Społeczna odpowiedzialność przedsiębiorstwa jako przejaw zarządzania europejskiego

The aim of this study is to present social responsibility of enterprises which appears a distinctive feature of European kind of management. Social responsibility becomes raison d’etre of the paradigm of European management while profit is only a means to achieve much more substantial benefits. According to the theory of social responsibility, an enterprise is not only an economic organization but also a social one that serves the public. Also, arguments for and against social responsibility of enterprises are presented here.