Temat: network media - Katalog OPAC zbiorów

Skocz do pozycji: 1.

Tytuł:: Zelenskys Image in Russian and Ukrainian News: Presidential Campaign 2019 in Ukraine
Autorzy:: Dkhair, Katrin
Klochko, Polina
Powiązania:: https://bibliotekanauki.pl/articles/2042960.pdf
Data publikacji:: 2021-06-21
Wydawca:: Polskie Towarzystwo Komunikacji Społecznej
Tematy:: Zelensky
discourse
media
network analysis
topic modeling
Opis:: The work explores the portrayal of the sixth president of Ukraine, Volodymyr Zelensky, in Russian and Ukrainian media sources during the pre-electoral campaign in 2019. The study used network analysis, n-grams’ generation, and LDA-based topic modeling. The study reveals that Russia’s media focused on Zelensky as a media personality, while Ukrainian sources paid attention to the portrayal of a novel popular politician. The target audience of the candidate’s campaign was the Russian-speaking population of Ukraine. Media in Ukraine’s native language were more inclined to mention elections, the role of the other candidate Petro Poroshenko and the nationalist mood, while defining Zelensky as just an ordinary candidate in an electoral race. The article is based on academic resources concerning the history of the development of political and media contexts in Ukraine, paying particular attention to agenda-setting, framing and priming techniques, and the personality of Volodymyr Zelensky.
Źródło:: Central European Journal of Communication; 2021, 14, 1(28); 62-76
1899-5101
Pojawia się w:: Central European Journal of Communication
Dostawca treści:: Biblioteka Nauki

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Skocz do pozycji: 2.

Tytuł:: A walk in the public relations field: Theoretical discussions from a social media and network society perspective
Autorzy:: Tampere, Kaja
Powiązania:: https://bibliotekanauki.pl/articles/471224.pdf
Data publikacji:: 2011
Wydawca:: Polskie Towarzystwo Komunikacji Społecznej
Tematy:: public relations
network society
changes
professionalism
social media
Opis:: For public relations officers the last years were momentous. Changes in the surrounding life dictated also changes in the public relations (PR) practice. The birth of a so-called network society was signifi cant not only for different information technology and computer-related professions, but also for communication science, including public relations, from a larger perspective. Talking about public relations we are mostly talking about managing communication and about relations born as a result of the managed communication flow. From a historical perspective communication and relations management means quite often a kind of use of power. At this point the existential question today is — how to manage communication and relations in the new situation — in the society which is guided by social networks where power is not always at the “top” of hierarchy anymore, but is “down” in the networks. Who has power, and who and how will control communication processes in the society of “mass self-communicators” (Castells, 2007), which is designed and created by authors who are writing and expressing their ideas through social media, using their right of speech more than ever and which is no longer easily controlled and managed by others — authorities, press officers, public relations managers, censors, etc.
Źródło:: Central European Journal of Communication; 2011, 4, 1(6); 49-61
1899-5101
Pojawia się w:: Central European Journal of Communication
Dostawca treści:: Biblioteka Nauki

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