Ethnography of Virtual Phenomena and Processes on the Internet

The paper presents the ethnography of virtual phenomena and processes, conducted in the social, educational and cultural spheres of the Internet. It describes the most important features of the global network and shows all its aspects which are the subject of ethnographic studies at the Faculty of Pedagogy and Psychology of the University of Silesia in Katowice, i.e. the communication process and its semiotic character, the process of creating social networks, education supported by social media, virtual self-help groups for stigmatised people, and cyberbullying.