- Tytuł:
- A strategic approach to multimodal discourse analysis
- Autorzy:
- Menendez, Salvio Martin
- Powiązania:
- https://bibliotekanauki.pl/articles/679012.pdf
- Data publikacji:
- 2015
- Wydawca:
- Uniwersytet Warszawski. Katedra Italianistyki. Polskie Towarzystwo Retoryczne
- Tematy:
-
rhetoric
multimodality
strategy
pragmatic-discursive perspective
systemic-functional linguistics - Opis:
- In the paper the author argues that multimodal discourse analysis examines the traditional issues of rhetoric from a pragmatic-discursive perspective and therefore may be regarded as a part of rhetoric. Starting from systemic-functional linguistics, the author proposes a method for studying the multimodality of discourse which highlights the notion of strategy, defined as a plan for achieving a particular purpose.
- Źródło:
-
Res Rhetorica; 2015, 2, 1; 43-53
2392-3113 - Pojawia się w:
- Res Rhetorica
- Dostawca treści:
- Biblioteka Nauki
Artykuł