For a long time football, despite being a very important part of modern world, and
because of it an important part of the socio-economic sphere, has not been the subject of scientific
considerations. Economists have been interested in new problems, including football,
since L.C. Robbins proposed a definition of economics and G.S. Becker started his economic
approach. Furthermore, the development of economic instruments helpsthose changes. The
main purpose of this paper is to show the usefulness of economic methods and instruments in
finding solutions of various problems. Therefore, we choose and describe a part of scientific,
football research. At the beginning, we try to answer two questions. Why has not football been
the subject of scientific consideration? Do football clubs differ from other firms? The second
question is vital for businessmen. We present the most important, economic characteristics
of a football club, for example: a diversity of sports clubs targets and the lack of incentives
to monopolize markets. We argue that only a sum of all mentioned characteristics makes a
football clubs managment special. In the next part, we present and try to assess different
propositions which should make football matches more attractive. We find three groups of
features, which should grow the demand for football matches. In the first group there are
principles during a match. The second group is connected with the league system, and the last
one refers to organizing big, football tournaments. The application of economic instruments
gives arguments for and against various propositions. The most important results suggest that
if only one type of fouls is punished, it does not improve the flow of the game. Furthermore,
the results show that the effect of the rule of three points for a win on the game is ambiguous.
It can improve the attractiveness of a match, but it also grows the number of fouls. Next, we
discuss the effectiveness of football clubs and coaches. First of all, we try to find whether
positions in the football leagues after a season match to clubs classifications of effectiveness
well. For this purpose, we present the results of effectiveness research which use data set from
Spanish leagues. The results differ from each other, thus we do not get a clear answer. In the
next step, we show research about coach effectiveness which suggests that coaches should not
be judged solely on the basis of a number of won matches.In the last part, we argue, that the
use of the data set from football matches allows for empirical verification of the economic
instruments and methods, on the one hand. On the other hand, it helps to solve many problems
related to football. However, not all situations related to football are suitable for scientific
research. Part of them are too complex.
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