article is to identify customers' purchasing behaviour profiles on the basis of characterizing the process of making a decision to purchase a product from food industry companies’ indicators (observable variables) in the context of corporate social responsibility (CSR). Design/methodology/approach: The data for the research were collected from a survey concerning a group of 801 customers from the Świętokrzyskie Voivodeship. The resources were pre-explored and pre-processed to enable further studies. In order to obtain customers profiles, the latent class analysis (LCA) method was used. It enables identification of homogeneous groups (latent classes) of customers based on selected indicators. Findings: The impact on customers’ purchasing behaviour of 15 CSR activities undertaken by enterprises from several different groups (in relation to: environment, society, employees, contractors, and customers) was examined. Six profiles of customer purchasing behaviour were identified. They were labelled and subjected to descriptive characteristics. Research limitations/implications: The results point out the need to continue the research based on a broader countrywide data set. Practical implications: The research findings can contribute to improving the effectiveness of food industry companies in the range of CSR activities. Due to this, these companies will be able to take more effective steps to retain existing customers and acquire new ones. Social implications: Taking corporate social responsibility actions contributes to solve social and environmental problems. It can also affect the quality of life in a society. Nowadays, it is an important and developmental research area. Originality/value: The conducted study showed that latent class analysis is proper tool for analysing the qualitative data obtained in the questionnaire surveys. The work provides a vital information on the impact of corporate social responsibility activities by food industry companies on customers' purchasing behaviour.
Źródło:: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska; 2022, 162; 291--313
1641-3466
Pojawia się w:: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
Dostawca treści:: Biblioteka Nauki

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