Ageismus v současnosti – v naší společnosti

The authors of a contribution in dealing with prejudice and negative images of older people and symptom discrimination against older person or a group of elders. We are talking about ageism thus, social prejudice against age. These are the statements and positions without a true foundation, but the appearance that they are at the core of truth. Some manifestations of discrimination are evident in some unspoken subtext. In practice, we often encounter ageism as age discrimination against individuals or groups of older people, for example, advertisements offering jobs. Generation 55+ is not only healthier than we think, but to live for a longer active life than previous generations, are far more involved in other activities than just gardening, fishing and baking cookies and cakes. Seniors begin also other careers, leading companies devoted to artistic activities, traveling, attending educational courses, schools and transmit their profession and experience to others. To give people a sense of well being and reinforce positive attitudes in society towards aging and older people is essential participation in social, economic, cultural and voluntary activities, responsible approach to their own life and interest in the development of society. The main ethical principles are respect for human uniqueness, while recognizing equality between people, respect for the dignity of the older person, and respect for its independence, the right to self-determination, the right to privacy and personal choice. It is important to promote, strengthen and protect the family as the basic cell of society, in which there is naturally intergenerational solidarity, and respect for the elderly. The program aims to create conditions for full and active life of seniors, eliminate the causes of the inadmissible restrictions on fundamental rights and freedoms for reasons of age and social status, combat discrimination and social exclusion of the elderly, strengthening intergenerational solidarity, self-reliance, recognizing the contribution of seniors to family and society, promote understanding , tolerance and solidarity.