- Tytuł:
- Organic food market and growing needs and awareness of the contemporary consumer
- Autorzy:
-
Kacprzak, Marzena
Wielewska, Izabela - Powiązania:
- https://bibliotekanauki.pl/articles/324447.pdf
- Data publikacji:
- 2019
- Wydawca:
- Politechnika Śląska. Wydawnictwo Politechniki Śląskiej
- Tematy:
-
organic food
consumer
economy
agriculture
żywność organiczna
konsument
gospodarka
rolnictwo - Opis:
- The aim of the study is to determine the factors that influence the organic food consumers’ shopping decisions. In 2019, research in this area was conducted among 113 organic food consumers, using the diagnostic survey method with the application of the poll technique and a questionnaire form as a research tool. The research has revealed that organic products have become a target for more and more consumers, who, in their choices, are guided by both rational and emotional arguments. The development of pro-ecological attitudes clearly indicates certain changes in the way of life, thinking and nutrition of contemporary consumers. Universal access to information, the level of awareness and education of people means that people want to know what they eat and know the sources of their food. Therefore, the organic food sector is currently one of the most dynamically developing areas of the Polish economy.
- Źródło:
-
Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska; 2019, 139; 179-191
1641-3466 - Pojawia się w:
- Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
- Dostawca treści:
- Biblioteka Nauki