Диалог культур в информационно-коммуникативной среде XXI века

The XXI century witnesses the origination of various projects whose objective is to take into consideration the dialogue among cultures in the information-communication space. One can see an example of such project in the series of social commercials made in the form of animated films promoting the multifarious culture of Russia and praising the diversity of its every region. The project is entitled Multi-Rossija. The films constitute ideal material to shape the linguistic competence of students and obliterate barriers in intercultural communication during Russian language lessons on the basis of the dialogue of cultures.